Million Dollar Grit

Let’s talk about why you shouldn’t be that founder who’s scrambling to “just hire a CMO” when your business is still finding its footing. I share a story about the time I helped build a program for CEOs and marketing directors—only to realize later that outsourcing your entire marketing before you’ve proven your funnel is a recipe for chaos. I’ve been at both ends of the spectrum—building my own company’s marketing at $4 M/year and stepping into the CMO role at ClickFunnels when they were pushing $100 M—and I’ve seen firsthand how handing off vision too soon can cost you more than money.

Let’s talk about the moment you want to throw your whole plan in the trash three months after starting it. You know the one. In this episode, I’m unpacking one of my favorite coaching questions: Was the version of you that made this plan stupid? (Spoiler: probably not.) If you keep second-guessing your own strategy, this is the convo you need. I’m walking you through how to tell the difference between a legit pivot and a sneaky self-sabotage loop—plus giving you three checks to make before you scrap what you’ve built.

Ever feel like your sales page or webinar should be working… but it’s just not converting?

This might be the missing piece:

You’re making a sales argument—but not a marketing one.

Today I’m diving into what that means, how to spot it, and why even your best offer needs more than just logic to land.

The last two weeks have been a total whirlwind.

I just finished my ​15th Digital Insiders Mastermind​ (which was epic - I swear they just keep getting better and better!)...

Had a super busy weekend, turned around, and left for New York City to participate in Selena Soo's book launch! She hit the bestseller list for USA Today in just a few days with her book ​Rich Relationships​. Incredible job and her book is a fantastic step-by-step roadmap for building your million dollar network.

Today's episode gives you a mastermind recap, a book launch recap, and a personal update!

I did something recently that made me stop and ask… when did “good enough” stop being good enough?

It started with chickens (yes, really), but it spiraled into something deeper about business, knowledge, and the way we slowly lose trust in our own lived wisdom. This one’s part story, part gut-check—especially if you’ve been feeling the pressure to constantly optimize everything you already built.

Let’s talk about the moment one of my clients called me out for using ChatGPT to help me respond to a high-stakes Voxer message... and why she was right to notice.

In this episode, I’m unpacking how I use AI in my business (especially when the stakes are high), why I still write all my own content, and why I don’t judge people who use it more heavily. I’m also breaking down the nuance around what feels authentic vs. what is—and how originality, voice, and intent will always rise to the top.

If you’ve ever felt weird about using AI to help you say hard things or wondered where the line is between help and fakery… this is my take.

Let’s talk about something every coach, consultant, and service provider runs into: the blurry line between a client’s reasonable expectation… and sneaky entitlement.

In this episode, I’m breaking down how to tell the difference, why it matters for your energy and boundaries, and how to avoid the resentment spiral that happens when scope creep gets normalized.

I’ll share real examples from my own coaching experience (7+ years, hundreds of clients), explain why the energy behind a request is often more telling than the request itself, and offer practical ways to reset your boundaries without burning bridges.

If you’ve ever thought “Ugh, I was too nice—now I don’t know how to rein it in”… I've got you!

Let’s talk about something most people never say out loud:

What if deep down, you believe money isn’t safe?

Not because you’re lazy or self-sabotaging—but because you saw what money did to your family. Because money got used to manipulate, control, or destroy. Because wealth made someone you loved a target. And now, even though you want abundance, your nervous system is quietly screaming, “Danger.”

In this episode, I’m answering a question that hit me hard:

How has money actually made you safer—as a person and as a mom?

This is not about “money solves everything” or chasing some soft life fantasy. It’s about real, grounded ways that having money changed the level of threat in my life. From leaving toxic situations, to parenting with less panic, to breaking cycles of financial control—I’m sharing the tangible, sometimes messy, ways that money has made me feel more protected, less reactive, and more powerful.

If you’ve ever feared that getting rich might wreck you—or attract the kind of chaos you’ve spent your life avoiding—this one’s for you.

Let’s talk about the thing tripping up almost every entrepreneur trying to sell something right now: Your offer isn’t clear enough. The problem isn’t the price. It’s the problem.

In this episode, I break down the biggest clarity killers I saw inside dozens of offer briefs this month—from therapy-intake-form hooks to pricing math that makes no sense to anyone but your Google Doc. We’ll talk about why your big idea needs to fit on a T-shirt, why your solution isn’t your framework, and how to build a stack that actually stacks.

If you’re spinning out on your offer, this might be the reset you need.

DM me if this hit a nerve—or forward it to your biz bestie who’s deep in the pricing spiral.

Hey friends, in today's episode of A Million Dollar Grit, I'm answering some super personal questions from one of my clients about my journey to buying my dream home. I'm diving into exactly how (and why!) I took the leap from a Dave Ramsey envelope life with young kids to buying a $2 million farmhouse on 15 acres near the ocean in my dream town.

You'll hear:

Why I never imagined I'd buy such an expensive home—and the pivotal moment that made me realize my own earning power.

The mindset shifts, fears, and doubts I faced when making such a huge financial decision.

How an unexpected spiritual nudge (and a very personal letter) ultimately gave me the courage to say yes.

Reflections on how deeply our childhood beliefs shape our dreams and why it's so important to surround yourself with mentors who expand your vision of what's possible.

If you've ever wondered how big dreams actually become reality, this episode is for you.

Enjoyed it? I'd love to hear from you—hit me up on Instagram! https://instagram.com/juliecchenell