Mums With Hustle Podcast

By Tracy HarrisBusiness Entrepreneurship Education Self-Improvement Careers

Mums With Hustle Podcast episodes

February 03, 2019MWH 168 : 3 Mistakes You're Making On Instagram
Instagram is PART of your customer journey, it's not the final destination. Sometimes it's easy to get fall down an Instagram rabbit hole and start overthinking and comparing your account to another biz babe's.

What you need to know is that, how you think about and use Instagram to share your story and build your business is what matters the most.

In today's podcast episode, I'm sharing the three mistakes you're making on Instagram and how to level up your game on the 'Gram by building, serving, and leading your audience with love!

Let’s get into it!

A huge part of my online marketing strategy which I call the Social Method (hence why I created my membership, the Social Method Society), is leveraging the power of Instagram.

Instagram is an amazing social media platform. I hope you’re on there and if not, do yourself a favour and get on Instagram.
Send us Fan Mail
This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:
Freedom Filled Business
Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
Freedom Filled® Mastermind
The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
Reels for Business Course
Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
FREE Instagram Bio Checklist
Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
18 min
January 27, 2019 MWH 167 : How To Get Free Editorial For Your Biz with Nicole Ray of Minty Magazine
How To Get Free Editorial For Your Biz

We all want to elevate our businesses, and the quickest way to do this is by getting our business out there and in front of as many targeted eyeballs as possible!

When your products are placed in front of a targeted audience, you're immediately put in front of a warm, interested audience that would not only love what you're offering, but may also love you and your tribe.
LET'S GET INTO IT
I'm all about leveraging the free to grow our start-ups and our businesses, and I'm also all about collaboration. So I'm really excited to jump into today's episode because we're going to be talking all things editorial.

Today's guest is Nicole Ray! Nicole is the Owner and Editor of Minty Magazine- Australia's only publication dedicated to celebrating Children's interior design.
THE RECAP
During this episode, Nicole is going to share expert tips on how to receive free editorial for your business, how to make the perfect pitch and the best ways to begin a collaboration.

Make sure you grab a pen and paper because you're going to want to take notes.
1. Introducing Nicole!
Nicole is amazing!

Key Points We Discussed:

Who is Nicole Ray?
What is Nicole's biz journey?
How did Nicole found her biz?
2. The Perfect Pitch
Nicole's magazine is read by tens of thousands of people, which can be game-changing for the businesses featured in her magazine. In this section, we're talking submissions and pitches!

Key Points We Discussed:

What does it take for an entrepreneur to be published in Minty Magazine??

Follow the submission criteria (typically includes a press release or product information and images)
Embrace your uniqueness. Minty Magazine is always looking for interesting brand stories, products supporting a cause, disruptors and innovators, as well good old-fashioned craftsmen and women creating beautiful products with love.

What creates a stand out submission or pitch?

Use professional images (provide high-resolution copies).
Do your research before you submit.
Follow the rules.
Sell your product in your submission.
Present your product in a different way. Thinking outside of the box will set you apart!

3. Getting Free Editorial
Many entrepreneurs are always looking for avenues to receive unpaid publicity for their business. In this section, Nicole is sharing how Mums With Hustle Podcast listeners can go about getting free editorial!

Key Points We Discussed:

What is the importance of building relationships?

Use social media as a platform to build relationships by commenting on posts or interacting with polls, questions on stories, etc. It will warm the publication up to you, and when you do make a submission there may already be a base to work from.
Meet in person, if you have the chance!
Pro Tip: “When we are receiving hundreds of submissions every week, any sort of existing relationship will help make you stand out.”

Why should you always have your submissions ready to go?

If a publication approaches you, they are often on deadline. If you can’t provide exactly what they need at that moment, chances are someone else will.
Have images ready to go, know your elevator pitch like the back of you hand, and respond to their requests as quickly as you can.

What is the importance of pitching a story?

The quickest way to move up from a product feature to an editorial piece is to submit a unique narrative.
Work on a detailed press release that could be easily manipulated into a blog post or magazine feature. Provide professional images and all of the product detail...
54 min
January 27, 2019MWH 167 : How To Get Free Editorial For Your Biz with Nicole Ray of Minty Magazine
We all want to elevate our businesses, and the quickest way to do this is by getting our business out there and in front of as many targeted eyeballs as possible!

