Profit with Law: Profitable Law Firm Growth

He Found Meaning (And Scaled Big) – Lessons from Law Firm Owner Josh Nelson - 488


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What happens when growing your law firm is no longer just about making more money?

In this episode of the Profit with Law Podcast, host Moshe Amsel speaks with business leader Josh Nelson, who shares the powerful mindset and strategy shifts that helped him break through to the next stage of growth. While the story is his, the lessons are universal for law firm owners looking to build something sustainable, profitable, and meaningful.

Through hard-earned insights, Josh reveals how redefining his motivation—from chasing income to creating impact—unlocked clarity in leadership, hiring, and client acquisition. You'll hear how being honest about your own strengths and weaknesses, and those of your business model, can open the door to real progress.

Chapters:

[00:00] How Josh Nelson grew an elder law firm from zero to 7,000+ families served
[03:44] Feeling purposeful: Josh’s unlikely journey to elder law (with his mother!)
[09:20] How to start the firm’s team: From solo hustle to 36+ employees
[11:33] Knowing who to hire and when (staff motivation secrets)
[13:31] Variable Comp- why it works and how to implement it properly
[16:52] Everything to know about getting to the next stage of growth in your law firm
[19:12] What is EOS?
[23:39] Should I focus on getting more clients? (Client acquisition done smart)
[30:06] Attribution tracking- the best time to focus on this is ASAP
[33:18] Scaling without digital marketing
[35:37] Client engagement on autopilot: Events, outreach, and keeping your firm top of mind
[43:51] Systemizing, incentivizing your team, and how to connect with Josh Nelson




Resources mentioned:

Book your FREE strategy session today!: profitwithlaw.com/strategysession


Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! 

Check out our Profit with Law YouTube channel!

Learn more about the Profit with Law Elite Coaching Program here


Clockwork: Design Your Business to Run Itself by Mike Michalowicz

Get Scalable: The Operating System Your Business Needs To Run and Scale Without You by Ryan Deiss

Giftology by John Ruhlin


Connect with Josh Nelson: LinkedIn | Website

Nelson Elder Care Law



Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/


To request a show topic, recommend a guest or ask a question for the show, please send an email to [email protected].


Connect with Moshe on:

Facebook - https://www.facebook.com/moshe.amsel

LinkedIn -

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Profit with Law: Profitable Law Firm GrowthBy Moshe Amsel

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