Alex shares his 6 strategies for identifying business ideas. 

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Show Notes:

(0:00) A note from our sponsor

(2:26) Welcome back to Founder’s Journal

(3:34) Business ideas are everything

(5:21) How I find business ideas

(6:25) Turning brain off autopilot 

(7:43) Friction finder

(8:10) The why ladder

(9:05) Game of ‘what if’

(9:50) Scan for repetition 

(10:36) Content-based ideas

(11:40) Conversation-based ideas

(13:32) Conclusion

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Thanks to our presenting sponsor, Gusto. Head to www.gusto.com/alex

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Episode Links:

• Marc Andreessen essay: https://pmarchive.com/guide_to_startups_part4.html 

Check Out Alex’s Stuff:

• storyarb - https://www.storyarb.com/

• growthpair - https://www.growthpair.com/

• CTA - https://www.creatortalentagency.co/

• X - https://x.com/businessbarista

• Linkedin - https://www.linkedin.com/in/alex-lieberman/

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