Hey hey, friends! Liz Wilcox here, and today’s episode of The Email Sound Booth is a wild ride through the world of launching. Grab your water (swigs encouraged), settle in, and let’s talk about that million-dollar question: How much is too much launching? Spoiler: There’s no one-size-fits-all answer—so let’s dig into the juicy details!

Some highlights:

It All Starts with List Growth: If you want to sell like wild, you gotta keep growing your email list. Seriously, I’ll keep banging on this drum for another 133 episodes if I need to!

ABC Launches, Baby! Huge shoutout to Tarzan Kay for breaking launches down into A, B, and C levels. 

Ask Yourself:

• Am I always welcoming new people onto my list?
• Do I have a variety of offers and launch sizes?
• Are my launches feeling fun, or are they burning me (or my audience) out?

If you need help with launches—templates for flash sales, big launches, or just selling in general—check out my Email Marketing Membership for just $9 a month. It’s practically a steal and might just change your business.

Stay amazing, keep launching (the smart way), and I’ll catch you in the next episode!

💌 Liz

P.S. If you want “Always Be Selling” on a mug, let’s make it a thing!

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