Mums With Hustle Podcast

Mums With Hustle Podcast

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Mums With Hustle Podcast episodes

  • MWH 123 : Doing Business With Your Husband – Behind The Scenes at MWH
    Doing Business With Your Husband - Behind The Scenes at MWH


    It has been awhile since Karl and I did a podcast episode together - remember MWH 100 : Routines, Smoothies, and World Domination! Celebrating 100 Episodes With A Look Inside Tracy's World? What a crazy fun episode that was! Since that episode, Karl has came into Mums With Hustle full-time, leaving his well-paying 9-5 career.

    I wanted to give you an update as to where we are at in biz and life because you ladies asked for it!
    LET'S GET INTO IT
    Are you ready to get brought up to speed in what's been going on in MWH land? This episode is definitely for you if you've been listening since episode one! This episode will feature my business partner, co-founder, and husband, Karl (aka Mr. Hustle).
    1. Bringing Karl On Full-Time
    Karl explains his why behind coming into Mums With Hustle full-time and what it really was like leaving his steady 9-5 that he loved. Karl is just as invested in this mission as I am! I really want to note that, we're not rich by any means, we simply back what we're doing 100%. Yep, we are all in! We know the impact and transformation that awaits our tribe, and we want to live our best life - a life by design.

    Key Points We Discussed:

    Why did Karl leave his full-time job if he loved it so much?
    What was the transition like for Karl to take the leap?
    Why it is important to Karl to be a more present parent?
    How we are going working together on the business?
    What is our working schedule while they boys are in daycare?
    2. Who Does What In The Biz?
    Something I get asked a lot is, “Who does what in your biz?” Today, I am going to share with you what each of us do behind the scenes at Mums With Hustle and what our roles are.

    Key Points We Discussed:

    What is Tracy's job at Mums With Hustle?

    I'm the dynamics! I'm the teacher, the content creator in terms of anything that is written (emails, social media posts, ebooks, course content), the community builder, the speaker (IRL and on lives).

    What is Karl's job at Mums With Hustle?

    Karl is the mechanics! He's here to make things work for you - the podcast, builds the course and all products, shoots all video, understands every single piece of software and tech involved in our biz. Hiring and firing! Making sure everything we do stays on brand! He's a huge nerd when it comes to technology, and he really loves improving the customer journey and experience.

    What do we do together?

    We have strategic business conversations with each other and goal setting! Together we're always brainstorming things. Big picture stuff at Mums With Hustle.

    3. The Truth Behind Husband & Wife Working Together
    We're a power duo rocking an amazing biz... but seriously, we totes get annoyed with each other sometimes! That's life!! In this section, we're keeping it real, babe!

    Key Points We Discussed:

    Do we ever get annoyed at each other by working with each other?

    Of course we get annoyed with each other! Normally, we just stare blankly at each other with this look: “You're pissing me off right now.”
    We don't drag any arguments on or press any buttons.

    An example from when I or Karl get fired up?

    When Karl interrupts my Instagram Stories!

    4. Being Taken Seriously As A Bizmum
    The topic of unsupportive husbands and partners that “don't get” how hard it is to run a biz as a WAHM comes up a lot in my biz club. I wanted to pick Karl's brain to see what advice he has for those of you who are struggling with this issue.

    Key Points We Discussed:

    How do most males operate?

    Most males are less emotional, and a bit more brutal. They're much more direct.

    50 min
  • MWH 123 : Doing business with your husband - Behind the scenes at MWH

    It has been awhile since Karl and I did a podcast episode together - remember MWH 100 : Routines, Smoothies, and World Domination! Celebrating 100 Episodes With A Look Inside Tracy's World? 

    What a crazy fun episode that was! Since that episode, Karl has came into Mums With Hustle full-time, leaving his well-paying 9-5 career.

    I wanted to give you an update as to where we are at in biz and life because you ladies asked for it!

    Are you ready to get brought up to speed in what's been going on in MWH land? This episode is definitely for you if you've been listening since episode one! This episode will feature my business partner, co-founder, and husband, Karl (aka Mr. Hustle).

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    50 min
  • MWH 122 : How I Grew A 6 Figure Business Using Instagram
    How I Grew A 6 Figure Business Using Instagram


    You will always catch me speaking, writing, and teaching about Instagram, but very rarely will I stand up and chat about money. Mostly because I've felt a bit uncomfortable doing so...

