Mums With Hustle Podcast

Mums With Hustle Podcast

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Mums With Hustle Podcast episodes

  • MWH 134 : Starting a business - Should you self fund or get investors?

    Did you know many mamas give up starting their biz because of how daunting the process is? Sad but true, and writing that sentence literally breaks my heart. #InsertCryingFace

    I never want you to feel that way because if you have a dream, you should achieve it and I'm going to try my hardest to ensure you do!

    This week, I've invited a special guest onto the podcast to chat all about succeeding through the start up phase and sourcing the funding your biz needs to thrive.

    LET'S GET INTO IT

    Ooh, today's episode is going to be a good one for the mums listening who are just hoping to start their business and want to know all about getting investors and raising capital for your biz. Today we're talking money, honey.

    Today's guest is Carrie Kwan the Co-Founder of Mums & Co. She is deeply passionate about inspiring women, particularly mums, to realise success in their business. Carrie founded DailyAddict.com.au, a digital lifestyle guide in 2008 which was shortlisted for Mumbrella Readers Choice Awards and has grown to over 100,000 followers. Prior to this Carrie spent more than a decade in corporate marketing roles between London and Sydney.

    During this episode, Carrie is going to share some hot tips and strategies to help you navigate the start up journey, understand the different ways to source a cash flow, and secure a loan or investor for your biz so you can hit the ground running.

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    49 min
  • MWH 133 : Why You Need To Slow Down In Business
    Why You Need To Slow Down In Business


    I'm all about creating a business that gives you the lifestyle you want. Part of that for us here at Mums With Hustle is having holidays! We love exploring new places, experiencing other cultures, and just getting out holiday on in general.

    We actually had our holiday in Thailand planned way before we re-launched Hashtag Hustle. Believe me, that holiday was much needed because the first quarter of the year was full-on hustle mode!

    It's an understatement to say that we were sprinting for a solid three months, so we gave took a vacay... And to be quite honest, my holiday in Thailand really inspired the idea for this podcast.

    We, as hustlers, really do need to slow down in business!
    LET'S GET INTO IT
    In this episode, I'm going to be chatting with you all about how stepping out of your business is so important and that doing less can help you achieve more.

    More often than not, your to-do list is longer than what you can even actually action! Sound familiar? At the end of the day, we seem to not prioritise things that are more or equally important than actually doing work in our business!

    In truth, we need to really focus on learning how to hustle with consciousness. You guessed it... This episode is all about conscious hustle!
    THE RECAP
    We always find a way to make the work happen, but what about the rest and relaxation? How do we make that take priority and over come any burn out? That's what I'm diving into and chatting with you about this week. As always, if you can't listen and you'd rather have a quick read - here's a recap of what I discussed in this episode.
    1. Rest, Relaxation, and Holidays
    When you are in start up phase it can be so tempting to work all the time... Here's the cold hard truth:

    When you are a business owner, you will never fully be caught up.

    Key Points I Discussed:

    How is the hustle in your control?
    In what way am I an ambitious woman?
    Why shouldn't you be doing everything at all times?
    2. All About Hustle
    Yes, we are mums with hustle. But that doesn't come at the cost of sanity or ignoring the other more important aspects of your life: family, health, faith, etc.

    Key Points I Discussed:

    How can you hustle with consciousness? You must know:

    What you're choosing to work on and why
    What's at stake if you choose to work on that thing and not something else
    Your worth
    Your value
    That time is non-renewable
    When you're just hustling for hustle sake - busy being busy, and not busy being productive and being purposeful.

    How is doing business as a mum different?

    Unique circumstances
    Our earnings are not just ours
    The decisions we make take into the consideration the effect it will have on our families, households, and little people

    Why you need to remember the hustle is your choice?
    What ways can you reach a higher place of consciousness?
    3. Plan In Your Freedom
    We can have to-do lists that are way too damn long sometimes! We need to start planning in our freedom, especially when it comes to taking a holiday from our business.

    Key Points I Discussed:

    How to plan in your freedom?

    Get out your calendar
    Mark in the days that you won't work (birthdays anniversaries, holidays, sabbaticals)
    Book it in and make it happen. Put the money down!

