👀 ABOUT THIS EPISODE

Want to go full-time as a creator but don’t know where to start? Today we’re unpacking the exact system I would use if I had 0 followers & wanted to become a full-time influencer/content creator by the end of 2025!

We’re getting ✨ rigid ✨ about building a super simple business & content strategy you can use every single week — to simplify your workflow, create a solid base, and build from there.

After the content workshop, we’re having a little coffee chat about my own experience doing this, why it’s harder than you think to find your “thing” online, and wrapping it all up with an “after work social” 💅🏻 with updates on the podcast, Busy Blooming & more!

🎯 This episode is for you if:

• You want to grow online but have no idea where to start

• You’re overwhelmed trying to balance content & business

• You keep hearing “treat it like a business” but don’t know how

• You feel like you still don’t know what your niche or “thing” is

• You want a system that simplifies everything, weekly

⏱️ CHAPTERS & TIME STAMPS

00:00 – Intro

2:30 – Workshop to create a simple, business-coded content strategy

3:16 – The function of your business

5:18 – Lifestyle creators - how to define your business function

8:06 – Building the person you always talk to (who loves you lol)

11:19 – Building a simple brand

14:02 – What content you’re going to post

14:19 – The social media platform to pick

17:33 – Weekly posting structure

19:09 – Building out signature content templates

22:45 – My biggest mistake treating social media like a business

24:51 – Why I would pick ONE thing to be known for when growing

26:06 – What if you don’t know what your “thing” is as a creator?

28:54 – What’s going on with the podcast & how I’m feeling

35:10 – Busy Blooming sweatshirts are live!!

36:12 – Exciting things coming up!!

37:30 – If you’re overwhelmed with content right now

🎧 LISTEN ON THE PODCAST

Apple Podcasts → https://apple.co/3OsCVEK

Spotify → http://bit.ly/3CHpmPo

Anywhere else → https://pod.link/1565886767

📌 FOLLOW US

Busy Blooming IG → https://www.instagram.com/busybloomingg/

Tess IG → https://www.instagram.com/tessbarclay/

TikTok → https://www.tiktok.com/@tess.barclay

LinkedIn → https://www.linkedin.com/company/busy-blooming

Join the community → https://www.busyblooming.ca/

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💼 ABOUT US

Welcome to the channel! Every week, we host our podcast show, Busy Blooming, to give you the energy, advice & motivation you need to build your brand, content & business! You’ll also find vlogs from our founder, Tess Barclay, behind the scenes at Busy Blooming HQ in Toronto, our events & more!