In Depth

In Depth

Download on the App Store
  • Favorites

    37

    Followers

  • Typical duration

    68 min

    per episode

Based on Podcast App listening data

In Depth episodes

  • Scaling DoorDash to market dominance | Christopher Payne (Former COO, DoorDash)

    In this latest episode of Executive Function, Brett sits down with Christopher Payne, who spent a decade as President and COO at DoorDash, helping scale the company from roughly 70 employees to the dominant food delivery platform in the US. Before DoorDash, Christopher held senior operating roles at Amazon and eBay, where he led a sweeping overhaul of marketplace search. In this conversation, he unpacks what it actually takes to run an atoms-based business versus a software company, shares his "plate spinning" framework for allocating executive attention across a complex org, and makes the case for top-down goal setting over the bottom-up alternative.

    In today's episode, we discuss:

    • How prior industry experience can be a liability when you're trying to reinvent the market
    • How executives can practically focus their attention to stay close to product details
    • What charisma actually looks like in executives—and why it's a staple trait to have
    • The business case for setting ambitious goals top-down, not bottom-up
    • References:

      • Amazon: https://www.amazon.com/
      • Anthropic: https://www.anthropic.com/
      • Cheesecake Factory: https://www.thecheesecakefactory.com/
      • Cursor: https://cursor.com/
      • Dartmouth College: https://home.dartmouth.edu/
      • David Risher: https://www.linkedin.com/in/jdavidrisher
      • DoorDash: https://www.doordash.com/
      • eBay: https://www.ebay.com/
      • Granola: https://www.granola.ai/
      • Hulu: https://www.hulu.com/
      • Jason Kilar: https://www.linkedin.com/in/jasonkilar
      • Jeff Bezos: https://x.com/JeffBezos
      • Lyft: https://www.lyft.com/
      • Microsoft: https://www.microsoft.com/
      • Tinder: https://tinder.com/
      • Tony Xu: https://www.linkedin.com/in/xutony
      • Travis Kalanick: https://www.linkedin.com/in/traviskalanick
      • Uber: https://www.uber.com/
      • University of Oregon: https://www.uoregon.edu/
      • Wharton School: https://www.wharton.upenn.edu/
      • Where to find Christopher Payne:

        • LinkedIn: https://www.linkedin.com/in/christopherpayne
        • Twitter/X: https://x.com/chrispa
        • Where to find Brett:

          • LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/
          • Twitter/X: https://twitter.com/brettberson
          • Where to find First Round Capital:

            • Website: https://firstround.com/
            • First Round Review: https://review.firstround.com/
            • Twitter/X: https://twitter.com/firstround
            • YouTube: https://www.youtube.com/@FirstRoundCapital
            • This podcast on all platforms: https://review.firstround.com/podcast
            • Timestamps:

              00:00 Introduction

              00:14 Why atoms businesses challenge bits executives

              02:35 Hiring executives with a builder mentality

              06:52 Great executives never outgrow the details

              08:05 How ciabatta bread revealed a core DoorDash issue

              10:48 How executives can scale their own impact

              14:22 One-size-fits-all management is a myth

              19:01 Enduring business lessons from Jeff Bezos

              20:56 “I was fired from Tinder after six months”

              25:38 Why specializing too early is a leadership trap

              27:41 Are competitive cultures essential for success?

              31:00 Lessons from Amazon’s hypergrowth

              35:20 Why having industry experience can be a liability

              38:46 Companies spend too much time on job interviews

              40:19 The skills executives need for hypergrowth

              43:34 Why AI will likely flatten organizations

              45:20 Teaching COO 101: What it takes to be world-class

              50:55 Why bottom-up goal setting kills ambition

              55:29 How charismatic leaders help teams in tough times

              58:23 The number-one sign of high-functioning executive teams

              1:02:02 How first-time COOs can increase their chance of success

              1 hr 3 min
            • The most politically dangerous role in the C-suite | Katie Burke (COO, Harvey)

              In the latest episode of Executive Function, Brett sits down with Katie Burke, who recently became COO of Harvey after joining as Chief People Officer. Before Harvey, Katie spent 11 years in HR leadership at HubSpot, where she built one of tech's most distinctive cultures. In this conversation, she unpacks her marketing-minded approach to HR, why she hired deliberately from hospitality rather than corporate backgrounds, and why developing culture should be a strategic priority for any organization.

