How to Sell Online

How to Sell Online

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How to Sell Online episodes

  • Four Steps Away

    Have you ever thought about a situation and let your thoughts spiral downwards very fast to the worst-case scenario that can happen? Learning how not to let your thoughts go to the worst-case scenario is a learned skill. Learning to sit, enjoy, and rejoice is important. Enjoying that money you just made, that email list you just built, and other wins are things we should rejoice about. 

    Learning to recognize and correct the spiral is what I call the journey of the four steps away. To understand the four steps away, picture a ladder. Now, you are in the middle rung of the ladder and there are four steps above and four steps below.

    The middle step is a situation that has no emotions to it yet. You can choose to go up or down the ladder. You can spiral down by thinking about the worst-case scenario or go up the ladder. If you spiral downwards you’ll go through the steps of annoyance, worry, anger then victimization. You can choose to go upwards through the steps of spark, excitement, belief then empowerment. You chose which four steps you are going to take with every situation.

    Listen in on specific examples of how to apply the four steps away when it comes to business. 

    Key Takeaways

    • How a business coach helps you get to your goals faster by avoiding crawling and going on the business jet (04:30)
    • The next level program is open for applications for people who are a good fit (05:33)
    • Joy can be our greatest theft of happiness (11:21)
    • Being able to sit and enjoy and rejoice is a learned skill (12:38)
    • learning how to not go to the worst-case scenario is a skill that has to be learned (13:17)
    • The journey of the four steps away (14:06)
    • How to apply the four steps away in business (16:06)
    • The secrets of going faster up the ladder (21:00)

    Additional Resources

    • http://becauseicanlife.com/nextlevel

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    29 min
  • Ever Felt Stuck?

    Entrepreneurs often get stuck in their thoughts. This holds them back and prevents them from going to the next level. I experienced this early on and was helped by a performance coach to overcome the nervousness I had. The next level program is designed to help entrepreneurs push through when they feel stuck. The coaches help them back to the right lane so that they can run their best race.

    Tune in and hear our momentum coaches share amazing stories of how our students have been able to push through their limiting beliefs that they thought were facts. Our coaches know how to ask the right questions to understand why you are getting stuck.

    First off, momentum Tonya shares with us some reasons people get stuck and some examples of how they push through. She takes us through the magic of not knowing and believing. Momentum coach Melisa walks us through the process of testing our thoughts to find out which serves us best. She advises that managing our thoughts will directly affect our results and empowering emotions helps us gain momentum.  Misty shares how working with momentum coaches can be helpful. She also shares some amazing stories about some students that have gone through the program. 

    Key Takeaways

    • Why it is essential to have a performance coach when you are running a business (00:15)
    • How our minds keep us from dreaming to protect us from disappointment (09:23)
    • Not knowing about the how, the magic is in not knowing (10:28)
    • Pushing through doubts and feelings of inadequacy (14:17)
    • Testing our thoughts to find the ones that serve us best (17:32)
    • Knowledge is not enough, but it is nothing without action (20:55)
    • Willing to learn, being okay with the uncomfortable unknown and taking time to shift your mindset are desirable traits for an entrepreneur (24:37)
    • How a coach helps you remain focused and plan and prioritize your next moves (27:04)
    • Reframing the idea of failure and turning it into learning (27:53)
    • How the challenging times and discomfort make the good times sweeter (28:32)

    Additional Resources

    Connect with Alison:

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    41 min
  • Is This The Life You Wanted?

    Julie begins her presentation by sharing how she struggled initially with an identity crisis. Her story is incredible. She shows us that you can be whatever you want to be. You have all you need within yourself to reach your goals no matter how many mistakes you make along the way.

    She takes us through the skills you need to be successful as an online entrepreneur. Once you learn the skills of getting people to buy online, you never have to worry about your financial future again. One of the skills that you're going to need to be successful in business is you have to listen to your gut.

    The written word is the most powerful piece of your brand. As an entrepreneur, you should learn how to write or at least hire a writer in your team. You’ll need the written word for your ads, your copy, your funnel. Talking of sales funnel, this is another skill you need to work on. The third one is finding your traffic and where they congregate. This will help you serve them. 

