Do your Reels seem to be getting more views, but aren't converting into more local clients? We're diving into some of the reasons why today, plus I'm sharing a new approach to measuring and evaluating your success with Reels.

Tune into today's episode to learn:

• How to approach your Reels based on the action you want your client to take
• A quick fix to reach more local people
• How to balance trendy Reels with what's trending in your audience's brain

Mentioned in this episode:

• Free Training: 3 Mistakes Local Business Owners Make on Social Media & What To Do Instead
• Download my free guide - How To Grow Your Local Instagram Following
• Follow me on Instagram - @lesliepresnall
• Join my program - The Localpreneur Bootcamp
• Visit my website at lesliepresnall.com
• Michael's Instagram - @michaelvvvvvvv

CLICK HERE TO BOOK A FREE CONSULT CALL

Are you making it clear that you're available to work with or hire? As a service-based business owner, your social media presence is your "open for business" sign.  This is how potential clients know they can pay you.

A common (and sneaky) mistake I see happening all over Instagram is business owners not making it super clear that they're available or how clients can work with them. This is leaving money on the table and your followers unsure on their next steps.

I'm breaking it all down in today's episode and telling you exactly what to do to "fix" your open sign and make sure it's always turned on for new and current followers!

Tune in today's episode to learn how to:

• Clearly tell people you're available in 3 steps
• Not have just an inspirational or informational feed
• Make clear offers on social media
• Change your mindset around making offers and selling regularly

Mentioned in this episode:

• Free Training: 3 Mistakes Local Business Owners Make on Social Media & What To Do Instead
• Download my free guide - How To Grow Your Local Instagram Following
• Follow me on Instagram - @lesliepresnall
• Join my program - The Localpreneur Bootcamp
• Visit my website at lesliepresnall.com

CLICK HERE TO BOOK A FREE CONSULT CALL

What have I learned over 13 years of growing my local business? If I had to start over from scratch, there are 3 main things I would prioritize to find potential clients quickly, start bringing in revenue immediately and growing my audience from the get go. I'm breaking them down step-by-step.

I'm also sharing what I wouldn't focus on. In this episode, you'll learn what revenue generating activities will keep you in momentum moving toward your goal vs those that keep you behind-the-scenes feeling busy, but not creating the results you want.

Mentioned in this episode:

• Download my free guide - How To Grow Your Local Instagram Following
• Follow me on Instagram - @lesliepresnall
• Join my program - The Localpreneur Bootcamp
• The Gap and the Gain by Benjamin Hardy
• Join our free Facebook group - The Localpreneur Community
• Visit my website at lesliepresnall.com

CLICK HERE TO BOOK A FREE CONSULT CALL

Collaborating with other local businesses is always a great way to share audiences, reach new people and gain more visibility in your city. Today, we're talking about how to ramp it up specifically during the holiday season through these 3 strategies.

What you'll learn in this episode:

• 3 ways to partner with other local small businesses November - December
• How to stay consistent and bring in sales during the holiday season - even if your service isn't a "gift"
• The best way to choose businesses to partner with and that are aligned with you
• How to be more visible on social media and get more local followers - even in all the promotional noise
• How to get featured in local media and gift guides

Mentioned in this episode:

• Follow me on Instagram - @lesliepresnall
• Join my program - The Localpreneur Bootcamp

CLICK HERE TO BOOK A FREE CONSULT CALL

Today, we are going to talk about The Local Instagram Formula and how to self-audit your feed.

I get the most questions about Instagram -- like “How do I reach people in my city? How do I get them to notice me? How do I get them to know I’m here? How do I get to them pay attention and engage with me? How do I get them to care about what I’m posting? How do I turn them into followers and then paying clients?”

If you're wanting answers, then tune in! This 5-part formula makes up exactly what you should have visible on your feed and scattered throughout your content so that you can stand out and get noticed.

If these 5 things aren't clear on your profile, you could be missing out on your perfect local people knowing that you are perfect for them.

I'm breaking it all down step by step with examples on how you can covert viewers into new followers -- and even clients.

Mentioned in this episode:

• Grab the mini training - The Local Instagram Formula
• Work with me inside The Localpreneur Academy
• Click here to book a free consult call with Leslie
• Follow me on Instagram @‌lesliepresnall
• Download my Free Guide: How To Grow Your Local Instagram Following

If you’re ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.

Rate, Review & Follow:

“I LOVE listening to the episodes, especially since they’re focused on local businesses and it’s not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

CLICK HERE TO BOOK A FREE CONSULT CALL

How do you become that local go-to person in your industry? Tune in this week to find out. I'm sharing the details from my own experience of stepping into being this person over the years. I'm sharing the exact things to focus on so you too can start being that go-to person for your local clients.

CLICK HERE TO BOOK A FREE CONSULT CALL