              In today's episode, we discuss:

              • Why HR leaders should think like marketers
              • The 2.5-year cultural hangover after a layoff
              • The protein vs. sugar rule for employee feedback
              • What it means to be the executive team’s own HR business partner
              • What the Chief People Officer owes the board and what they don't
              • References:

                • Amazon: https://www.amazon.com
                • Anique Drumright: https://www.linkedin.com/in/anique-drumright-53978a1a/
                • Brian Halligan: https://www.linkedin.com/in/brianhalligan/
                • Carmel Galvin: https://www.linkedin.com/in/carmelgalvin/
                • eBay: https://www.ebay.com
                • Gabe Pereyra: https://www.linkedin.com/in/gabepereyra
                • Harvey: https://www.harvey.ai
                • HubSpot: https://www.hubspot.com
                • Jacqui Canney: https://www.linkedin.com/in/jacquicanney
                • Klaviyo: https://www.klaviyo.com
                • Lorrie Norrington: https://www.linkedin.com/in/lorrienorrington/
                • Maggie Landers: https://www.linkedin.com/in/maggiecohenlanders/
                • Rippling: https://www.rippling.com
                • ServiceNow: https://www.servicenow.com
                • Winston Weinberg: https://www.linkedin.com/in/winston-weinberg/
                • Where to find Katie:

                  • LinkedIn: https://www.linkedin.com/in/katie-burke-965767a/
                  • Twitter/X: https://x.com/katieburkie
                  • Where to find Brett:

                    • LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/
                    • Twitter/X: https://twitter.com/brettberson
                    • Where to find First Round Capital:

                      • Website: https://firstround.com/
                      • First Round Review: https://review.firstround.com/
                      • Twitter/X: https://twitter.com/firstround
                      • YouTube: https://www.youtube.com/@FirstRoundCapital
                      • This podcast on all platforms: https://review.firstround.com/podcast
                      • Timestamps:

                        00:00 Introduction

                        00:23 Why HR begins with thinking like a marketer

                        01:58   “Don't ask for a seat at the table. Build the table.”

                        02:29 Radical transparency after Hubspot’s IPO

                        05:14 How HubSpot’s people function drove strategy

                        07:01 The trickiest part of the Chief People Officer role

                        10:00 Be the Michael Jordan of your exec team

                        12:14 Why people leaders need to create “graceful exits”

                        16:49 The inevitable two-year layoff hangover

                        23:31 The workplace shouldn’t be Disneyland

                        26:05 “Our job is not to make you happy every day”

                        34:28 Being a Chief People Officer isn’t for the faint of heart

                        35:04 How “Berry-Gate” taught HubSpot to manage feedback

                        40:51 Chief People Officers should be demanding, by design

                        42:01 Why “frequent flyers” are a new-hire red flag

                        44:54 Unpacking the role of the VP of People

                        49:94 Which company decisions fall to the Chief People Officer?

                        49:11 The most common challenges of scaling a company

                        51:39 The differences between HubSpot and Harvey

                        53:17 How AI is changing the people function

                        1:04:28 Why Katie shares her own performance reviews

                        1:06:22 How to manage a disagreement with the CEO

                        1 hr 12 min
                      • What nobody tells engineers about becoming a CEO | Jay Kreps (Co-founder and CEO, Confluent)

                        Jay Kreps is the co-founder and CEO of Confluent, the company built around Apache Kafka — the open-source data streaming platform he originally built while at LinkedIn. In this conversation, Jay shares his full journey: how Confluent grew from a scrappy group of engineers with no go-to-market experience into a publicly traded enterprise software company. He makes the case that the difference between what a company can do, and what it must do, is one of the most underrated building levers; illustrated through his years spent pushing Confluent towards a cloud product, in the face of widespread opposition.

                        In this episode, we discuss:

                        • Why moving from software engineer to CEO requires almost an entirely new skillset
                        • The product marketing pyramid Jay built to explain Kafka to the world
                        • How Confluent bludgeoned its way to a cloud-first business when the early product was “embarrassing”
                        • The critical difference between what a company can do and what it must do
                        • What keeps scaling companies from becoming "Chipotle”
                        • References:

                          • Amazon Web Services: https://aws.amazon.com/
                          • Apache Kafka: https://kafka.apache.org/
                          • Benchmark: https://www.benchmark.com/
                          • Confluent: https://www.confluent.io/
                          • Jun Rao: https://www.linkedin.com/in/junrao
                          • LinkedIn: https://www.linkedin.com/
                          • McKinsey & Company: https://www.mckinsey.com/
                          • MySpace: https://www.myspace.com/
                          • Neha Narkhede: https://www.linkedin.com/in/nehanarkhede
                          • Oracle: https://www.oracle.com/
                          • Red Hat: https://www.redhat.com/
                          • Snowflake: https://www.snowflake.com/
                          • Where to find Jay:

                            • LinkedIn: https://www.linkedin.com/in/jaykreps/
                            • Twitter/X: https://x.com/jaykreps
                            • Where to find Brett:

                              • LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/
                              • Twitter/X: https://twitter.com/brettberson
                              • Where to find First Round Capital:

                                • Website: https://firstround.com/
                                • First Round Review: https://review.firstround.com/
                                • Twitter/X: https://twitter.com/firstround
                                • YouTube: https://www.youtube.com/@FirstRoundCapital
                                • This podcast on all platforms: https://review.firstround.com/podcast
                                • Timestamps:

                                  01:18 Making the leap from engineer to CEO

                                  03:33 The 80% rule: what a CEO actually needs to know

                                  04:54 Scaling different business disciplines

                                  09:31 How Confluent’s story began in LinkedIn

                                  12:13 The growing need for scalable data tech

                                  13:37 What the early Kafka product looked like

                                  16:38 Kafka’s underwhelming open-source launch

                                  18:38 The blog post that accelerated Kafka’s adoption

                                  20:16 Why so many marketing messages fail

                                  28:08 The decision to build Confluent

                                  34:24 Planning to fundraise before building the product

                                  39:19 Confluent’s early years: Tough product decisions

                                  47:07 The underrated growth lever question for companies

                                  55:46 Why founder optimism is an overrated trait

                                  1:00:29 What should founders give up as they scale?

