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From 2 to 162 Clinics: How Smart Marketing Scales Physical Therapy Practices
In this episode, Kayla breaks down how JAG Physical Therapy scaled from 2 locations to over 160 — and the marketing strategy behind it.
We cover:
- Why every patient experience is a marketing moment
- How to measure ROI without obsessing over it
- Using EMR data to improve campaigns
- Partnering with local communities (not just physicians)
- Tactical advice for solo PTs to get started
View all episodes
By Jimmy McKay, PT, DPT | Physical Therapy Podcast
4.8
193193 ratings
In this episode, Kayla breaks down how JAG Physical Therapy scaled from 2 locations to over 160 — and the marketing strategy behind it.
We cover:
- Why every patient experience is a marketing moment
- How to measure ROI without obsessing over it
- Using EMR data to improve campaigns
- Partnering with local communities (not just physicians)
- Tactical advice for solo PTs to get started
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