“Stay really grounded. Starting a business can be scary. You have to act boldly, but you have to do it with your feet firmly planted on the ground,” shares Heidi Zimmer, founder of Wild Rice Retreat. When Heidi had the first seed of an idea for her wellness retreat, many people discouraged her and told her that it would never work in the Midwest. Instead of letting naysayers deter her, she went on to raise $2 million through fundraising from 100% women investors, bringing her dream to life by founding the Midwest’s first all inclusive, adults-only wellness retreat right along Lake Superior. Since then, Wild Rice Retreat has received acclaim as a top destination retreat center in Condé Nast, Forbes, Harper’s Bazaar, Travel + Leisure, and Food & Wine.

Today’s top takeaways:

• Utilize the power of word of mouth, repeat customers, and partnerships to get people to talk about your business. 
• Stay really rooted in your decision making, always coming back to your original intention. 

Quotes

• “Stay really rooted in your decision making, always coming back to your original intention.” (43:17-43:42 | Heidi)
• “Figure out, if you have a seed of an idea, how are you going to grow it into a garden? You do that by not being afraid of how you are going to talk about it.” (43:52-44:04 | Heidi)
• “Stay really grounded. Starting a business can be scary. You have to act boldly, but you have to do it with your feet firmly planted on the ground. Make sure you’re coming at that conversation at that moment from a place of being rested and grounded.” (44:33-45:10 | Heidi)

Connect with Heidi Zimmer:

Instagram | http://www.instagram.com/heidi.kz

Instagram | http://www.instagram.com/wildriceretreat

Book A Stay | https://www.wildriceretreat.com/

Bring a Group/Team | https://www.wildriceretreat.com/corporate-retreat 

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