    Ways you can stop feeling bad about taking time to relax, rejuvenate, and reset?
    Why are holidays so great for entrepreneurs?
    How to differentiate between what you should be doing and what you could be doing?
    Why you shouldn't feel bad about taking breaks or practising self care?
    RESOURCES
    32 min
  • MWH 133 : Why you need to slow down in business with Tracy Harris

    I'm all about creating a business that gives you the lifestyle you want. Part of that for us is having holidays! We love exploring new places, experiencing other cultures, and just holidaying in general.

    We actually had our holiday in Thailand planned way before we re-launched Hashtag Hustle. Believe me, that holiday was our end goal because the first quarter of the year was full-on hustle mode!

    It's an understatement to say that we were sprinting for a solid three months, so we gave us a much needed vacation... And to be quite honest, my holiday in Thailand really inspired the idea for this podcast.

    We, as hustlers, really do need to slow down in business! 

    LET'S GET INTO IT

    In this episode, I'm going to be chatting with you all about how stepping out of your business is so important and that doing less can help you achieve more

    More often than not, your to-do list is longer than what you can even actually action! Sound familiar? #YouBet

    At the end of the day, we seem to not prioritise things that are more or equally important that actually doing work in our business!

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    32 min
  • MWH 132 : The Power of Story In Business with Michelle Knight of Brandmerry
    The Power of Story In Business


    Did you know that storytelling will be the biggest business skill you need in this digital age? It's true! Storytelling allows you to take the essence of your brand beyond your products and services to form a deep and emotional connection to your customers and tribe.

    I tell my clients and students all the time that in order to build that desired know-like-trust factor, you must build relationships through story! Let your customers and followers relate to you, be inspired by you, and truly want to know YOU and your brand.

    Storytelling is at the heart of success for businesses... and in today's episode, you're going to find out why!
    LET'S GET INTO IT
    So, I am really excited for today's conversation because we're covering a topic that I am so, so passionate about.

    Today's guest is Michelle Knight! Michelle is a mother, wife, world traveler and avid storyteller. She is also a Branding and Business Coach and the founder of Brandmerry. Michelle works with female entrepreneurs who are struggling to gain visibility and traction in taking their business to the next level and she supports them in tapping into their story. Her biz journey has been incredible. In just 9 months, Michelle launched her freedom-based biz and left her 9 to 5, while raising a new baby. Just one year into her coaching business, Michelle created a 6-figure business and thriving community of women ready to share their story.

    During this episode, Michelle is going to tell us all about the importance of storytelling and how to use it to create a stand out brand and message that positions you as an expert in your industry.

    Welcome, Michelle!
    THE RECAP
    This episode was seriously a lot of fun for me because I'm so passionate about encouraging mums to share their stories. If you've ever wondered how to convey your brand's story to create a message and stand out biz, then grab a pen and paper because this episode is for YOU.
    1. Introducing Michelle!
    As soon as I came across Michelle, I knew I had to get her onto my podcast. She has such a beautiful energy that surrounds her and such an amazing story to tell. She has achieved so much already in her biz, and I'm really excited for you to meet her.

    Key Points We Discussed:

    Who is Michelle Knight?
    What is Michelle's biz journey?
    How did Michelle found Brandmerry?
    2. Becoming An Entrepreneur
    It doesn't matter how much experience you have in the biz world, fear is fear. When you take the leap into entrepreneurship, it's no joke. It's scary as hell, but in the end so, so worth it! In this section, Michelle is sharing how to overcome your fears and take the leap into full-time entrepreneurship.

    Key Points We Discussed:

    Why is taking the leap into entrepreneurship so scary?
    What advice does Michelle have for mums wanting to take the leap?

    Believe it is possible.
    Lean in to the discomfort.

    What quote really resonates with Michelle?
    3. The Importance of Storytelling
    Storytelling is something I always encourage my clients to intertwine throughout their brand and Insta feeds. There IS power in story, and story helps build relationships.

    Key Points We Discussed:

    What is the importance of telling your authentic story?
    How do our stories make us more relatable?
    Why is social media shifting to a less “fake” approach?
    How do people connect with stories?
    4. Telling Your Story
    So you now know how important telling your story is, but how do you tell your story in a way that inspires your audience? Listen closely and get your pen and paper ready, this section is packed with tips!

    Key Points We Discussed:

    How can a mum get clear with her story?

    47 min
  • MWH 131 : How To Start Collaborating on Instagram
    How To Start Collaborating on Instagram


    Collaboration is a very powerful and effective way (and honestly, a very budget savvy way) to grow your business and build a powerful brand online.

