What if Nike built a PT clinic? In this episode, we dive into real-world strategies physical therapists can steal right now to future-proof their businesses — from discreet fall recovery services to hybrid fitness models that compete with OrangeTheory and CrossFit. Learn how to position your clinic to capture the community, culture, and continuity that keeps patients AND members coming back.

What if Nike built a PT clinic? In this episode, we dive into real-world strategies physical therapists can steal right now to future-proof their businesses — from discreet fall recovery services to hybrid fitness models that compete with OrangeTheory and CrossFit. Learn how to position your clinic to capture the community, culture, and continuity that keeps patients AND members coming back.

What if Nike built a PT clinic? In this episode, we dive into real-world strategies physical therapists can steal right now to future-proof their businesses — from discreet fall recovery services to hybrid fitness models that compete with OrangeTheory and CrossFit. Learn how to position your clinic to capture the community, culture, and continuity that keeps patients AND members coming back.

How Physical Therapists Can Outmaneuver Nike (Yes, Really)

PT Pintcast is a physical therapy podcast featuring conversations with physical therapists, clinic owners, educators, and leaders shaping the future of physical therapy.

Hosted by Jimmy McKay, PT, DPT, PT Pintcast blends real talk, big ideas, and practical insight on clinical care, business, culture, and where physical therapy is headed next. If a TED Talk and a radio show had a baby and raised it in a physical therapy clinic, this would be it.

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PT Pintcast is a physical therapy podcast featuring conversations with physical therapists, clinic owners, educators, and leaders shaping the future of physical therapy. Hosted by Jimmy McKay, PT, DPT, PT Pintcast blends real talk, big ideas, and practical insight on clinical care, business, culture, and where physical therapy is headed next. If a TED Talk and a radio show had a baby and raised it in a physical therapy clinic, this would be it.

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How Physical Therapists Can Outmaneuver Nike (Yes, Really)

How Physical Therapists Can Outmaneuver Nike (Yes, Really)

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