The Dental Marketer

From Concept to Collaboration: Starting Your Emergency Care Practice | Dr. Rasheeda Johnson | 529


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What do the ins and outs of an emergency care practice partnership look like? In this episode, we dive into the remarkable journey of Dr. Rasheeda Johnson, who shares her path from a passionate young dental enthusiast to the proud owner of Dentcare Now. Dr. Johnson reveals how her early experiences working in various practices laid the foundation for her career, eventually culminating in the creation of her innovative urgent care dental model. Open seven days a week, Dentcare Now stands out by offering emergency dental services even on most holidays, challenging the norms of traditional dental clinics. Through her story, Dr. Johnson illustrates the importance of having a strong vision, team alignment, and the courage to navigate the challenges of entrepreneurship.

Facing the unexpected twists brought by the COVID-19 pandemic, Dr. Johnson not only kept her practice afloat but successfully doubled its revenue by 2022 through strategic adaptations like adopting CareStack and enhancing patient accessibility with online tools. Her candid discussion on the importance of empathy and flexibility in staffing reveals key elements behind her practice's success. Dr. Johnson also offers practical advice for aspiring practice owners, emphasizing the critical nature of meticulous planning and communication, especially in business partnerships. Opting for new practice startups over acquisitions, she shares insights on establishing a distinct and effective operational model.

What You'll Learn in This Episode:
  • How Dr. Rasheeda Johnson built an innovative dental urgent care facility.
  • The critical steps in planning and launching a successful dental practice.
  • Importance of empathy, compassion, and flexibility in building a team.
  • Techniques for doubling revenue through efficient systems and technology.
  • Insights into the dynamics and benefits of business partnerships.
  • Dr. Johnson's approach to new practice startups versus acquisitions.

Tune in now to discover how Dr. Johnson revolutionized dental care with her unique business model!


Sponsors:
‍CareStack: Modern, Secure, Cloud-Based Dental Software for Growing Your Practice! With state-of-the-art features including Online Appointments, Integrated Payments, Text Reminders and more. Click the link here for a special offer: https://thedentalmarketer.lpages.co/carestack/

Guest: Dr. Rasheeda JohnsonPractice Name: Dentcare NowCheck out Rasheeda's Media:

Website: https://www.dentcarenow.com/

Instagram: https://www.instagram.com/thetraveldentista/

LinkedIn: Rasheeda Johnson

Other Mentions and Links:

Businesses/Brands:

Henry Schein

Microsoft

Practice Management Software:

Eaglesoft

Open Dental

Dentrix Ascend

Planet DDS

Tools:

Google Ads

Insurance:

Delta Dental

Host: Michael AriasWebsite: The Dental Marketer

Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/

Join this podcast's Facebook Group: The Dental Marketer Society


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p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.

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The Dental MarketerBy Michael Arias

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