In this episode, Dr. Paul Etchison from Nelson Ridge Family Dental, dives into his favorite ways to market your practice with existing patients! He emphasizes that having everyone on the same page for how we communicate with patients helps avoid confusion among patients. Building communication systems with your associates to help them know how to answer questions can boost treatment acceptance and unify your team. Most patients that come in have family members, so being proactive in getting them on the schedule is a gold mine of opportunity! Small details are also important to make patients feel comfortable such as keeping a clean office, walking up to greet them, or listening to their feedback.

Catch this conversation between Paul and Michael on internal marketing here!

‍You can reach out to Paul Etchison here:

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