I’m excited to welcome couples therapist Alea DiGirolamo to the podcast today!

Alea has been in private practice since 2022, and her business has changed a LOT in that time.

When she first started, she was earning $4200 per month. Alea joined PPA and Reels Membership in 2024, and since then, her business has totally transformed.

She’s grown her Instagram community from 1k to over 13.5k followers, and she now earns between $250,000 - 300,000 per YEAR, which is incredible!!

What’s been the biggest factor contributing to Alea’s growth during this time? Networking!

In today’s episode, we’re talking about how to network & get private pay clients.

In this episode, we cover:

• How Alea grew her practice from $4,200 per month to $250k-300k/year
• Why networking has been the biggest driver of her premium private pay referrals
• How Alea built referral relationships with therapists, attorneys & matchmakers
• Why offering referrals first can help create stronger networking relationships
• How she balances motherhood, admin work, and a full client caseload
• The role Instagram & social media have played in growing her practice
• Why consistency matters MORE than perfection with marketing
• How raising her fees helped her finally reach her income goals
• Why trusting yourself is one of THE most important parts of building a business

Connect with Alea:

• Follow on Instagram @atdtherapy
• Check out her website

Connect with Kelly:

• Follow on Instagram @businessoftherapy and @sitwithkelly
• Check out the Business of Therapy® website

Make sure to hit follow/subscribe so you never miss an episode!

Resources & Links:

• This episode is sponsored by Alma, the financially rewarding way to go in-network
• I recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace period
• Private Practice Academy Bundle (PPA)
• Reels Membership
• Business Coaching Waitlist
• Free training
• Caption Guide

Mentioned in this episode:

PPA is 52% off! Sign up here!