    Being a solopreneur can be really isolating, so having a squad out there on Instagram is so incredibly fun, plus it drives your business forward in ways you haven't even thought of yet.

    If you're interested in creating long-lasting relationships with your peers and people you look up to while also growing your business, then this episode is definitely for you!
    LET'S GET INTO IT
    In this episode, I'm actually going to share a bit of a personal story on how I started connecting and collaborating with brands and fairly large influencers on Instagram with confidence. And, I did this all before I launched Mums With Hustle!
    THE RECAP
    Understanding your WHY and big motivating factor is essential to connecting and collaborating with confidence. This is because it is already a huge motivator to you that encourages you to go on out there, put on your big girl pants, feel the fear, and do it anyway.

    If you're truly interested in learning how to collaborate without fear, then make sure you're taking notes.

    As always, if you can't listen and you'd rather have a quick read - here's a recap of what I discussed in this episode.
    1. Come From A Place of Service
    When you have who you are serving in your heart, you will be guided by such a strong driver! Listen, if you're an introvert, you're shy, lacking confidence, or even a brand new business - it can be so intimidating to reach out and connect with people on social media.

    Sending a pitch can be scary, so if you have a huge WHY and mission that is close to your heart it will help motivate you to jump in and do it!

    Key Points I Discussed:

    Does your business come from a place of service?

    What is your big WHY?

    Dig deep and break through the surface level reasons behind your why.
    Tap into your values, your mission, and the bigger purpose.
    What is the legacy you're trying to build?

    What does the serve mentality have to do with collaboration?
    2. Making The Pitch
    I wanted to share a true and personal story that I told the ladies that attended Social ConXN earlier this month. It's full of a lot of golden nuggets, so make sure you have your pen and paper ready!

    Key Points I Discussed:

    Let's go back to the beginning of Mums With Hustle?
    What did I want Mums With Hustle to achieve?

    Help inspire
    Give actionable business advice
    Spotlight and champion other women in business
    Create a community to celebrate the successes of other women

    How did I pitch to women to be a guest on the Mums With Hustle Podcast?

    Via Instagram
    I followed and engaged with women I thought were amazing and who were killing it
    I introduced myself via DMs almost immediately

    Ways to use Instagram Stories to connect?
    3. Listen To Your Intuition
    After you've made your pitch, you will feel so many different emotions. It's totally possible, you'll be rejected outright, but you cannot let that discourage you. In this section, I share more about how you need to listen to your intuition.

    Key Points I Discussed:

    Why should you start backing yourself?
    Ways you can ignore the negative voices (your ego!) in your head?
    How should you handle rejection?
    How can you reject someone politely?
    WRAP UP
    This episode was something I knew I had to share, even though it was quite personal. Literally, straight out of my journal. I really hope you take some of these tips and strategies to confidently connect with the women you admire.

    36 min
  • MWH 130 : Sleep Rituals For Tired Mums with Shea Morrison of The Goodnight Co.
    Sleep Rituals For Tired Mums


    Ah, sleep. What even is that once you have kids? I will be the first to admit that my relationship with sleep became a little skewed once I had my boys... I was burning the midnight oil to try and finish writing one more module, answer one more email - one more this, one more that.

    #CanYouRelate? I bet you can.

    Over the last couple of years, I seriously became so used to not getting enough sleep that it became my new norm. It's not the best way to live (certainly not the healthiest) and I know that other bizmums are in the same sleepy boat.

    That's why I'm using this space to chat with my special guest all about sleep wellness, how to create rituals, and really make it a habit to get a great night's sleep.
    LET'S GET INTO IT
    Before we dive into the episode, I want to say high-five, sister! I'm so proud that you're taking the time to develop yourself professionally by listening to my podcasts. Practising self care in this hectic world as a mum is tough, but you are a true mother hustler.

    So, I am really excited for today's conversation because we're covering a topic a mum with hustle would love to get more of... sleep!

    Today's guest is Shea Morrison. After a busy corporate career and becoming a mum, Shea joined her best friend, Danielle on their dream journey. With a personal interest in the role of sleep in wellbeing, she realised the importance of creating a ritual before bed. All of her research has led her to a carefully curated product range, focussed on creating the perfect night time routine for a restful sleep.