When your products are placed in front of a targeted audience, you're immediately put in front of a warm, interested audience that would not only love what you're offering, but may also love you and your tribe.
LET'S GET INTO IT

I'm all about leveraging the free to grow our start ups and our businesses, and I'm also all about collaboration. So I'm really excited to jump into today's episode because we're going to be talking all things editorial.
Today's guest is Nicole Ray! Nicole is the Owner and Editor of Minty Magazine- Australia's only publication dedicated to celebrating Children's interior design.
Send us Fan Mail
This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:
Freedom Filled Business
Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
Freedom Filled® Mastermind
The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
Reels for Business Course
Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
FREE Instagram Bio Checklist
Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
54 min
January 20, 2019 MWH 166 : When All You Wanna Do Is Procrastinate
When All You Wanna Do Is Procrastinate

A couple of weeks ago, I found myself wanting to procrastinate and not do the things that I knew would move the needle in my business.These are the tasks that are less sexy and a bit mechanical or technical. Procrastination shows up a lot for me when I'm working on something really purposeful.I know a lot of the women in my tribe can relate, so today I'm chatting all about procrastination and how you can overcome it!

LET'S GET INTO IT

This episode is for the ladies who want to do purposeful work, but find themselves procrastinating and thinking about all of the other things they could be doing with their time!If you are looking for a guide to uncovering and banishing self-sabotaging beliefs, then you should check out this episode here.

1. Types of Procrastination

There are several types of procrastination that manifest for various reasons. In this section, I'm sharing several types of procrastination and why they show up. Here's a quick spoiler: Procrastination stems from fear!Key Points I Discussed:Does a past experience impact your actions?

This type of procrastination shows up when we want to avoid a situation.

Do you fear being judged?

This shows up when we are afraid to put something out there into the world because we don't want to be judged.
Keep in mind that the less serious you take yourself, the more impact you can have in your business.
Create affirmations to combat this fear!

Are you afraid of failing?

Look at children - They are approaching new experiences as if everything is play.
One of my affirmations to combat my fear of failing is: Business if fun, business is light, business is playful.

Does part of your fear revolve around success?

Some people fear success because they're afraid of the limelight.
Have you put a type of meaning around what success is?
Fearing success is very common.

Do you fear completing tasks that are heavy to you?

Consider outsourcing.
What does this look like if this was easy?

Do you fear asking for or receiving money?

Ask yourself questions about how you feel when you ask for the sale.
Do you try to make the tasks harder because you believe money comes from hard work?

2. How To Stop Procrastinating

Being self aware is great! But how are you going to manage and overcome your procrastinating now that you know you're doing it? In this section, I'm sharing how I stop procrastinating so I can truly move the needle in my business.Key Points I Discussed:Ask yourself some questions:

Get to the bottom of what you're feeling.
What about this task or project are you truly avoiding? What pain have I attached to this experience?

Is it even so?

Can you switch from being problem focused to being solutions focused?
How can you invite ease into this situation?

Change your physical space:

Sometimes I'll change my scene three times in a day, or I'll even leave the house completely.
Change your whole state and your energy by being in a different space.

Limit distractions and set a timer:

40 min
January 20, 2019MWH 166 : When All You Wanna Do Is Procrastinate
A couple of weeks ago, I found myself wanting to procrastinate and not do the things that I knew would move the needle in my business.

These are the tasks that are less sexy and a bit mechanical or technical. Procrastination shows up a lot for me when I'm working on something really purposeful.

I know a lot of the women in my tribe can relate, so today I'm chatting all about procrastination and how you can overcome it!
LET'S GET INTO IT

This episode is for the ladies who want to do purposeful work, but you find yourself procrastinating and thinking about all of the other things you could be doing with your time!
If you relate to self sabotaging, then you should check out this episode here.
Send us Fan Mail
This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:
Freedom Filled Business
Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
Freedom Filled® Mastermind
The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
Reels for Business Course
Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
FREE Instagram Bio Checklist
Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
40 min
January 13, 2019 MWH 165 : Kicking Off Your Year with Confidence and Intention with Karen Diaz
Kicking Off Your Year with Confidence and Intention

We are all on a journey of growth! What if you embraced this New Year with a brand new mindset, so you could kick off the year with confidence and intention?

Would you feel empowered? Of course you would!

I'm excited for today's episode and our amazing guest because she's going to help you leave this episode feeling empowered and ready to live your life with confidence and intention.
LET'S GET INTO IT
I'm honestly so excited to talk to you today about body image, confidence, language and setting yourself up for a much more confident you.

Today's guest is Karen Diaz! Karen is is a registered dietitian, busy mum, and the author of the best selling book Within: Making Peace with Food and Body to Create a Happy Healthy Home! Karen is also certified in intuitive eating and uses her expertise to guide women in overcoming disordered eating and body image struggles.
THE RECAP
During this episode, Karen is going to share how to kick off the New Year with intention while also sharing her best tips to becoming more confident physically and mentally by changing the way you speak to yourself. So make sure you grab your pen and paper because you're definitely going to want to take some notes.
1. Introducing Karen!
Karen is seriously incredible. You're going to leave this episode feeling empowered and confident because of her words!

