Cheplak Live presents...

Kyler Ferris

✅ What do you do when you run out of bandwidth

✅ Building a business while not having it impact your personal life

✅ The pain of not doing something being greater than doing it

✅ How a polarizing message impacts your business in a positive way

✅ When you see the impact on LIVES it changes your leadership perspective

✅ Get the right message in your videos, in front of the right people, at the right time, in the right place

✅ The 6 Pillars of a thriving YouTube channel and business

Cheplak Live presents...

John Wentworth

✅ Biggest growth in business happens when you have PERSONAL growth

✅ Obsession with learning SEO was the launching pad to next level

✅ Start hiring agents when you start losing opportunities

✅ Know the reason you are building a team and make sure it's for the right reasons

✅ Agents shadowing leadership was the #1 way to create productive agents

✅ Always accept and embrace feedback

✅ Have lead portals complement your business not be your business

✅ Don't let PTSD of bad experiences as a leader keep you from growing

Cheplak Live presents...

Tracy Valko

✅ You have to get knocked down to rise up

✅ The importance of crystal clear goals and deadlines

✅ Know your standards and be unwavering

✅ Being emotional doesn't make you a weak leader

✅ Give back and contribute to your community

✅ Attract people who are willing to be coached and in turn coach others

✅ Meet people where they are at, map your coaching to their goals

✅ How do you tell people what to do that don't want to be told what to do

✅ People above all else are the #1 focus

✅ Develop relationships of trust by letting them know you are right beside, not over the top of them

✅ The ONE thing that changed everything and allowed them to scale from 300 transactions to over 1,000

✅ Double conversions by cutting agents leads in half and in half again

✅ Know what your agents want by asking, listening and delivering

✅ Focus on tiny habits and check in on them regularly

✅ Don't just tell agents to go back to basics, tell them and show them what they are. Most don't know

✅ How To Operate A Standards-Based Organization with Long-Term Retention

✅ Arming Your Agents With The Tools To Win

✅ Don't Just Go Through Processes, Always Get Underneath

✅ Make EVERY Decision on Values, Not Money

✅ Always Encourage Feedback From Your Leaders and Listen

✅ Give People The Power and Space To Grow, The Long Game

✅ Operate Your Business As You Are Going To Be, Not As You Are Today

✅ Be Present and Have a Constant Pulse

✅ Resourcefulness, get-it-done attitude, constant desire to be the best at what you do, and a CEO Mindset

✅ Being small makes you vulnerable

✅ When someone is not the right fit, make the change fast

✅ The first 90 days on the job for an employee

✅ Mindset change to get an activity change

✅ Get exposed to big things so you can have a big vision

✅ The founder doesn't take the business to the next level, the next talent you hire will

✅ How access to high performers ignited business growth

✅ Radio as the initial marketing lever

✅ Discovery and focus on seller lead generation strategies

✅ Know your recruit avatar and stay focused

✅ Hire agents with an edge of competitiveness and desire for community

✅ Turning buyer leads into sellers

✅ Message to market match and continual relevancy in all content

✅ Make your time on task count

• The differentiator is PEOPLE and their LIVES first, profit comes second.
• Profit growth is a result of the leader's emotional maturity and emotional intelligence.
• Numbers don't get people into action, how you impact those you lead will drive the numbers.
• How leaders churn through agents by focusing only on the science, the numbers.
• Deep psychological and emotional bonds with those you lead move the numbers.
• Understand what each agent responds to best and lead accordingly.
• Know why each agent is doing what they do.
• All the best tools and leads won't win, the best people win.

-Learning alongside the team leader as the organization grows

-How to have a healthy marketing director/team leader healthy business relationship

-You must have an entrepreneurial mindset, not employee mindset

-Staffing a marketing department

-Allowing space for creativity while hitting deadlines

-Go all GAS in a market downturn

-The importance of keeping the balance of big media and little media

In this interview, I sit down with Miranda Drexler, COO of Affinity Real Estate as she shares her journey from ISA to COO

• Don't ask or expect something, volunteer to do more where it's needed and get noticed
• Specific strategy to immediate implementation
• Demonstrate Drive and Action First and skills second
• Leadership philosophy of be heard, buy-in and then be all in
• Framework to follow in the first 90 days in a new job for anyone
• Have core values that map to exactly how you act daily