                                  1:02:47 Why people become trapped in a failure mindset

                                  1:08:33 The Chipotle problem: Losing excellence at scale

                                  1 hr 7 min
                                • The product wisdom every CPO should ignore | Jeremy Epling (CPO, Vanta)

                                  In the latest episode of Executive Function, Brett is joined by Jeremy Epling, CPO of security and compliance platform Vanta. Jeremy details his career journey, unpacking what it took to make the jump from tenured Microsoft executive to startup CPO. He also shares hard-won insights: how to maintain shipping velocity as headcount explodes, how to manage performance without the safety net of big-company process, and what it means to run a product org where the buck truly stops with you.

                                  In today's episode, we discuss:

                                  • The mindset shift that made Jeremy's transition to startup CPO work
                                  • Why it’s essential for the CPO to stay connected to details
                                  • The rule to ensure teams ship fast while growing quickly
                                  • Why rigid hierarchies derail quality decision-making
                                  • How Jeremy uses open office hours for the entire company
                                  • References:

                                    • Christina Cacioppo: https://www.linkedin.com/in/ccacioppo/
                                    • Dropbox: https://www.dropbox.com
                                    • GitHub: https://www.github.com
                                    • Ironclad: https://www.ironcladapp.com
                                    • Jensen Huang: https://www.linkedin.com/in/jenhsunhuang/
                                    • Lovable: https://lovable.dev
                                    • Microsoft: https://www.microsoft.com
                                    • Nat Friedman: https://www.linkedin.com/in/natfriedman/
                                    • NVIDIA: https://www.nvidia.com
                                    • Span: https://www.span.app/
                                    • v0: https://v0.dev
                                    • Vanta: https://www.vanta.com
                                    • Where to find Jeremy:

                                      • LinkedIn: https://www.linkedin.com/in/jeremy-epling-j40/
                                      • Twitter/X: https://x.com/jeremy_epling
                                      • Where to find Brett:

                                        • LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/
                                        • Twitter/X: https://twitter.com/brettberson
                                        • Where to find First Round Capital:

                                          • Website: https://firstround.com/
                                          • First Round Review: https://review.firstround.com/
                                          • Twitter/X: https://twitter.com/firstround
                                          • YouTube: https://www.youtube.com/@FirstRoundCapital
                                          • This podcast on all platforms: https://review.firstround.com/podcast
                                          • Timestamps:

                                            00:00 Introduction

                                            00:09 Why most big-tech executives fail at startups

                                            05:38 Great product leaders stay in the details

                                            09:21 The biggest mindset shift from VP to CPO

                                            16:24 Revenue and product teams are always at odds

                                            18:00 The key to a quality CPO and CRO relationship

                                            23:21 Stop making your team fetch rocks

                                            25:54 Who ultimately oversees the quality bar?

                                            32:27 Why rigid hierarchies kill great companies

                                            36:38 How to leave actionable, detailed feedback

                                            38:55 Great CPOs should avoid comfort metrics

                                            47:27 A glimpse into Jeremy’s working week

                                            49:07 The case for weekly 1:1s

                                            55:13 Why ICs are the unsung heroes of a company

                                            58:25 Jeremy’s most formative career moments

                                            1:07:55 The hardest skills Jeremy had to learn

                                            1:09:31 Why great managers know when to push

                                            1 hr 10 min
                                          • Building Zipline: From launch disaster to drone-delivery giant | Keller Cliffton (Co-founder, CEO)

                                            Keller Cliffton is the co-founder and CEO of Zipline, the world's largest commercial autonomous delivery system, which today serves 5,000 hospitals across multiple countries and saves an estimated 17,000 lives per year. In this episode, Keller breaks down his extreme hiring philosophy that has powered Zipline for over a decade. He also walks through Zipline’s full origin story: from a near-dead home robot startup to a scrappy bet on drone blood delivery in Rwanda, to 135 million autonomous miles flown.