Key Points We Discussed:

Who is Karen Diaz?
What is Karen's biz journey?
How did Karen found her biz?
2. Improving Your Body Image
A lot of the beautiful mums in my tribe struggle with their post-baby body image. This causes them to fear sharing images of themselves in their online marketing efforts, and sharing their story online is HUGE. In this section, I'm chatting with Karen about how women can improve their body image to become more comfortable sharing pictures of themselves online.

Key Points We Discussed:

How do you recommend mums in business improve their body image?

Accept health over weight.
Brand your own body type.
Put boundaries on your inner mean girl.
Connect with your body by being present.

How are certain body types seen as “trends” because of marketing?
Why should you own what you have and embrace it?
3. Your Language
The language we use about ourselves and our business can seriously impact our self-esteem and our goals. I cover this a lot in The Social Method Society. In this section, Karen is sharing how you can use the power of language to create a new way of thinking to leave their old self-sabotaging beliefs behind.

Key Points We Discussed:

What is the importance of letting go of what you're carrying?

When you let go of the old stories and beliefs it is much easier to move forward and gain self-esteem fast.

Why should you create a manifesto of beliefs and values?

Read it everyday.
Be intentional.
Become so empowered that your inner dialogue quiets down.

How to know if what you're thinking is truth or if it's your inner bully?

Think about whether or not it makes you feel good.
Ask yourself if what you're thinking is really true.
Implement the think like a scientist approach. Try to remove emotions and shake things up to see from another angle!

What is mirror work?
4. Living With Intention
Living a life with intention is so important if you wish to live your life by design. In this section, Karen is sharing precisely HOW you can live your life with intention.

Key Points We Discussed:

What are Karen's top five tips for kicking off the New Year and living with inte...
48 min
January 13, 2019MWH 165 : Kicking Off Your Year with Confidence and Intention with Karen Diaz of The Free Life
We are all on a journey of growth! What if you embraced this New Year with a brand new mindset, so you could kick off the year with confidence and intention?

Would you feel empowered? Of course you would!

I'm excited for today's episode and our amazing guest because she's going to help you leave this episode feeling empowered and ready to live your life with confidence and intention.
LET'S GET INTO IT

I'm honestly so excited to talk to you today about body image, confidence, language and setting yourself up for a much more confident you.
Today's guest is Karen Diaz! Karen is is a registered dietitian, busy mum, and the author of the best selling book Within: Making Peace with Food and Body to Create a Happy Healthy Home! Karen is also certified in intuitive eating and uses her expertise to guide women in overcoming disordered eating and body image struggles.
Send us Fan Mail
This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:
Freedom Filled Business
Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
Freedom Filled® Mastermind
The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
Reels for Business Course
Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
FREE Instagram Bio Checklist
Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
48 min
January 06, 2019 MWH 164 : Why You Need A Word Of The Year
Why You Need A Word Of The Year

The concept of having a word of the year is not about having a New Year's resolution or goal setting. Your word of the year is something that anchors you. It also gives you a lens or filter to see everything through.In today's episode, I'm sharing why you also need a word of the year to grow yourself personally and professionally.

LET'S GET INTO IT

I'm so incredibly passionate about choosing a word of the year, so why wait? Let's get into this episode!!

1. My Word of the Year for 2018

Before we dive into this episode, I'm sharing a bit about my word of the year in 2018 and how that word manifested itself throughout my five focuses of 2018. Key Points I Discussed:What was my word of the year for 2018?

Growth

How did this word anchor me or guide me throughout the year?In what ways did this word impact my life personally, professionally and spiritually?

2. Choosing Your Word of the Year

I highly recommend that you carve out some space and reflect on the words that keep popping up in your daily lives.Key Points I Discussed:How can you choose your word of the year?What ways should you consider thinking of your word of the year?

Meditate on it!
Write down several words that speak to you.
Reflect on what you want from 2019.

How can you share your word of the year with me?

Tag me in your IG Stories - @mumswithhustle

What is my word of the year for 2019?

Ease!

What is my phrase of the year to accompany my word of the year?

What would this look like if this were easy?

WRAP UP

I highly recommend that you carve out some space and reflect on the words that keep popping up in your daily life. The word will choose you! Write it down.This episode of the Mums With Hustle Podcast is brought to you by the Mums With Hustle Podcast. We have over 160 episodes that you can listen to to experience growth personally and professionally! The podcast is here to help you move into action to live your best life - intentionally.

