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Selling internationally can feel overwhelming. Today we talk to an Amazon expert who will help you simplify the process to expand your business to other countries. Kevin Sanderson, host of the Maximizing Ecommerce podcast and a successful Amazon seller. Kevin is fresh off his PPC summit where he gathered some of the top PPC experts and if you didn’t participate in that I recommend my listeners check it out at maximizingecommerce.com/steven for PPC. There’s a special offer for $97 to get all the videos from the summit.

• So before we talk international, what’s on your mind this week?
• Is now a good time to go international?
  • Yes - Kevin UK sales surpassed the USA for short time.
• How big should you be in the USA before you go international?
  • Small - function of money in and money out.
  • Focus Canada first
• Going to our podcast topic today, how do sellers get started and scale international markets for Amazon?
  • Register with national government 
    • GST / HST
      • GST = VAT LIKE
    • Sales tax added on
    • Covers all provinces
    • File annually
• Stuck on Pesticides gating? Answer key here. https://www.youtube.com/watch?v=hRbsQvqV3t0
• NARF - remote fulfillment
  • Send FBA USA inventory to Canada/Mexico https://www.youtube.com/watch?v=_2GNJAl2XdA
• Taxes
• Customs
• VAT
  • VAT resources https://services.amazon.co.uk/services/vat-resources.html
• Which markets should be prioritized and why?
  • Canada
  • UK
  • Germany
  • Rest of Europe
  • Australia
  • Japan
  • Singapore
• Selling business - Seller Net Profit 3x
  • Example: 
    • 100k USA net profit
    • 10k Canada
  • The 3x goes to 3.1 multiple because of diversity
  • First year 6.5% 

Full guide for getting started on international http://maximizingecommerce.com/mag with a special offer from Kevin Sanderson.

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