                                            In today's episode, we discuss:

                                            • Why Zipline hires teenagers over PhDs
                                            • Why the best startup employees are "heat-seeking missiles for pain"
                                            • The 5 leadership attributes Zipline has never shared publicly
                                            • The brutal firing advice that shaped Keller’s leadership
                                            • How Rwanda’s health minister changed Zipline’s trajectory
                                            • References:

                                              • Airbnb: https://www.airbnb.com
                                              • Alfred Lin: https://www.linkedin.com/in/linalfred/
                                              • Amazon: https://www.amazon.com
                                              • Apple: https://www.apple.com
                                              • Brian Chesky: https://www.linkedin.com/in/brianchesky/
                                              • Cleveland Clinic: https://my.clevelandclinic.org
                                              • Netflix: https://www.netflix.com
                                              • Paul Kagame: https://www.linkedin.com/in/paulkagame/
                                              • Reflect Orbital: https://www.reflectorbital.com
                                              • Sequoia Capital: https://www.sequoiacapital.com
                                              • SpaceX: https://www.spacex.com
                                              • Sphero: https://www.sphero.com
                                              • Tesla: https://www.tesla.com
                                              • University of Washington: https://www.washington.edu
                                              • Walmart: https://www.walmart.com
                                              • Zipline: https://www.zipline.com
                                              • Where to find Keller:

                                                • LinkedIn: https://www.linkedin.com/in/kellerrc/
                                                • Twitter/X: https://x.com/Keller
                                                • Where to find Brett:

                                                  • LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/
                                                  • Twitter/X: https://twitter.com/brettberson
                                                  • Where to find First Round Capital:

                                                    • Website: https://firstround.com/
                                                    • First Round Review: https://review.firstround.com/
                                                    • Twitter/X: https://twitter.com/firstround
                                                    • YouTube: https://www.youtube.com/@FirstRoundCapital
                                                    • This podcast on all platforms: https://review.firstround.com/podcast
                                                    • Timestamps:

                                                      00:00 Introduction

                                                      02:11 Why Zipline doesn't hire for experience

                                                      06:04 Are founders born or made?

                                                      07:37 Why Zipline hires 17-year-olds over PhDs

                                                      17:03 The employees Zipline doesn't want

                                                      18:53 The ultimate startup hire is a "heat-seeking missile"

                                                      20:36 Why blind references are a non-negotiable

                                                      23:07 Can candidates admit when they screwed up?

                                                      30:10 Zipline's secret leadership playbook

                                                      35:16 Why you should always fire quickly

                                                      36:26 The early vision for Zipline

                                                      39:48 How Zipline almost died - twice

                                                      44:55 From toy robots to drone delivery: Zipline's pivot

                                                      51:35 How Rwanda's health minister changed everything

                                                      57:10 Why Zipline's launch was a "complete disaster"

                                                      1:04:05 Scaling from 1 hospital to 5000

                                                      1:05:17 The 10x hardware cost rule every founder should know

                                                      1 hr 11 min
                                                    • Snowflake’s first sales hire on scaling from $0 to $3.5B | Chris Degnan (Former CRO, Snowflake)

                                                      Chris Degnan was the first sales hire at Snowflake and spent 11 years scaling the company from zero to $3.5 billion in revenue as its CRO, working alongside four different CEOs and learning from each one. In this episode, Chris breaks down what it actually takes to scale an enterprise sales organization, why MEDDIC is the methodology every founder should know, and what working under Frank Slootman taught him about firing fast, taking feedback and finding the fakers in your team.

                                                      In today's episode, we discuss:

                                                      • What the CRO job looks like at $10M vs. $1B+
                                                      • Why sales leaders must know how to sell the product themselves
                                                      • The MEDDIC methodology and why it's a founder's best insurance policy
                                                      • How to find the fakers, manage-uppers and passengers in your org
                                                      • What Frank Slootman got right — and wrong — about scaling Snowflake
                                                      • Why most AI companies will face a go-to-market reckoning
                                                      • References:

                                                        • Amazon: https://www.amazon.com/
                                                        • Bob Muglia: https://www.linkedin.com/in/bob-muglia-714ba592/
                                                        • Carl Eschenbach: https://www.linkedin.com/in/carl-eschenbach-980543/
                                                        • Christian Kleinerman: https://www.linkedin.com/in/christian-kleinerman-a973102/
                                                        • Denise Persson: https://www.linkedin.com/in/denisepersson/
                                                        • Dell: https://www.dell.com/
                                                        • Frank Slootman: https://www.linkedin.com/in/frankslootman/
                                                        • John McMahon: https://www.linkedin.com/in/johnmcmahon1/
                                                        • Michael Scarpelli: https://www.linkedin.com/in/michael-scarpelli-1b289b9/
                                                        • Microsoft: https://www.microsoft.com/
                                                        • Oracle: https://www.oracle.com/
                                                        • Salesforce: https://www.salesforce.com/
                                                        • Snowflake: https://www.snowflake.com/
                                                        • Sridhar Ramaswamy: https://www.linkedin.com/in/sridhar-ramaswamy/
                                                        • Stanford Graduate School of Business: https://www.gsb.stanford.edu/
                                                        • Where to find Chris:

                                                          • LinkedIn: https://www.linkedin.com/in/chris-degnan/
                                                          • Where to find Brett:

                                                            • LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/
                                                            • Twitter/X: https://twitter.com/brettberson
                                                            • Where to find First Round Capital:

                                                              • Website: https://firstround.com/
                                                              • First Round Review: https://review.firstround.com/
                                                              • Twitter/X: https://twitter.com/firstround
                                                              • YouTube: https://www.youtube.com/@FirstRoundCapital
                                                              • This podcast on all platforms: https://review.firstround.com/podcast
                                                              • Timestamps:

                                                                00:00 What is the job of a CRO?

