TIME STAMPS

• 00:00 Intro
• 4:00 The "big 4 basics" content checklist
• 5:04 Raising the bar with your content
• 7:11 How to make your content less generic
• 8:00 How to "ladder" your content to make it unique
• 10:43 The 3 P's checklist to make your content unique
• 12:03 Don't post random content, add to your collection
• 13:48 Creating a content ecosystem from one post
• 16:16 Creating for people who don't follow you
• 17:14 Fearing repetition
• 19:15 Theming every piece of content
• 19:58 Don't sacrifice creativity in your business

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