CONNECT WITH ME

Web: www.mumswithhustle.comFacebook: @MumswithhustleInstagram: @mumswithhustleTwitter: @MumsWithHustleBiz Club: MWH Biz Club

LOVE OUR PODCASTS?

Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with better reach. I want to reach more hustling mamas that can add extreme value to our kick-ass tribe. Help a sister, out? I already love you forever, but I’d be extremely grateful if you would review me on iTunes! If you've loved this podcast, never miss another one! All you have to do is SUBSCRIBE to the Mums With Hustle Podcast on iTunes.
28 min
January 06, 2019MWH 164: Why You Need a Word of the Year
The concept of having a word of the year is not about having a New Year's resolution or goal setting. Your word of the year is something that anchors you. It also gives you a lens or filter to see everything through.

In today's episode, I'm sharing why you also need a word of the year to grow yourself personally and professionally.
LET'S GET INTO IT

I'm so incredibly passionate about choosing a word of the year, so why wait? Let's get into this episode!!
Send us Fan Mail
This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:
Freedom Filled Business
Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
Freedom Filled® Mastermind
The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
Reels for Business Course
Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
FREE Instagram Bio Checklist
Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
28 min
December 23, 2018 MWH 163 : How To Set Goals That Will Transform Your Business with Fiona Killackey of My Daily Business Coach
How To Set Goals That Will Transform Your Business

We are mothers with ambition and untapped potential that we need to use to drive success into our lives as entrepreneurs. The best way to access this untapped potential is to actually set some goals for what we want to achieve!

I'm very excited to get into this week's episode because it's going to help set you up for success in 2019 by teaching you how to set goals!
LET'S GET INTO IT
Today's guest is Fiona Killackey! Fiona is a business consultant and coach and the founder of My Daily Business Coach a consultancy that provides business consulting, 1:1 coaching, branding + marketing workshops and creative ideation. Her clients include Audible, Etsy, Australia Post, L’Oreal, AMEB, and various government departments, as well as a host of creative small business owners.
THE RECAP
During this episode, Fiona is going to help you learn how to set goals for your business in the New Year, so you achieve your best business year yet!

Make sure you grab your pen and paper because this episode has a TON of noteworthy tips and advice.
1. Introducing Fiona!
Fiona is so incredible and a total wealth of knowledge. I loved having her on the podcast, and I know you're going to love her too.

Key Points We Discussed:

Who is Fiona Killackey?
What is Fiona's biz journey?
How did Fiona found her biz?
2. Achieve Your Best Business Year Yet
If you want to achieve your best business year yet, then you must get SUPER clear on the three main goals you want to hit in the next 12 months.

Key Points We Discussed:

How does inaction stem from having too many things on your to-do list?
Why should you invest time into creating a solid business plan?
What goes into a business plan?

Vision
Your Why
USP
Business Model
Resource Requirements
A long-term plan for your business (e.g. building an empire, staying intentionally lean, setting it up to be bought in X years, etc.)

How will a basic marketing plan help you achieve your vision?
What are somethings to keep in mind when creating your marketing plan?

Who is your audience?
How will you connect with your audience?
Where is your audience in the buyer cycle? (e.g. are they simply aware of your brand but have never purchased? Are they a previous client you want to engage through retention/post-purchase marketing?, etc.).

Why does Fiona recommend having a supportive network or crew?
3. Setting Goals
Setting goals is truly a process that you should spend time thinking about! In this section, Fiona is sharing her top recommendations for mums in business on how to get super clear with their goals.

Key Points We Discussed:

Why you should create goals through visualisation?

Think about where you want to be in 12 months time.
You could even write an email to yourself from your future self!

What is Fiona's best process for setting goals?

Write out all the goals you’d love to hit in the next year!
Next consider what are actually just tactics and what are you not TRULY connecting with.
Then ask yourself: How would I feel if X or Y didn’t happen?

How do goals tend to stretch us personally and professionally?
4. Business and Marketing Plans
If you have mapped out your goals for the year, it's time to get organised! In this section, Fiona is going to discuss creating your business and marketing plan.

Key Points We Discussed:

Why should you break your goals into quarterly, monthly and weekly goals?
What three stages should you be moving people through via good marketing?
47 min

About Mums With Hustle Podcast

From the publisher's feed

In 2015, as a new mum, I left my 10-year teaching career to pursue the freedom-filled life my family deserved. With no business experience and this podcast as my starting point, I built a…