High Intensity Business

Corrie-Beth Lipowski (corriebeth @ purephysique.com) is a sports nutrition specialist and co-founder of Pure Physique, a fitness studio offering 30-minute workouts to busy professionals, competitors, and everyday people who want to reach their health and fitness goals using an "untraditional but focused" approach.

Own a Pure Physique Franchise

In this episode, Corrie-Beth discusses the value of understanding customer pain points, the purpose of sales, effective sales processes, selling strategies, and much more.

Build a profitable HIT studio business

This episode is brought to you by StrengthPortal

You need a single software platform that enables your trainers to deliver consistent high quality workouts, track client progress, and scale your business.

The problem is you're still using pen and paper or basic spreadsheets to run your business, which leads to poor client experiences, inaccurate tracking, and prevents you from growing your business, making you feel frustrated.

StrengthPortal understand your challenge and have worked closely with the HIT industry to create a software platform to manage and scale your niche business.

You can integrate with Mindbody, manage a standardized exercise and workout library for your team, track workouts effectively, and produce client reports at the click of a button.

StrengthPortal is used by multiple businesses in the High Intensity Strength Training community, namely Discover Strength, Smart Strength Austin, MedX Precision Fitness, and more.

Starting with StrengthPortal is super simple:

1. Sign up for the best package for your business
2. Let Strength Portal take the load off and help onboard your business onto the platform.
3. Start delivering consistent workout experiences, and scale your business to the next level.

To help support the podcast, go to StrengthPortal.com/highintensitybusiness, and sign up now, so you can stop feeling frustrated about your business, and start to scale your business to its true potential.

For all of the show notes, links and resources - Click Here

Liam Bauer and Jesse Schmidt are the owners of TNT Strength, a strength training studio in Oakland, California. TNT Strength has been in operation since April 2021 and currently features 3 strength training coaches serving 65 clients with HIT influenced exercise protocols.

Liam and Jesse are passionate about the life-changing and performance-enhancing effects of strength training, and they look forward to expanding their influence to help even more people in the future.

In this episode, Liam and Jesse share their business journey (starting and growing TNT Strength), client acquisition tactics, marketing strategies, business systems, and much more.

Get proven marketing tactics and generate more revenue

This episode is brought to you by StrengthPortal

You need a single software platform that enables your trainers to deliver consistent high quality workouts, track client progress, and scale your business.

The problem is you're still using pen and paper or basic spreadsheets to run your business, which leads to poor client experiences, inaccurate tracking, and prevents you from growing your business, making you feel frustrated.

StrengthPortal understand your challenge and have worked closely with the HIT industry to create a software platform to manage and scale your niche business.

You can integrate with MindBody, manage a standardized exercise and workout library for your team, track workouts effectively, and produce client reports at the click of a button.

StrengthPortal is used by multiple businesses in the High Intensity Strength Training community, namely Discover Strength, Smart Strength Austin, MedX Precision Fitness, and more.

Starting with StrengthPortal is super simple:

1. Sign up for the best package for your business
2. Let Strength Portal take the load off and help onboard your business onto the platform.
3. Start delivering consistent workout experiences, and scale your business to the next level.

To help support the podcast, go to StrengthPortal.com/highintensitybusiness, and sign up now, so you can stop feeling frustrated about your business, and start to scale your business to its true potential.

For all of the show notes, links and resources - Click Here

Ted Harrison (vitalexercise @ gmail.com) is the owner of Vital Exercise, a private, personal training studio based in Essex. Ted has been a personal trainer for more than 30 years helping people transform their health and physique using HIT-influenced, science-based principles.

In this episode, Ted goes through Vital Exercise's decorative process, specifically the architectural theme, the interior design team, flooring and lighting ideas, equipment and design cost, impact on client acquisition, and much more.

Access how-to guides from successful studio owners

This podcast episode is brought to you by ARX

Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXFit.com/HIB and booking a call with the ARX sales team – Book Here

This podcast episode is also brought to you by Strength Portal

Are you still using pen, paper, and spreadsheets? Do you worry about providing inconsistent workout experiences that disappoint your clients and stifles the growth of your business? Don't put up with tools that frustrate you!

Use Strength Portal to easily track workouts, deliver consistently high-quality client experiences, and scale your business painlessly and grow faster — go to StrengthPortal.com/HighIntensityBusiness and try Strength Portal now

For all of the show notes, links and resources - Click Here

Matt McGunagle (matt @ strengthportal.com) is the CEO and Founder of StrengthPortal, a software platform for personal trainers, gym owners, and multi-location gyms to manage their personal training staff and track personal training services. Matt graduated from Cal Poly SLO as an Economics major with a concentration on Entrepreneurship.

In this episode, Matt talks about the issues and challenges of the personal training career, compensation plan and key roles, sustainable business models and systems, content curation for trainers, and much more.

