What if we told you there's a marketing strategy that actually gets BETTER with age—unlike that Instagram reel that dies after 48 hours?

In this episode, we're talking about blogging for photographers and why it's hands-down one of the most powerful tools you can use to grow your business, especially when you're relocating or starting fresh in a new market. Melissa shares how her COVID-era blog posts are STILL driving inquiries from across the country, and Alison reveals how she booked clients before even arriving in Hawaii—all thanks to strategic blogging.

But here's where it gets real: What do you do when you've already blogged your favorite locations? We workshop this exact problem in real-time, showing you how to turn ONE location into multiple SEO-optimized blog posts that speak directly to your ideal clients.

What you'll learn:

• Why blog posts age like fine wine while social media posts have a 48-hour shelf life
• The exact blogging strategy Alison used to book clients BEFORE arriving in Hawaii and hit the top 5 Google rankings in under a year
• The biggest mistake photographers make when blogging the same location multiple times (stop using the location name over and over!)
• How to transform ONE popular photo location into 5+ different blog posts with topics like "What to Wear for Beach Family Photos," "How to Prep Toddlers," and "Why All My Sessions Are at Sunrise"
• The secret to beating writer's block: breaking blog posts into bite-sized sections that make content creation easy

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Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move.

Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: https://35topics.com

Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required: https://mentor.alisonbellphotographer.com/freebie

Links:

• Leave a review in Apple or on Spotify

• 5 SEO Mistakes Killing Your Photography Business Webinar

• Download 39 FREE Ways to Get More Clients

• Get Melissa's Free Blog Post Topics

• Find Alison on IG @‌keep.it.moving.podcast

• Find Melissa on IG @‌pictureperfectrankings

• Keepitmovingpod.com

Used #keepitmovingpod on socials!

Affiliate marketing is everywhere! Take some down time to generate some income while your build your business.

Get Alison's free Move Your Business Checklist.

Make the most of each blog post with Melissa's Where to Share Your Latest Blog Post Checklist!

Share this episode with just one friend & tag us on socials with #Keepitmovingpod

You have questions, feel free to reach out to either of us! @‌keep.it.movingcoach or Melissa at pictureperfectrankings.com

Keepitmovingpod.com

Donald Miller says a business coach is better than an MBA.

Don't believe us? Listen and find out!

Curious what coaching with Alison or Melissa could look like for you? Reach out now and apply:

PicturePerfectRankings.com

AlisonBell.co

Get Alison's free Pre-Move Business Checklist.

Share this episode with just one friend & tag us on socials with #Keepitmovingpod

You have questions, feel free to reach out to either of us! @‌keep.it.movingpod or Melissa at http://pictureperfectrankings.com

Keepitmovingpod.com

A super boring topic today! But it'll be quick. Its a necessary evil: the permits, taxes, licenses of your new location.

Disclaimer: We are not CPAs or lawyers. We're sharing our personal experiences only.

Get Alison's free Pre-Move Business Checklist.

Make the most of each blog post with Melissa's Where to Share Your Latest Blog Post Checklist!

Share this episode with just one friend & tag us on socials with #Keepitmovingpod

You have questions, feel free to reach out to either of us! @‌keep.it.movingpod or Melissa at http://pictureperfectrankings.com

Keepitmovingpod.com

Let's imagine you've already moved to your new location. Should you go back to your old place to work? There's the obvious pros… but also some serious considerations before you make your plan.

Get Alison's free Pre-Move Business Checklist.

Make the most of each blog post with Melissa's Where to Share Your Latest Blog Post Checklist!

Share this episode with just one friend & tag us on socials with #Keepitmovingpod

You have questions, feel free to reach out to either of us! @‌keep.it.movingpod or Melissa at pictureperfectrankings.com

Keepitmovingpod.com

You haven't moved yet, but you ARE moving and you know WHERE you're going.

• Should you schedule a preview or scouting trip?

• How do you make the most of it?

• Our experiences with our own scouting trip

Get Alison's free Pre-Move Business Checklist

Make the most of each blog post with Melissa's Where to Share Your Latest Blog Post Checklist!

Share this episode with just one friend & tag us on socials with #Keepitmovingpod

You have questions, feel free to reach out to either of us! @‌alisonbellphotog on IG or Melissa at https://pictureperfectrankings.com/

Keepitmovingpod.com

Get Alison's FREE Pre-Move Business Checklist

Get Melissa's Where To Share Your Blog Post Checklist

Share this episode with just one friend & tag us on socials with #Keepitmovingpod

You have questions, feel free to reach out to either of us! @‌alisonbellphotog on IG or Melissa at https://pictureperfectrankings.com/

Keepitmovingpod.com

Get Alison's FREE How to Announce Your Move Flow Chart

See Melissa's announcement reel on IG.

Alison's IG post that announced her move to Oahu.

Share this episode with just one friend & tag us on socials with #Keepitmovingpod

You have questions, feel free to reach out to either of us! @‌alisonbellphotog on IG or Melissa at https://pictureperfectrankings.com/

Keepitmovingpod.com

Similar to keywords in some ways, hashtags on IG have their own uses, rules, trends and strategies! We'll give you the overview and how we each implement them in our own businesses.

Get Alison's free Pre-Move Business Checklist at Alisonbell.co

Share this episode with just one friend & tag us on socials with #Keepitmovingpod

You have questions, feel free to reach out to either of us! @‌alisonbellphotog on IG or Melissa at https://pictureperfectrankings.com/

Keepitmovingpod.com

Instagram can be daunting, but powerful. In this episode we'll give you a broad overview of how to make it work for you and your business.

Get Alison's free Pre-Move Business Checklist at Alisonbell.co

Share this episode with just one friend & tag us on socials with #Keepitmovingpod

You have questions, feel free to reach out to either of us! @‌alisonbellphotog on IG or Melissa at https://pictureperfectrankings.com/

Keepitmovingpod.com