We have Squigs founder Nikita Charuza on Female Founder World!

Before launching her Ayurvedic haircare brand, Nikita was a fashion editor. And, in the six months since her brand launched, Nikita landed more than 50 press articles about Squigs, including in Vogue, Byrdie, Allure, Glamour, Teen Vogue, Nylon, and more publishers—all without working with a PR agency. 

How did she do it? Listen to episode 98 of the Female Founder World podcast with Jasmine Garnsworthy to find out.

Enjoyed the conversation? Take a screenshot and tag us on your Instagram stories @femalefounderworld and @jasminegarnsworthy. (Thank you :))

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Female Founder World is the place to meet your business besties online and IRL. Join our online community and get alerts about upcoming events in your city: www.femalefounderworld.norby.live

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Links and resources

• Learn more about Squigs: https://squigsbeauty.com/
• Join the Female Founder World online community to register for AMAs with the founders of Youthforia, Chunks and The Quick Flick: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd
• Register for Female Founder World's online AMA with Fiona Co Chan, founder of Youthforia