    During this episode, Shea is going to share her insider strategies and knowledge to help you create a sleep ritual, establish a great relationship with sleep, and get those z's, mama!
    THE RECAP
    I hope you have drank your coffee and are ready to nod along because this episode is something that will really help you establish a better relationship with sleep, even if you have littles!
    1. Introducing Shea!
    As soon as I came across The Goodnight Co. I knew I had to have a chat with one or both of the ladies behind the brand. I had the pleasure of booking in Shea (1/2 of the power duo) and she's going to give us so much insight into how to create the perfect routine for a restful sleep.

    Key Points We Discussed:

    Who is Shea Morrison?
    What is Shea's biz journey?
    Why is it so important to actually get restful sleep?
    How did Shea and Danielle found The Goodnight Co.?
    2. Sleep Wellness
    There is not a one-size fits all sleep model, so how do we understand sleep wellness intuitively for each of our own bodies? This is something I had to know the answer too!

    Key Points We Discussed:

    Define sleep wellness?
    What criteria can we apply to know if we're on the right track to sleep wellness?

    You should be getting 7-9 hours of sleep per night.

    How does sleep wellness help you manage stress and anxiety?
    3. Benefits of Sleep
    If your relationship with sleep is poor, don't fret! Shea will share a few ways to help you remedy your relationship with sleep, so it becomes a natural, healthy choice. Plus, we all know sleep is essential to our overall physical and mental health, but what other benefits can we reap from getting enough sleep? Listen to Shea as she dives deep into the benefits of sleep.

    Key Points We Discussed:

    How can mums fix their relationship with sleep?

    Establish a sleep ritual.
    Don't be on technology (phone, tablets, laptops, etc.) before bed.
    Meditate and relax before bed.

    What are the benefits of sleep?

    How can creating a sleep ritual prevent bizmums from burning the midnight oil to get more done?

    What is Shea's sleep ritual?

    46 min
  • MWH 132 : The power of story in business with Michelle Knight of Brandmerry

    Did you know that storytelling will be the biggest business skill you need in this digital age? It's true! Storytelling allows you to take the essence of your brand beyond your products and services to form a deep and emotional connection to your customers and tribe.

    I tell my clients and students all the time that in order to build that desired know-like-trust factor, you must build relationships through story! Let your customers and followers relate to you, be inspired by you, and truly want to know YOU and your brand.

    Storytelling is at the heart of success for businesses... and in today's episode, you're going to find out why!

    LET'S GET INTO IT

    So, I am really excited for today's conversation because we're covering a topic that I am so, so passionate about.

    Storytelling!

    Today's guest is Michelle Knight! Michelle is a mother, wife, world traveler and avid storyteller. She is also a Branding and Business Coach and the founder of Brandmerry. Michelle works with female entrepreneurs who are struggling to gain visibility and traction in taking their business to the next level and she supports them in tapping into their story. Her biz journey has been incredible. In just 9 months, Michelle launched her freedom-based biz and left her 9 to 5, while raising a new baby. Just one year into her coaching business, Michelle created a 6-figure business and thriving community of women ready to share their story. 
     
     During this episode, Michelle is going to tell us all about the importance of storytelling and how to use it to create a stand out brand and message that positions you as an expert in your industry!

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    47 min
  • MWH 131 : How to start collaborating on Instagram with Tracy Harris

    Collaboration is a very powerful and effective way (and honestly, a very budget savvy way) to grow your business and build a powerful brand online.

    Being a solopreneur can be really isolating, so having a squad out there on Instagram is so incredibly fun, plus it drives your business forward in ways you haven't even thought of yet. 

    If you're interested in creating long-lasting relationships with your peers and people you look up to, then this episode is definitely for you!

    LET'S GET INTO IT

    In this episode, I'm actually going to share a bit of a personal story on how I started connecting and collaborating with brands and fairly large influencers on Instagram with confidence. And, I did this all before I launched Mums With Hustle!

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    36 min
  • MWH 130 : Sleep rituals for tired mums with Shea Morrison of The Goodnight Co.

    Ah, sleep. What even is that once you have kids? I will be the first to admit that my relationship with sleep became a little skewed once I had my boys... I was burning the midnight oil to try and finish writing one more module, answer one more email - one more this, one more that. 

    #CanYouRelate? I bet you can.

    I seriously became so used to not getting enough sleep that it became my new norm. I knew that it wasn't the best way to live (certainly not the healthiest) and that other bizmums were in the same sleepy boat. 