                                                                01:12 What excellence looks like at different revenue stages

                                                                02:59 Sales leaders need to know how to sell the product

                                                                04:52 The hardest skill leaders have to learn

                                                                08:17 You need to stay open to feedback - at all levels

                                                                14:01 Sales, segmentation, and international expansion

                                                                16:17 Why MEDDIC is the foundation for every sales org

                                                                20:32 The metrics that actually matter

                                                                22:56 A week in the life of a CRO at scale

                                                                28:32 Navigating compensation at a GTM organization

                                                                31:45 What technical CEOs get wrong about GTM

                                                                36:01 The role of hunger in great sales leaders

                                                                40:35 What makes an exceptional IC sales rep

                                                                46:41 Dysfunctional vs. high-performing executive teams

                                                                48:01 Chris' most impactful decisions at Snowflake

                                                                49:53 "When there's doubt, there's no doubt"

                                                                54:49 Learning from world-class leaders

                                                                1 hr
                                                              • Why 90% of CROs will fall behind in the next 2 years | Stevie Case (CRO, Vanta)

                                                                Stevie Case is the CRO of Vanta, the trust management platform serving everyone from founders to Fortune 100 CISOs. A former pro-video gamer who stumbled into sales through a mentor's bet, Stevie has built one of the most unconventional paths to the C-suite in tech. In this episode, she unpacks why early revenue hires fail, what separates a true CRO from a VP of Sales, and why she believes fewer than 10% of current CROs will thrive by 2028.

                                                                In today's episode, we discuss:

                                                                • Why early revenue hires fail
                                                                • What a top 1% CRO actually does
                                                                • The scaling mistake Stevie made by copying Twilio's playbook at Vanta
                                                                • Why Vanta remains 100% sales-led at every segment
                                                                • AI vs. humans in go-to-market
                                                                • References:

                                                                  • Cursor: https://cursor.sh/
                                                                  • Gong: https://www.gong.io/
                                                                  • Salesforce: https://www.salesforce.com/
                                                                  • Twilio: https://www.twilio.com/
                                                                  • Vanta: https://www.vanta.com/
                                                                  • Where to find Stevie:

                                                                    • LinkedIn: https://www.linkedin.com/in/steviecase/
                                                                    • Where to find Brett:

                                                                      • LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/
                                                                      • Twitter/X: https://twitter.com/brettberson
                                                                      • Where to find First Round Capital:

                                                                        • Website: https://firstround.com/
                                                                        • First Round Review: https://review.firstround.com/
                                                                        • Twitter/X: https://twitter.com/firstround
                                                                        • YouTube: https://www.youtube.com/@FirstRoundCapital
                                                                        • This podcast on all platforms: https://review.firstround.com/podcast
                                                                        • Timestamps:

                                                                          00:00 Why early revenue hires fail

                                                                          02:23 Who to hire at $5M in revenue

                                                                          04:16 Coin-operated sellers vs. long-term builders

                                                                          05:57 What excellence looks like in the CRO role

                                                                          07:44 Metrics, confidence, and velocity

                                                                          12:04 Should CROs lead sales?

                                                                          14:39 From shy seller to revenue leader

                                                                          16:36 Learning to scale at Twilio

                                                                          17:44 "There is no CRO playbook"

                                                                          19:58 Stevie's scaling mistake at Vanta

                                                                          22:16 Why Vanta stays 100% sales-led

                                                                          23:16 The value of planning 24-26 months ahead

                                                                          29:54 When trusting intuition was the wrong call

                                                                          30:49 Do humans still have a place in the future of GTM?

                                                                          33:33 Stevie's leadership non-negotiables

                                                                          36:36 The myth of hiring for industry expertise

                                                                          40:00 What stays centralized in a 600-person company

                                                                          47:09 The hidden leverage of a customer's first 30 days

                                                                          53:42 Why the CRO role will face enormous changes by 2028

                                                                          58:42 What leaders must do now to stay relevant

                                                                          01:02:30 Unpacking the CEO-CRO dynamic

                                                                          1 hr 12 min
                                                                        • Figma is not the source of truth | Ryan Lucas (VP of Design, Rippling)

                                                                          In the second Executive Function episode, Brett sits down with Ryan Lucas, VP of Design at Rippling. Before Rippling, Ryan led design at Retool and co-founded multiple startups, bringing a rare founder's perspective to design leadership. A trained industrial designer, Ryan traces the roots of modern software design back 2,000 years to make the case that products must be useful, usable, and desirable - and above all, used.

