Grow The Show

Editing and post-production by Podcast Boutique

Going viral before you even post your first episode? Nicole Holleman of Fantasy Fangirls proves that it's possible — but it's not what kept the show growing.

In this episode, she shares the strategy behind their podcast launch that helped them monetize and hit one million downloads in just three months. Her insights can help you finally get traction on your show, including the social media content that gets the most engagement, why they think listeners were loyal from the beginning, and the early work that helped them grow fast and keep the momentum going.

Topics discussed:

• Mistakes made with her first show
• Creating a strong premise and podcast title
• Why they went viral before releasing their first episode
• How they built a loyal audience on social media
• Weekly social media cadence and production workflow
• How they started to monetize Fantasy Fangirls
• Lessons from launching a Patreon
• Choosing the right talent agency and podcast network
• Two things to try when your show isn’t growing

Connect with Kevin on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Editing and post-production by Podcast Boutique

Think your podcast only costs you a few hours a week? Today’s the day you’ll uncover just how much time and money it really takes to keep your show running — and whether it’s worth the investment.

Spoiler: the real cost might include lost revenue, wasted hours, missed opportunities and growth!

Topics discussed:

• Why so many podcasts plateau
• How to calculate the true cost of a podcast
• 3 ways to take action

Connect with Kevin on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Editing and post-production by Podcast Boutique

John Lee Dumas has built a 7-figure podcast working just five hours a week, and you'll be surprised by what helped him get there. Tune in to learn how he went from novice to legendary podcaster, why most shows fail before they even get started, and what it takes to build a show that lasts!

Editing and post-production by Podcast Boutique

That "rate and review" callout at the end of your show? It's not working for a reason. In this episode, Kev explains why most CTAs flop and eight things that will actually get more listeners to take action. Find out what to do before the ask, the crucial elements that make CTAs work, and how to stop overthinking so they feel natural for you and your audience!

Connect with Kevin on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Editing and post-production by Podcast Boutique

Finally, the definitive answer: do podcasters need to be on YouTube? If you're worried that YouTube is leaving some podcasters behind, this episode breaks down four ways to grow your show while staying audio-only.

Host Kev Michael also shares the unique advantage audio podcasters have over YouTubers, the differences between audio and video audiences (and why they matter), and how you can test out video podcasting without going all in. Plus, find out how you can start on YouTube without ever touching a camera!

Learn how to use these strategies:

• Strategy #1: audience transfer
• Strategy #2: podcasting guesting
• Strategy #3: cold outreach
• Strategy #4: sales funnel

Connect with Kevin on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Editing and post-production by Podcast Boutique

Your growth strategy isn't working. Is it time to try something new? This is a question every podcaster asks themselves when their growth stalls. In this episode, Kev shares a simple 30-day rule to help you decide when to pivot and when to be patient — so you’re not wasting time or giving up too soon. Stop guessing and start making real progress!

Connect with Kevin on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Editing and post-production by Podcast Boutique

Yes, you can monetize a small podcast — but not if no one sees it. And that's getting harder and harder to do on audio platforms. In this YouTube masterclass, Kev Michael shares a four-level framework to help you get seen, grow faster, and start getting paid. It's the same approach that’s driven 10x growth for creators in just a few weeks!

Learn how to implement this framework:

• Level one: make a promise
• Level two: win the click
• Level three: keep people watching
• Level four: get them to buy

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to Grow The Show on Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Editing and post-production by Podcast Boutique

You asked, we answered! This Q&A episode covers everything from podcast growth to YouTube setups and podcast cover art. Discover why your show isn’t growing despite consistent publishing, how to get more engagement, and three strategies that will actually grow your show.

Kev Michael answers these questions:

• Why aren’t high-profile guests helping my podcast grow?
• Do you need a fancy podcast setup to post on YouTube?
• Why is consistent publishing now growing my show?
• How do you promote yourself without being pushy?
• How do you get people to download my freebie?
• Should you include your photo on podcast cover artwork?

Connect with Kevin on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Editing and post-production by Podcast Boutique

Are your best episodes getting ignored on YouTube? Ours were too, and the reason surprised us. In this episode, Kev Michael explains why even great content can flop and what it takes to grow fast on YouTube. Find out what caused our reach to drop, how the YouTube algorithm actually works, and why it led us to go back to Grow the Show!

Topics discussed:

• Why we’re rebranding back to Grow the Show
• How the YouTube algorithm really works
• Why you may need to start a new channel
• The future of Grow the Show and Chief Audience Officer

Connect with Kevin on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Editing and post-production by Podcast Boutique

Let’s be honest… trying to grow everywhere is burning you out. The good news? Doing LESS can actually help you grow faster. In this episode, Kev shares how to simplify your strategy so that you can get more traction, let go of the FOMO that keeps you posting everywhere, and stop wondering if you're doing enough. Tune in to hear the simple rule that will change everything!

Connect with Kevin on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