You Should Know

Generational Perspectives: The Great Disconnect and The Power of Authentic Employer Branding with Kyle M.K. from Indeed


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In this episode we riff with Kyle M.K. from Indeed on generational perspectives, the "great disconnect" and the power of authentic employer branding.


Takeaways:

  1. Generational Influences: Different generations have distinct preferences and expectations that shape their workplace experiences.
  2. Challenges of Returning to the Office: Issues related to real estate, the need for flexibility, and enhancing candidate experiences are central as businesses transition back to office settings.
  3. Importance of Empathy and Authenticity: Being genuine in employer branding and operations helps attract and retain talent effectively.
  4. Flexibility and Accessibility: Adapting work arrangements and simplifying the hiring process are crucial for employee satisfaction and attracting skilled candidates.
  5. Cultural Impact: The organizational culture significantly influences both the candidate's journey and overall employee contentment.
  6. Technological Advancements: The integration of AI and automation is transforming interactions between recruiters and candidates, impacting the hiring process.

  7. Chapters


    00:00 Navigating the Great Disconnect: Employer vs. Job Seeker Expectations

    09:57 Challenges of Returning to the Office: Real Estate and Flexibility

    12:59 Generational Perspectives: Shaping Workplace Preferences

    22:26 The Power of Authentic Employer Branding

    25:10 Flexibility and Barriers in the Hiring Process

    33:44 Culture's Impact on Candidate Experience

    46:43 The Role of Technology in Hiring

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