    Tune in to this amazing episode and learn more about other skills that you need to be successful in your online business. 

    Key Takeaways

    • You don’t have to have techie skills to be successful with an online business (04:11)
    • Learn the skills of getting people to buy online and you never have to worry about your financial future again (17:46)
    • Learn how to write. The written word is the most powerful piece of your brand (18:56)
    • Write about hooks stories and copy to make your business blow up (19:34)
    • Sales funnels are the way to capture a new customer (20:23)
    • Traffic is people: Find the traffic of people whose problems you can solve (23:17)
    • In the depths of Julie's despair, she learned the keys to put in her pocket, so that she can launch anything online that she ever wants to sell (24:36)
    • Build strategic relationships with other business owners (27:59)
    • It is not enough to have skills; you have to find a network (30:40)
    • The identity that you can keep working on is that you are allowed to make mistakes, and you can forgive yourself (33:39)

    Additional Resources

    Connect with Alison:

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    41 min
  • Have You Hit Your Dead-end?

    Driven by the goal to pay off her huge amount of student loans, Ronisa decided that entrepreneurship was more logical rather than taking a second job. That’s how her journey began. Initially, she easily got distracted by taking in lots of information and trying out different products. She describes herself as an information junkie. 

    However, in 2019, she decided to focus and did a launch. She went for Facebook groups and influencers. She also became more consistent with her products. She saw immediate success with the Facebook groups. She also learned that influencers can craft a story for your products that you haven’t been able to tell yet. 

    Throughout her entrepreneurship journey, she has taken the mindset of seeing any setback as a good learning experience. It is a stepping stone to where you want to be. It is not a failure. Her husband has been her biggest cheerleader and supporter. It is very important for entrepreneurs to have that one person who is by their side always. 

    She advises newbie entrepreneurs to always take any information they find online with a grain of salt. There is much more to the process than what you can find in the YouTube videos. There is so much to learn and many different pieces to put together to be successful. All this requires patience. The whole goal of entrepreneurship is not to make that quick dollar but to serve your customers. 

    Key Takeaways

    • Ronisa’s journey and how she decided to start an online business was more logical than getting a second job (06:37)
    • Getting off the rollercoaster of distraction (07:36)
    • Putting out offers to her customers (10:34)
    • Her husband being her biggest cheerleader and supporter (12:52)
    • Selling other stuff before deciding she wanted to sell and get behind (15:55)
    • Getting to a dead-end, embracing it and learning from it (18:00)
    • Learning about providing value to your customers and pricing strategy (23:15)
    • Balancing working a full-time job, running a business and a family (29:31)
    • Newbie entrepreneurs should be patient and learn that entrepreneurship is all about serving (37:46)

    Additional Resources

    Connect with Alison:

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    45 min
  • How Would You Treat A Million-Dollar Horse?

    Entrepreneurs are like the million-dollar horse, but rather than treat themselves as such; they sometimes treat themselves so poorly. They fail to invest in themselves and in courses that could help them get to their goal much faster. They opt to go through trial and error as I did in the early parts of my business.

    In this episode, I will take you through the top 11 things that will help you become that million-dollar horse by investing in the training for your growth. Do not make the mistake of thinking that the million dollars are far away. Even the prestigious racehorse had to go through training and grow day by day. Someone invested in it. Are you investing in the training for your growth as an entrepreneur?

    In my case, during the early parts of my business, I thought I could learn through trial and error and figure things out along the way. It was only when I joined the first mastermind that I realized that I was crawling while I could be taking a jet to reach my goals faster by investing in myself through training and coaching.

    Take your pen and notebook and listen to this amazing episode and learn how to invest in your growth.  I will take you through the habits, the tips and the tricks of signing up for courses, completing them, and hitting your goals. 

