Founder's Journal

Imitate, Then Innovate

02.19.2024 - By Morning BrewPlay

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Episode 109: On today’s episode, I am going to break down & analyze an essay by one of my good friends & the super popular internet writer, David Perell. David is a prolific content creator, the founder of the super popular writing school Write of Passage, and the host of the writing podcast, How I Write. The essay I’ll be sharing is called Imitate, then Innovate, which explores entrepreneurs & creatives’ desires to be original, why imitation is core to every world-class performer, and why the best way to be original is—ironically—by never actually trying to be original.

Original essay: https://perell.com/essay/imitate-then-innovate/

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