    That's why I'm using this space to chat with my special guest all about sleep wellness, how to create rituals, and really make it a habit to get a great night's sleep.

    LET'S GET INTO IT

    Before we dive into the episode, I just want to say high-five, sister! I'm so proud that you're taking the time to develop yourself professionally by listening to my podcasts. Practising self-care in this hectic world as a mum is tough, but you are a true mother hustler who knows the value of making time for herself. GO YOU!

    So, I am really excited for today's conversation because we're covering a topic a mum with hustle would love to get more of... sleep.

    Today's guest is Shea Morrison. After a busy corporate career and becoming a mum, Shea joined her best friend, Danielle on their dream journey. With a personal interest in the role of sleep in wellbeing, she realised the importance of creating a ritual before bed. All of her research has led her to a carefully curated product range, focussed on creating the perfect night time routine for a restful sleep.

    During this episode, Shea is going to share her insider strategies and knowledge to help you create a sleep ritual, establish a great relationship with sleep, and get those z's, mama!

    So let's give a huge welcome to Shea, and let's get into it!

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    46 min
  • MWH 129 : Using Facebook Groups To Grow Your Brand
    Using Facebook Groups To Grow Your Brand


    A growing trend in the Facebook world is to establish a Facebook Group for your biz, in addition to your business page. This gives your tribe access to you and your biz so that you can build trust and real relationships by providing value and creating a community.

    Navigating the Facebook Group world can be a little mind-boggling, and can sometimes turn into a waste of time if you're not using Facebook Groups properly.

    Where should you start? How often should you be hanging out in your group? Do you actually need rules to run a successful Facebook group?

    Whoa, mama! Sit back and relax because today I'm sharing how you can start using Facebook Groups to elevate your brand to new levels.
    LET'S GET INTO IT
    In this episode, I'm revealing how to use Facebook groups to grow your brand. Grab your pen and paper because I'm sharing the three key things you need to know before embarking on having a Facebook group!
    THE RECAP
    I truly hope you take some notes during this episode if you're keen to start your own Facebook group. In this episode, I share some really actionable and practical tips. If you can't listen and you'd rather have a quick read - here's a recap of what I discussed. As always, the juiciest bits are saved for your ears!
    1. Know Your Primary (and Secondary) Purpose
    If you want to have a successful Facebook Group, you have to know your purpose! We're going to dive into various ways to figure out your primary and secondary purpose. I'll also be chatting about how to NOT use a Facebook Group in this section.

    Key Points I Discussed:

    How to figure out if your Facebook group should be community based?
    Should you have a group primarily for VIPs?
    Is it educational based only with you as the expert?

    Use the group to build credibility and serve your tribe through free value.
    Let your tribe qualify themselves as to whether or not they'll become paid clients/customers.

    Is your group part of a paid program you offer?
    How to NOT use a Facebook group?

    As a replacement for your page.
    You cannot run ads to your group, so you need to have other means of getting people to join your group.

    Should you start a group if your Facebook page is dead?
    2. Consistency
    You should always show up consistently in all aspects of your biz, but especially in your Facebook Group! It will really shape the energy and flow of your community.

    Key Points I Discussed:

    How will you add value to your Facebook group?
    In what ways will you include video?

    Pre-recorded video that serve a need or address a topic?
    Regular live videos?
    Getting in guests?

    Will you have reoccurring threads?
    In what ways will you reinforce your group's culture and rules?

    Decide on your rules and stick to them.
    Delete posts that break rules, regardless of who it is.

    3. Rules
    Your Facebook Group has to have RULES. Rules allow your community and the atmosphere in your group to continue to be positive and thriving. When someone breaks your rules, you need to be firm and fair. The best way to be fair is have a culture and a set of rules and communicate them. There are a couple of ways to communicate rules, so I'll dive into these in this section!

    Key Points I Discussed:

    Where should your rules live?
    How can you use the questions in the Member Request form to your advantage?
    How to choose your policy for rule breakers?

    Decide on your policy for rule breakers.
    Do they get X amount of chances?
    Will you contact them? Do you have a response for if they contact you or your admin team about why their post was deleted?

    45 min

About Mums With Hustle Podcast

From the publisher's feed

In 2015, as a new mum, I left my 10-year teaching career to pursue the freedom-filled life my family deserved. With no business experience and this podcast as my starting point, I built a…

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