By I Hear Everything
The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marke
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3.2
66 ratings
The podcast currently has 2,433 episodes available.
President William Beutler from Beutler Enterprises, Inc. delves into the requirements for establishing a Wikipedia page. He emphasizes the importance of accurate information and compelling digital content to enhance brand presence online. Show Notes
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Founder and Director at iKwe, Jadis Tillery, shares insights on empowering growth for businesses seeking investments and driving digital transformation through strategic vision and technology. With over 25 years of experience in various marketing sectors, including Media, Luxury Retail, and B2B SaaS, Jadis specializes in tailoring strategies to meet industry-specific challenges. Notable achievements include generating $1M in a month through internal ambassador networks and leading pioneering initiatives in social media and live broadcasting. Show Notes
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Founder and Director at iKwe, Jadis Tillery, shares her expertise in blending strategic vision with cutting-edge technology to drive digital transformation for businesses and marketing teams, creating next-generation customer experiences. With over 25 years of experience in B2C, D2T, and B2B marketing, Jadis specializes in empowering growth for Private Equity, Venture Capital, and companies seeking Series A and Series B investments. Her track record includes supporting over 100 businesses in transforming their sales and marketing strategies, making her a valuable resource for sustainable business growth. Show Notes
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Cofounder and CEO / President of Zappi, Steve Phillips and Ryan Barry, discuss strategies for dealing with inaccessible company data. They delve into the importance of leveraging consumer insights to enhance advertising and product ideas, emphasizing the need for faster and more affordable solutions in the creation process. Zappi, a company working with global enterprises like PepsiCo and McDonald’s, focuses on integrating consumer insights at every stage of product development.
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Steve Phillips and Ryan Barry from Zappi delve into the challenges faced by companies that are data-rich but insights-poor. They explore the importance of understanding consumer behavior and internal organizational journeys to extract meaningful insights. Discover how bridging the gap between data and insights can help companies like PepsiCo, McDonald’s, and Heineken® enhance their advertising and product strategies. Join Steve and Ryan as they share their expertise in leveraging consumer insights to drive business success. Show Notes
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CEO and Product Owner, Darin Lloyd from Simple Marketing Solutions, discusses transforming client feedback into new product features. Learn how customer feedback can drive new product features, optimization, and business growth opportunities. Discover how Simple.io's intuitive marketing software optimizes creative workflows and improves project management for creatives, ad agencies, and marketing teams. Explore seamless collaboration, regulatory compliance, and efficient resource management with their powerful tools. Show Notes
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CEO and Product Owner, Darin Lloyd from Simple Marketing Solutions, discusses streamlining creative project briefing and approval workflows. Simple.io offers intuitive marketing software to optimize creative workflows and improve project management for creatives, ad agencies, and marketing teams. Learn how their solutions simplify the review and approval of marketing assets, manage digital assets efficiently, and ensure consistent project briefs. Show Notes
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Founder and CEO Glenn Rubenstein discusses the impact of AI on podcast advertising and YouTube sponsorships. Discover how AI enhances targeting and personalization in advertising campaigns, optimizing performance and ensuring effective audience reach. Learn from specific case studies where AI-driven strategies have significantly improved ROI in podcast advertising. Explore the challenges marketers face when integrating AI and how technology-centric executives can leverage AI tools for data-driven decisions in podcast advertising and YouTube sponsorships.
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Founder and Chief Growth Officer, Christine "Chris" Slocumb, from Clarity Quest, part of the Supreme Group, discusses effective marketing strategies tailored for healthcare and life sciences companies. Discover how to elevate your marketing efforts in these specialized industries and achieve growth through strategic approaches. Explore the unique insights and expertise shared by Christine in this episode focused on enhancing marketing practices for healthcare and life sciences sectors.
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Founder/Chief Growth Officer of Clarity Quest/ Supreme Group, Christine "Chris" Slocumb, discusses how to stop starvation marketing.
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The podcast currently has 2,433 episodes available.
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