Grow your strength training business

This podcast episode is brought to you by ARX

Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXFit.com/HIB and booking a call with the ARX sales team – Book Here

For all of the show notes, links and resources - Click Here

Brad Thorpe (brad @ isophit.com) is a multi-patented inventor and CEO of Isophit™, a versatile isometric system for fitness, rehabilitation, and sports performance professionals. Brad is considered as the world's leading expert in isometric strength training with over 29 years of experience in the fitness and performance industry.

In this episode, Brad joins me for part 2 of our Isometric Exercise series where he talks about utilizing isometrics and Isophit™ with injuries and rehabilitation, effects on brain function, designing a 30-minute isometric program, spot reduction of fat, and much more.

Learn client acquisition and retention strategies

Listen to Part 1:

• 371 – The Value of Isometric Exercise with Brad Thorpe

This podcast episode is brought to you by ARX

Do you struggle to attract and retain clients in your strength training studio? ARX machines use breakthrough motorized resistance and computer software to give your clients the perfect workout every time, so you can start to deliver great workouts and grow your business with confidence. Get $500 OFF by going to ARXFit.com/HIB and booking a call with the ARX sales team – Book Here

For all of the show notes, links and resources - Click Here

James Fisher PhD (james.fisher @ solent.ac.uk) is a Senior Lecturer for the School of Sport, Health, and Social Sciences at Southampton Solent University in the UK. He is one of the leading exercise scientists publishing numerous peer-reviewed articles related to resistance training, health, and fitness.

In this episode, James continues discussing his research paper Resistance Training Recommendations to Maximize Muscle Hypertrophy in an Athletic Population: Position Stand of the IUSCA where he explains set endpoints and training to failure. We then further discuss interesting debates and models regarding training to failure in his paper Intensity of effort and momentary failure in resistance training: Are we asking a binary question for a continuous variable?

Hire great personal trainers for your strength training business

For all of the show notes, links and resources - Click Here

Clay Steffee (claysteffee @ gmail.com) is the owner of Imagine Strength and is the Vice President of Engineering and Product Development at Exerbotics. He has worked alongside Arthur Jones in designing Nautilus and MedX equipment, as well as engineering strength equipment for LifeFitness.

In this episode, Clay talks about Imagine Strength's equipment line, machine modifications, customer support, maintenance tips, equipment recommendations, and much more.

Build a thriving strength training studio business

For all of the show notes, links and resources - Click Here

Brad Thorpe (brad @ isophit.com) is a multi-patented inventor and CEO of Isophit™, a versatile isometric system for fitness, rehabilitation, and sports performance professionals. Brad is considered as the world's leading expert in isometric strength training with over 29 years of experience in the fitness and performance industry.

In this episode, Brad discusses the Isophit™ isometric system, the physiological and neurological benefits of isometrics, dynamic exercise vs. isometrics, and much more.

Learn client acquisition and retention strategies

For all of the show notes, links and resources - Click Here

Tim Ryan (info @ stronglifetraining.com) is a Master Super Slow instructor and the owner of Strong Life Personal Training in Barrington, Illinois. Aside from personal training, Tim offers mentoring, workshops, and seminars for studio owners.

In this episode, Tim joins me for Part 9 of our HIT Fundamentals Series where he shares his position on aerobic cardio exercise, HIIT vs. HIT, the distinction between exercise and recreation, and much more.

Listen to Parts 1-8:

• 352 – Tim Ryan – The History and Philosophy of HIT (The High Intensity Training Fundamentals Series)
• 354 – Tim Ryan – How to Articulate the Benefits of HIT (The High Intensity Training Fundamentals Series – Part 2)
• 358 – Tim Ryan – Movement Speed (The High Intensity Training Fundamentals Series – Part 3)
• 360 – Tim Ryan – The Optimal Window for Time Under Load and Time To Concentric Failure (The High Intensity Training Fundamentals Series – Part 4)
• 361 – Tim Ryan – How to Determine the Optimal Resistance Level (The High Intensity Training Fundamentals Series – Part 5)
• 363 – Tim Ryan – The Assumed vs the Real Objective of Exercise, How to Coach Correct Form, Head and Neck Position, and Breathing (The High Intensity Training Fundamentals Series – Part 6)
• 366 – Tim Ryan – How to Design Exercise Programs and Manage Progression and Recovery (The High Intensity Training Fundamentals Series – Part 7)
• 368 – Tim Ryan – The Six Factors of Functional Ability (The High Intensity Training Fundamentals Series – Part 8)

Become a successful strength training studio owner

For all of the show notes, links, and resources - Click Here

Luke Carlson (luke @ discoverstrength.com) is the founder and CEO of Discover Strength based in Minneapolis, Minnesota. Discover Strength owns and operates strength training studios as well as the Discover Strength Franchise.

In this episode, Luke talks about intentionality in business, different filters for deciding dress code, talk triggers, attire guide, options, and much more.

Get marketing strategies to grow your strength training business

For all of the show notes, links and resources - Click Here