                                                                          In today's episode, we discuss:

                                                                          • Why design leaders who stop designing stop leading
                                                                          • The four pillars every design manager must master
                                                                          • How to delegate when you're a perfectionist
                                                                          • Why leaders need strong opinions
                                                                          • How to scale good judgment
                                                                          • What Rippling's operating system teaches about speed and commitments
                                                                          • References:

                                                                            • Airbnb: https://www.airbnb.com/
                                                                            • Amazon: https://www.amazon.com/
                                                                            • Apple: https://www.apple.com/
                                                                            • Asana: https://www.asana.com/
                                                                            • Brian Chesky: https://www.linkedin.com/in/brianchesky/
                                                                            • CrossFit: https://www.crossfit.com/
                                                                            • Figma: https://www.figma.com/
                                                                            • Honeywell: https://www.honeywell.com/
                                                                            • Liz Sanders: https://www.linkedin.com/in/sandersliz/
                                                                            • Nest: https://store.google.com/category/google_nest
                                                                            • Notion: https://www.notion.so/
                                                                            • Parker Conrad: https://www.linkedin.com/in/parkerconrad/
                                                                            • Patrick Collison: https://www.linkedin.com/in/patrickcollison/
                                                                            • Retool: https://retool.com/
                                                                            • Rippling: https://www.rippling.com/
                                                                            • Stripe: https://www.stripe.com/
                                                                            • Where to find Ryan:

                                                                              • LinkedIn: https://www.linkedin.com/in/ryanwlucas/
                                                                              • Where to find Brett:

                                                                                • LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/
                                                                                • Twitter/X: https://twitter.com/brettberson
                                                                                • Where to find First Round Capital:

                                                                                  • Website: https://firstround.com/
                                                                                  • First Round Review: https://review.firstround.com/
                                                                                  • Twitter/X: https://twitter.com/firstround
                                                                                  • YouTube: https://www.youtube.com/@FirstRoundCapital
                                                                                  • This podcast on all platforms: https://review.firstround.com/podcast
                                                                                  • Timestamps:

                                                                                    00:00 Intro

                                                                                    00:08 What design actually does at a software company

                                                                                    01:40 The roots of design: from industrial design to software

                                                                                    03:29 Useful, usable, desirable — and used

                                                                                    04:49 How design relates to engineering, product, and marketing

                                                                                    08:15 Measuring success as a design leader

                                                                                    12:40 The gap between director and VP-level design leadership

                                                                                    14:23 Why great design leaders jump up and down in altitude

                                                                                    19:26 The four pillars every design manager must master

                                                                                    21:34 Over-indexing on quality and the perfectionist trap

                                                                                    25:11 When lowering the quality bar actually cost the business

                                                                                    27:53 How to build judgment through pattern matching

                                                                                    31:25 How Ryan's design team differs from the rest

                                                                                    34:31 Why Figma is not the source of truth

                                                                                    36:32 How Ryan spends his week: recruiting, crits, and staff meetings

                                                                                    38:39 The "Do/Try/Consider" framework

                                                                                    42:12 The most important decisions of the past year

                                                                                    44:05 Should one-on-ones exist?

                                                                                    46:45 How to scale judgment

                                                                                    50:49 What to look for when hiring your first design leader

                                                                                    54:54 Advice for young designers who want to lead

                                                                                    58:24 Demanding yet supportive: A balanced management style

                                                                                    01:02:43 What Rippling's operating system teaches about execution

                                                                                    1 hr 7 min
                                                                                  • Executive Function: Building systems that can make decisions without you | Jeanne DeWitt Grosser (COO, Vercel)

                                                                                    In the first Executive Function episode, Brett sits down with Jeanne De Witt Grosser, Chief Operating Officer at Vercel. Before Vercel, Jeanne spent nearly a decade at Stripe, where she built and scaled global revenue teams and led product partnerships. In this conversation, she unpacks what separates good executives from extraordinary ones, shares her rigorous executive hiring process, and reveals the brutally honest performance review feedback she'll never forget.

                                                                                    In today's episode, we discuss:

                                                                                    • What it takes to operate at 30,000 feet and ground level simultaneously
                                                                                    • The leap from frontline manager to manager of managers
                                                                                    • Inside Jeanne's executive interview process
                                                                                    • The inherent value of driver trees for metrics
                                                                                    • Why context is everything

                                                                                    • References:

                                                                                      • Akamai: https://www.akamai.com
                                                                                      • Claire Johnson: https://www.linkedin.com/in/claire-hughes-johnson-7058/
                                                                                      • Culture Amp: https://www.cultureamp.com
                                                                                      • Guillermo Rauch: https://www.linkedin.com/in/rauchg
                                                                                      • John Collison: https://www.linkedin.com/in/johnbcollison/
                                                                                      • Next.js: https://nextjs.org
                                                                                      • Nike: https://www.nike.com
                                                                                      • OpenAI: https://www.openai.com
                                                                                      • Patrick Collison: https://www.linkedin.com/in/patrickcollison
                                                                                      • Stanford Graduate School of Business: https://www.gsb.stanford.edu
                                                                                      • Stripe: https://www.stripe.com
                                                                                      • Vercel: https://www.vercel.com