    Key Takeaways

    • Do some research to find out if your educator is legit (08:23)
    • Use a trial to find out if you like the style of teaching in a particular course (09:30)
    • Check for emails from the creator of the course for updates, and new information (09:56)
    • Hop into their community and start posting (10:18)
    • Commit to posting and being active in the social media community (10:56)
    • Help out other people in the community by answering their questions (13:06)
    • Find a friend in the group who can be your accountability partner (13:40)
    • Block off your power hours to learn and consume the content (13:55)
    • Reward yourself (15:48)
    • Set your expectations (15:48)
    • Implement, after all the learning you have to implement (19:29)

    Additional Resources

    Connect with Alison:

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    23 min
  • Does Your Brain Offer Up The Easy Way First?

     In this episode, we take you through why a business coach is so important to you as you run your business. They get you on the business jet versus the business crawl as I talked about in episode 19.

     A life coach will help you create consistency and constant momentum of moving forward in your business. This is so powerful as it helps you hit your goals and always move forward. They help you see things from a different perspective. If you have a run a business, you know why this is very important.

     Misty takes us through why you need to commit before you are comfortable. She dives deeper and talks about our thoughts and how they lead to action or inaction. This then leads to experiences. We talk about how our brain works and how it always finds proof of what we are thinking. Changing our thoughts gives us completely different outcomes.

    Misty shares with us amazing information and her amazing ideas so take your pen and paper and take notes as you listen to this episode.

    Key Takeaways

    • Questioning our thoughts and separating facts from what we are thinking (10:47)
    • Our thoughts drive our feelings which then drive our action or inaction. This results in our experiences in the world (12:28)
    • Believing and being open to creating something new and letting go of our past (15:50)
    • Practice changing your thoughts (20:35)
    • Be open to possibilities and put actions behind it (23:25)
    • Adding ‘yet’ to your thoughts leaves space in your brain to learn new things (24:15)
    • Why you need to move through the four Cs. Commitment, Courage, Capability, and Confidence in that order (31:57)
    • Overcoming our brain’s need for comfort and the easiest way out (37:04)
    • Red light doesn’t mean turn and go home. Red light are the obstacles we face (39:38)
    • Our brain doesn’t think positive or negative, it finds proof of what we are thinking (43:08)

    Additional Resources 

    • Apply for my Next Level Program

    Connect with Alison:

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    >>> Join the $1-100k System

    57 min
  • The Switch From Slow Going To Record Breaking

    In this episode, my guest Bev Schweigert tells us how a slow start morphed into record breaking sales for her business. She teaches us that the offer is not in the product, it’s in the story behind why you sell the product. 

    Bev calls herself a “slow starter” in the entrepreneur world. Last year, she quit her job to focus on her true passion which is mission work. Before she could fully invest herself in that work, she needed to raise some money. She tells me about how her business turned into her mission.

    Bev liked the idea of selling jewelry. After she attended my Because I Can talk about finding your why, she saw opportunity in her sales. Selling jewelry that supported your faith was an outlet for people to visibly represent their religion. It became her story and her marketing niche.

    Bev tells me about how she started incorporating her story about faith into her offers and increased the amount of offers she sent from 4 to 30 a month. Her sales sky-rocketed. They were growing during the hardest economic month of the year. While small businesses were devastated by the impact of coronavirus in March, Bev told herself that she would not give up and continued to push offers. Her sales continued to increase through the month of may.

    She tells me that her biggest success secret is organization. She uses Trello to keep track of her inventory and offers so she can compound her sales. A few episodes back, I talked about why we are meant to make money. In Bev’s case, she was meant to hit record sales so she can use the money to give back through her missions.

    Key Takeaways

    • Introduction of our guest,  Bev Schweigert (1:00)
    • Why Bev quit her job and decided to earn money to do mission work (4:48)
    • Had a slow start to opening her business Blessed Be Boutique in 2019 (5:31)
    • Went to my conference and learned why she wanted to sell jewelry (8:12)
    • Bev started sending offers that told her story (9:50)
    • Learning to focus on what’s important in the business, not stressing the small stuff (11:59)
    • How she created offers in the beginning (14:35)
    • Her big change in pace for distributing offers (15:39)
    • Coronavirus and how she didn't give up on her business (17:02)
    • Bev’s key to time management (20:20)
    • Her technique to putting offers out each month (25:05)
    • Her best offer (30:05)
    • What Bev would tell the slow-starter entrepreneur (33:06)

    Additional Resources

    Check out Bev's website here, be sure to use the code "I Can" to get %35 off anything except t-shirts.

