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Mapping Intent & Conversion Rate to Create High ROI Content -- Thomas Johnson // We Buy Any Car
Thomas Johnson, SEO Manager at We Buy Any Car, discusses understanding query intent. It’s always challenging to get buy-in from stakeholders for SEO recommendations. But, what if there was a data-driven way to indicate future ROI on content pieces? Today, Thomas talks about understanding market intent and conversion rates to drive ROI. Show Notes
Connect With:
- Thomas Johnson: Website // LinkedIn
- The Voices of Search Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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By I Hear Everything
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6262 ratings
Thomas Johnson, SEO Manager at We Buy Any Car, discusses understanding query intent. It’s always challenging to get buy-in from stakeholders for SEO recommendations. But, what if there was a data-driven way to indicate future ROI on content pieces? Today, Thomas talks about understanding market intent and conversion rates to drive ROI. Show Notes
Connect With:
- Thomas Johnson: Website // LinkedIn
- The Voices of Search Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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