Cody Jefferson is a father, a life coach, and a former pastor who has overcome personal trauma and life-threatening illness to become a successful life coach and entrepreneur. Today, as the founder of the Embrace the Lion coaching program, Cody travels the country motivating good men to become great and have it all in life, love, and business.

Lon Stroschein is the founder of Normal 40, an executive coaching service that helps midlife men find greater clarity on what they want to do with the second half of their lives. As a 47-year-old father of three and a former corporate executive, Lon knows what it’s like to question the status quo and choose to start living more intentionally. Today, Lon helps executives, leaders, and business owners change the narrative of their lives and build more fulfilling second-half stories.

Chris Cason is a journalist who started his career covering the Chicago Bulls. Today, he writes about sports, fashion, health, and business, and his work has been featured in numerous publications, including Forbes, SLAM, HOOP, Muscle & Fitness, and Boardroom. Chris is particularly interested in the link between fitness and diet, and he’s the author of the Real Life Diet column in GQ, which details the dietary preferences of athletes, entrepreneurs, and celebrities.

David Stewart is the founder of Ageist and an authority on the mindset and aspirations that drive the modern fifty-plus lifestyle. David’s work is frequently featured in the Wall Street Journal, CNN, and Forbes, and he is regularly called upon to speak at events and conferences. Prior to creating Ageist, David spent thirty years traveling the world as a photographer and producing award-winning images for publications such as The New York Times Magazine, GQ, Esquire, and Harper’s Bazaar.

Todd Abrams is a serial entrepreneur, a former Men’s Physique competitor, and the CEO and co-founder of Icon Meals. He’s also a committed family man, a skilled networker, and a life-long learner who aims to get a little bit better every day. Todd keeps himself in incredible shape through a combination of healthy eating, intermittent fasting, and working out with legendary bodybuilder Mike O’Hearn. He’s a firm believer in the possibility of personal transformation, and he likes to share his thoughts on family, fitness, and life on his inspirational DadBod blog.

Josh Linkner is a father of four, a five-time tech entrepreneur, and the number one most-booked innovation keynote speaker on the planet. As well as being a professional jazz guitarist, Josh is a venture capitalist, a columnist for Forbes, and the author of four books, including The New York Times bestsellers, Disciplined Dreaming and The Road to Reinvention. In recognition of his achievements in inspiring innovation and creativity, Josh was selected as a US Presidential Champion of Change and has twice been voted the Ernst & Young Entrepreneur of the Year. 

Doug Elks is an entrepreneur, a former college basketball player, and the host of the AIM (Ambition In Mind) podcast. Doug graduated from Western Carolina University in 2021 with a degree in Management and Marketing. He’s currently looking to scale his business, and when he reached out to me recently for guidance and mentoring, I was only too happy to help. I really enjoyed talking to Doug, so much so that I decided to share our conversation/coaching session on today’s show. 

Ken Rusk is an entrepreneur, a blue-collar advocate, and the author of The Wall Street Journal bestseller, Blue Collar Cash: Love Your Work, Secure Your Future, and Find Happiness For Life. Ken started work as a ditch-digger at 15 and went on to build a successful construction company that gave him the financial and personal freedom to lead a comfortable and fulfilling life. He’s passionate about the benefits of blue-collar work, and his mission is to make people realize that you don’t need a college degree to be successful.

Jacob Zemer is a weight loss specialist, high-performance coach, and public speaker who helps ex-athletes, business executives, and men like you and me look, feel, and perform better. Last year, Jacob’s highly effective, no-nonsense approach to diet and training helped over 200 people lose 20 pounds. His advice is sought after by celebrities and media outlets, and he currently works with and trains Brian Mazza, the founder of High-Performance Lifestyle Training.

Benton James is the co-CEO of icons + giants, a record label he recently founded with his business partner Billy Mann. Prior to his role at icons + giants, Benton was Head of Urban Genre at Red Bull Music Publishing, the President of Manncom, and the VP of East Coast Creative at Green and Bloom Publishing. As well as being an accomplished musician and songwriter in his own right, Benton has helped launch and nurture the career of many successful artists. Right now, he’s particularly excited about icon + giants’ latest signings, neo-classical pianist BLKBOK, and multilingual singer Imen Siar.