Adam Alter is a psychologist and professor in the Psychology Department at New York University, and a regular contributor to prestigious media like The New York Times, The New Yorker, The Washington Post, Wired, and Popular Science. Alter is the author of the U.S. best-selling book., ‘Irresistible’, where he describes behavior that is harmful and addictive for our children and uses examples that will resonate with many. "If they always find the answer using a screen, children won’t learn to self-regulate.” Interaction with technology when children are present is the best example, which is why he warns, “children are interested in whatever their parents are paying attention to.”