                                                                                      • Where to find Jeanne:

                                                                                        • LinkedIn: https://www.linkedin.com/in/jeannedewitt

                                                                                        • Where to find Brett:

                                                                                          • LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/
                                                                                          • Twitter/X: https://twitter.com/brettberson

                                                                                          • Where to find First Round Capital:

                                                                                            • Website: https://firstround.com/
                                                                                            • First Round Review: https://review.firstround.com/
                                                                                            • Twitter/X: https://twitter.com/firstround
                                                                                            • YouTube: https://www.youtube.com/@FirstRoundCapital
                                                                                            • This podcast on all platforms: https://review.firstround.com/podcast

                                                                                            • Timestamps:

                                                                                              (01:17) What separates good executives from extraordinary ones

                                                                                              (02:48) How leadership changes as companies scale

                                                                                              (04:15) What an executive is actually accountable for

                                                                                              (06:11) The leap most rising leaders never make

                                                                                              (07:52) When to dive deep vs. when to step back

                                                                                              (10:09) Teaching people to think like you do

                                                                                              (11:56) Creating a shared language across the business

                                                                                              (13:52) What a COO job description actually looks like

                                                                                              (17:20) The upside of owning the full customer experience

                                                                                              (19:10) Why marketing rolls up under a COO

                                                                                              (21:06) Being demanding and supportive at the same time

                                                                                              (22:33) Inside the executive interview process

                                                                                              (27:35) The workshop prompts that reveal everything

                                                                                              (30:11) The common thread in failed executive hires

                                                                                              (36:36) Metrics: the driver tree philosophy

                                                                                              (43:04 What a collaborative exec team looks like

                                                                                              (57:08) How Stripe got 30 people to operate as one team

                                                                                              (1:03:50) Working yourself out of a job

                                                                                              (1:10:32) The review feedback you can't unhear

                                                                                              1 hr 16 min
                                                                                            • Building Meter for decades, not an exit | Anil Varanasi (Co-founder and CEO)

                                                                                              Anil Varanasi is the co-founder and CEO of Meter, which provides full-stack networking infrastructure as a service for businesses. Since founding Meter with his brother Sunil in 2015, Anil has been playing a distinctly long game in one of the most entrenched markets in technology, betting on vertical integration, business model innovation, and a multi-decade time horizon. In this conversation, he unpacks Meter’s origin story, from four-plus years of heads-down R&D, and shares how his unconventional approach to planning, management, and pace keeps him excited to run the company for decades.

                                                                                              In today’s episode, we discuss:

                                                                                              • Why Anil thinks in 25-year horizons
                                                                                              • How operating in a monopolistic market shaped Meter’s approach
                                                                                              • Why Meter scrapped a year of OS work during the R&D phase
                                                                                              • How Meter is rethinking networking’s business model
                                                                                              • Surviving COVID, Apple’s M1 transition, and “a thousand bad days”
                                                                                              • Anil’s contrarian views on planning, OKRs, and management
                                                                                              • How founders can build companies they’ll want to run for decades

                                                                                              • Where to find Anil:

                                                                                                • LinkedIn: https://www.linkedin.com/in/anilcv/
                                                                                                • Twitter/X: https://x.com/acv

                                                                                                • Where to find Brett:

                                                                                                  • LinkedIn: https://www.linkedin.com/in/brett-berson-9986094/
                                                                                                  • Twitter/X: https://twitter.com/brettberson

                                                                                                  • Where to find First Round Capital:

                                                                                                    • Website: https://firstround.com/
                                                                                                    • First Round Review: https://review.firstround.com/
                                                                                                    • Twitter/X: https://twitter.com/firstround
                                                                                                    • YouTube: https://www.youtube.com/@FirstRoundCapital
                                                                                                    • This podcast on all platforms: https://review.firstround.com/podcast

                                                                                                    • References:

                                                                                                      • ADT: ⁠https://www.adt.com⁠
                                                                                                      • Alex Honnold: ⁠https://www.alexhonnold.com⁠
                                                                                                      • Alex Tabarrok: ⁠https://x.com/ATabarrok⁠
                                                                                                      • ⁠alarm.com⁠: ⁠https://www.alarm.com⁠
                                                                                                      • Andreessen Horowitz (a16z): ⁠https://a16z.com⁠
                                                                                                      • Apple: ⁠https://www.apple.com⁠
                                                                                                      • Bloomberg: ⁠https://www.bloomberg.com⁠
                                                                                                      • Bryan Caplan: ⁠http://www.bcaplan.com/⁠
                                                                                                      • Cisco: ⁠https://www.cisco.com⁠
                                                                                                      • Coca-Cola: ⁠https://www.coca-colacompany.com⁠
                                                                                                      • George Mason University (GMU): ⁠https://www.gmu.edu⁠
                                                                                                      • Intel: ⁠https://www.intel.com⁠
                                                                                                      • Julia Galef: ⁠https://x.com/juliagalef⁠
                                                                                                      • Martin Casado: ⁠https://www.linkedin.com/in/martincasado/⁠
                                                                                                      • Meraki: ⁠https://meraki.cisco.com⁠
                                                                                                      • Meter: ⁠https://www.meter.com⁠
                                                                                                      • Michela Giorcelli: ⁠https://x.com/M_Giorcelli⁠
                                                                                                      • Nicholas Bloom: ⁠https://www.linkedin.com/in/nick-bloom-stanford/⁠
                                                                                                      • Raffaella Sadun: ⁠https://www.linkedin.com/in/raffaella-sadun-3a182225/⁠
                                                                                                      • Sanjit Biswas: ⁠https://www.linkedin.com/in/sanjitbiswas/⁠
                                                                                                      • Sunil Varanasi: ⁠https://www.linkedin.com/in/sunil-varanasi-662a01253/⁠
                                                                                                      • Tyler Cowen: ⁠https://www.linkedin.com/in/tyler-cowen-166718/⁠
                                                                                                      • Twitch: ⁠https://www.twitch.tv⁠

                                                                                                      • Timestamps:

                                                                                                        (01:27) Meter’s unusual timeframes

                                                                                                        (04:06) “We don’t do OKRs”

                                                                                                        (06:32) How to plan without planning

                                                                                                        (08:31) Track your unhappy customers

                                                                                                        (11:43) How Meter’s journey began

                                                                                                        (15:02) Dissecting the 2010s SaaS boom

                                                                                                        (17:06) The networking industry trap

                                                                                                        (21:44) Meter’s first roadblock

                                                                                                        (22:07) Why Shenzhen accelerated Meter’s progress

                                                                                                        (26:29) The process to get a sales-ready product

                                                                                                        (31:02) Why you should own the full stack

                                                                                                        (32:45) The surprising thing you should innovate

                                                                                                        (35:03) Avoiding the one-trick pony trap

                                                                                                        (37:39) The secret to finding an excellent market

                                                                                                        (43:48) How COVID’s constraints propelled growth

                                                                                                        (48:25) Why founders need to know their customers

                                                                                                        (49:34) Why Meter didn’t sell via traditional channels

                                                                                                        (51:44) You need “seller-market fit”

                                                                                                        (54:51) The danger of meta-work

                                                                                                        (56:25) Decoupling management from authority

                                                                                                        (1:02:17) When the person is the problem

                                                                                                        (1:05:05) The inherent value of going slowly

                                                                                                        (1:09:41) Running a company for as long as possible

                                                                                                        1 hr 15 min

                                                                                                      About In Depth

                                                                                                      From the publisher's feed

                                                                                                      Welcome to In Depth, a podcast from The First Round Review that’s dedicated to surfacing the tactical advice founders and startup leaders need to grow their teams, their companies and themselves.…

                                                                                                      More shows like In Depth

                                                                                                      Freakonomics Radio by Freakonomics Radio + Stitcher

                                                                                                      Freakonomics Radio

                                                                                                      31,996 Listeners

                                                                                                      The Tim Ferriss Show by Tim Ferriss: Bestselling Author, Human Guinea Pig

                                                                                                      The Tim Ferriss Show

                                                                                                      16,039 Listeners

                                                                                                      The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

                                                                                                      The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

                                                                                                      542 Listeners

                                                                                                      The Knowledge Project by Shane Parrish

                                                                                                      The Knowledge Project

                                                                                                      2,699 Listeners

                                                                                                      The a16z Show by Andreessen Horowitz

                                                                                                      The a16z Show

                                                                                                      1,089 Listeners

                                                                                                      HBR IdeaCast by Harvard Business Review

                                                                                                      HBR IdeaCast

                                                                                                      147 Listeners

                                                                                                      Founders by David Senra

                                                                                                      Founders

                                                                                                      2,202 Listeners

                                                                                                      Modern Wisdom by Chris Williamson

                                                                                                      Modern Wisdom

                                                                                                      4,096 Listeners

                                                                                                      My First Million by Hubspot Media

                                                                                                      My First Million

                                                                                                      2,648 Listeners

                                                                                                      All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

                                                                                                      All-In with Chamath, Jason, Sacks & Friedberg

                                                                                                      10,186 Listeners

                                                                                                      The Ezra Klein Show by New York Times Opinion

                                                                                                      The Ezra Klein Show

                                                                                                      15,915 Listeners

                                                                                                      Central Air by Josh Barro, Megan McArdle & Ben Dreyfuss

                                                                                                      Central Air

                                                                                                      454 Listeners

                                                                                                      No Priors: Artificial Intelligence | Technology | Startups by Conviction

                                                                                                      No Priors: Artificial Intelligence | Technology | Startups

                                                                                                      141 Listeners

                                                                                                      AI + a16z by a16z

                                                                                                      AI + a16z

                                                                                                      30 Listeners

                                                                                                      How I AI by Claire Vo

                                                                                                      How I AI

                                                                                                      158 Listeners