    Connect with Alison:

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    43 min
  • #1 Secret To Making More Sales

    This episode is all about techniques to make more money using the same product. This week, I am going to talk about and share examples of my offers to help spark your creativity when it comes to writing offers of your own.

    Everyone has their own reason for wanting to make more money. For my husband and I, we wanted to make sure we could support our family and also have money that we can donate to others. In this episode, I share my business secrets about what I do to make more money.

    It is all about offers. I challenge you to think about the number of offers you send out on a monthly basis and double, even triple it. You won’t be disappointed. I am going to talk you through why offers bring more money into your business, the different types of offers you can utilize, talk about when and where you sell these offers, and simplify the process for you.

    This episode is full of information guaranteed to increase your sales. Listen as I share examples you can follow.

    Key Takeaways

    • My husband and I are undercover givers (2:18)
    • The reason we are supposed to have money (4:35)
    • The number one secret to making more money (6:05)
    • Why offers are the thing that can bring more income into your business (7:20)
    • Types of offers (9:44)
    • When do you pitch your offers (12:51)
    • Examples of offers (18:30)
    • Simplifying the process (29:46)
    • Compound your offers (34:05)

    Additional Resources 

    Connect with Alison:

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    40 min
  • Should You Quit Your Job To Sell Online?

    In this episode, I encourage you to say “yes I can” and move forward with your online business now. Online shopping rates are up and are trending to keep moving forward. We are heading into what I call eCommerce 3.0.

    People want to buy physical products, and there is no reason that those products shouldn't be yours. I want to talk to you about the value of your own product and to never back down to the online competition. There is always room for you to sell online.

    The first thing you need to do is believe you can. If I can give you the confidence to first believe in your product and then narrow your goals in order to see the big one-million dollar picture, I've done my job.

    Listen to this episode to hear how you can start a business that makes money 24/7.

    Key Takeaways

    • My Next Level Program (0:22)
    • Manifesting goals into reality (1:32)
    • Is there space for you in the online market (2:32)
    • e-commerce 3.0 (4:10)
    • Physical products vs digital products (8:25)
    • Do you believe you can make your first million? (13:21)
    • Your first dollar is your most important dollar (15:06)
    • Why shouldn't your product be the product people  buy (19:30)
    • Let your systems do the hard work for you (21:00)

    Additional Resources 

    Connect with Alison:

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    23 min
  • How She Decided to Leap

    In this episode, small business owner Olivia Starling teaches us how she created her six-figure business using influencers.

    Olivia is your typical busy mom and wife. She grew up working at her family business and moved on to work for a non-profit. She was struggling to move up in her business after being told she needed more experience to qualify for a promotion. When her office told her she couldn't, she told herself she COULD and joined the Because I Can tribe.

    As a part of my tribe, I often tell you to sell a product you love, something you will enjoy selling to others. Olivia did just that. She is going to talk about how she bought a number of items to decide from and why jewelry stood out to her.

    With no huge social media following to boost her business, she turned to those that did. Olivia connected with influencers to promote her product and saw huge returns doing it.

    Listen and hear what her biggest piece of advice is for you as you begin your process of starting a small business on this episode of Because I Can.

    Key Takeaways

    • Introduction of guest, Olivia Starling (2:50)
    • Starting her own business to gain experience for her corporate job (3:54)
    • Used social media influencers to attract a following (6:35)
    • Olivia’s background (8:00)
    • How Olivia chose her product (11:20)
    • Olivia didn’t tell friends/family about her business (13:17)
    • Running a business with a family (17:15)
    • Advice for small business owners (20:41)

    Additional Resources

    becauseicanlife.com\gift

    --

    Connect with Alison:

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    --

    Connect with Olivia on Instagram at @starlettegalleria   

    or on her personal page  @oliviaisnotaninfluencer

    26 min

About How to Sell Online

From the publisher's feed

Learn how to create extra income by building an online business. Each week, on the How to Sell Online podcast, experienced business owner, eCommerce coach, and founder of the 0-100K System Alison J.…

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