132: Callan Faulkner runs a company called REI Optimize, a high-end, done-for-you - CRM and technology implementor for land investors.

(Show Notes: REtipster.com/132)

I met Callan earlier this year at a real estate investing conference. As we were standing around in the same circle, I listened as she talked about her ideas and experiences, and I kept having all of these “WOW” moments. It hit me that she was really smart! She had some fascinating ideas and seemed to know what she was talking about.

In this episode, we wanted to give her the stage so she could share these new concepts with the larger audience of land investors because there are a lot of marketing approaches that most of us aren't even thinking about, let alone implement.

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