There's a new Instagram update that allows Google and other search engines to index all your content, including posts, reels and videos.

In this quick episode, I’m breaking down what Meta’s new update means for your local business — and how to make sure your Instagram bio and posts are set up to show up on Google when local people are searching for what you offer.

We’ll cover:

• What changed with Instagram and Google as of July 10, 2025
• Why captions (yes, captions!) matter more than ever
• How to use keywords and location to boost your visibility
• The 3 settings to check on your account today
• How to stop relying solely on the algorithm to get found
  
  

And if you want help localizing and optimizing your Instagram bio and feed — without overthinking it — check out The Local Instagram Formula, my $47 mini course that helps you get found by locals on Instagram AND search engines like Google.

Mentioned in this episode:

• Work with me inside The Localpreneur Academy
• Click here to book a free consult call with Leslie
• Follow me on Instagram @‌lesliepresnall
• Download my Free Guide: How To Grow Your Local Instagram Following
• Episode #120: Business Account vs Creator Account

If you’re ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.

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“I LOVE listening to the episodes, especially since they’re focused on local businesses and it’s not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.