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Shownotes can be found at https://www.profitwithlaw.com/204.

 

What comes to your mind when we say marketing strategy? You may think of your website, social media platforms, and your publicity materials. Here's something you might be missing: video. Before you say “We don’t need that!” think about the media landscape right now. Facebook, Instagram, TikTok, YouTube—all of these platforms utilize videos. You know the power of content creation, so why not tap as much of it as you can?

In this episode, award-winning producer John Yaworksy joins us to discuss how we can improve our marketing strategy with video. Learn to stand out, excel at content creation, and engage with your audience. John also recommends some tips on creating videos and how to be efficient in production. With purposeful content creation, you can keep people's attention. Let your clients feel cared for and give the best service that you can.

If you want to know more about creating purposeful video content, then this episode is for you.

Resources mentioned:

 

Episode 39 - Business Advice From A Law Firm Owner

Episode 132 - He’s Back! Team Building, Marketing, And More

Connect with John: LinkedIn | Twitter | Facebook | Email

Nimble Digital Media

BombBomb

Camtasia

 

This episode is sponsored by Smith.ai. Curious how you can use a receptionist service at your law firm? Download the Smith.ai free eBook: Are you Lawyering or Laboring? 7 Steps for Running a Highly Productive Law Firm with Virtual Receptionists.

 

This episode is sponsored by Lawmatics. Go to www.lawmatics.com to book your personalized demo and learn how Lawmatics can help you grow your firm.

 

This episode is sponsored by Get Staffed Up.