The PPC Den: Amazon PPC Advertising Mastery

How Can I Grow My Organic Sales Percentage For Amazon PPC Campaigns?

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Sean Stone of Stone’s Goods sits down with Michael to discuss 7 ways to grow organic ranking in your Amazon PPC Campaigns. They discuss discounts and deals, organic sales percentages, how to utilize Google ads, and more. 


We’ll see you in The PPC Den!


🦡 Highlights ​​


0:00 What to expect in this episode

3:37 Organic Sales Strategy: 2017 vs. Today

7:15 Defining Organic Sales

11:05 Non PPC Sales Percentages

21:27 Increasing Total Organic Sales

26:00 7 Things To Grow Organic Ranking

26:55 Lightning Deals, Prime Exclusive Discounts, 7 Day Deals

32:38 Organic Sales Percentage vs. Organic Unit Percentage

34:00 Single Keyword Campaigns

37:10 Google Ads

40:53 Email

45:55 Price Testing 


🦡 Resources & Links


  • Where to find Sean Stone: stonesgoods and getlontra

    • Boost Amazon Organic Ranking - Run Google Ads to Your Amazon Listing [Ad Badger X Search Scientists]

      • Amazon Conversion Rates: Boosting Your Organic Sales In 2020

        • How Do I Fix My Decreasing Conversion Rate On Amazon Advertising?

          • Launching 54 Campaigns To Rank Multiple Products In The Top 10 On Amazon

            • Make Your Best Keywords Better With Single Keyword Campaigns

              • New Keyword Research Approach: Gain New Clients For Amazon PPC

                • Overcoming Challenges Of Running Google Ads To Amazon Listings

                  • How To Send Google Ads Traffic To Your Amazon Listing (Classic)

                  • How Do I Improve Amazon Total ACOS Fast? Boost Organic Ranking


                    • 🦡


                    • 📚 Get our content library with a checklist that covers every nook and cranny of Amazon Marketing

                    • Join our next Amazon PPC webinar 💻 📢

                    • Subscribe to our newsletter

                    • Look through all our show notes​​​​​

                    • Book a call to discuss Amazon PPC strategy

                      • -

                      Host and Executive Producer: Michael Erickson Facchin

                      Guest Co-Host: Sean Stone

                      Senior Producer: Nancy Lili Gonzalez

                      Podcast Coordinator: Catherine Cardenas

                      Video and Audio Editor: Pedro Moreno 

                      Graphic Designer: Vanessa Nieto

                      ...more
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                      The PPC Den: Amazon PPC Advertising MasteryBy The PPC Den
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