    I have since learned that I had several money blocks. I always thought having more money meant being more busy and having less time with my family. #NoThanks

    However, now I know that we need to speak more about money! We have to be able to have empowered conversations about money, all the time, in business and life.
    LET'S GET INTO IT
    This episode is proudly brought to you by my FREE 5 Day Instagram Challenge that has helped over 4,000 biz owners up-skill themselves on Instagram. To sign up for my biggest FREE training of 2018, head on over to instachallenge.co!

    I wanted to bring you this episode where I talk openly about how I have grown a six-figure business with zero ad spend, zero capital, and zero experience in business. Yep, MWH is my first business baby.

    How have I grown my business? Through Instagram!!!

    I'm going to be going through three key anchors that have helped me grow a hyper-targeted quality audience that converts using Instagram (yes, that's you!!). My audience quality is so important to me, and as I share this episode with you, you'll understand just how much I respect my community and my students.

    Let's dive in!
    THE RECAP
    Since launching my biz, I've worked with THOUSANDS of business owners, bloggers and brands. I've learnt a lot in a very short period of time about online marketing, so it's safe to say that what I cover in this episode will apply to you - no matter your niche!
    1. Get obsessed with your tribe
    Key Points I Discussed:

    Why you should know who you are targeting?

    You need to know who you are serving, all the way down to a behavioural and psychological level.
    This will help you connect with them and serve them your best.

    What does getting obsessed with your tribe mean?

    Know how to craft captions that convert and how to get them engaging and interacting.
    You'll be able to expand your tribe organically with a carefully hashtag strategy.

    Question for you:

    Who is it that you are targeting and how well do you know them?
    2. Come from a place of service
    Key Points I Discussed:

    Where does coming from a place of service stem from?

    Try to view life with an abundance mindset of leading with value.
    Always ask - “How can I help her?”

    How do I come from a place of service?

    On Instagram, I'm always crafting captions and conversations that put the needs of my audience front and center.
    It means showing up with consistency and writing back to comments (as much as I can).
    It means me being real and authentically connecting and engaging with them, through my voice.
    I inject my personality into my bio, captions, and Stories because Instagram marketing is about getting people to know, like, and trust you!

    Question for you:

    How well are you serving your audience?
    3. Lead them on a journey
    Key Points I Discussed:

    How do you use Instagram as a marketing and brand-building platform?

    I enjoy helping business owners shift from seeing Instagram as a selling platform to seeing Instagram as a connection point between them and their customer/client.
    Always ask - “How can I help her?”

    How can you lead your tribe on a journey?

    Start thinking of Instagram as a lead generating opportunity that takes your tribe to your website!
    It doesn't start and stop with Instagram.
    Know where you want to take them and lead them there.

    Question for you:
    23 min
  • MWH 122 : How I grew a 6 figure business using Instagram

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    23 min
  • MWH 121 : When What Should Be Working, Isn’t Working With Lauren White
    When What Should Be Working, Isn't Working


    So much about business and entrepreneurship can be a slow burn. When you're a bizmum you need to have trust and confidence, while knowing yourself and your biz. All of these aspects can be incredibly hard to achieve, so I've invited a special guest onto the podcast to chat all about your balance radar and how to make things work when they aren't working.
    LET'S GET INTO IT
    If you blush pretty easily, today's episode is about to burn you up! I'm so excited to be chatting with Lauren White, a sexologist based in Brisbane, who assists her many satisfied clients to reinvigorate their sexual power and their intimate lives.

    Now, I know some bizmums are going to be like, “Wait a minute Tracy, what's this got to do with business?”, and I've got to tell ya... EVERYTHING!

    Lauren is not only going to be sharing how she helps women release their psychological blocks that prevent them from fully stepping into their sexuality, but she's also going to get real about her major biz barriers that prevented her success (like reaching her ideal target audience) and how she's working to overcome them.

    Are you ready for some major girl talk? Let's get into it, and welcome Lauren to the virtual couch!!
    THE RECAP
    I absolutely love Lauren and her passion for creating an entire business that is for her ideal client avatar, but also something she is incredibly passionate about. She's gone through some major bizmum troubles - hello, comparison syndrome. As always, the best bits are kept for your ears... so make sure you give the podcast a listen for a lot of juicy tips and information!
    1. Introducing Lauren!
    Lauren is a nurse turned sexologist, who has a passion for helping women who feel blocked and anxious in their sex life... She's a major sex geek who has had to go through some major bizmum troubles to grow into a woman who feels a lot more certain about what her message is and what she has to offer.

    Key Points We Discussed:

    Who is Lauren White?
    What is Lauren's biz journey?
    Why is growing your business as a mum is not easy?

    What is Lauren's one piece of advice for a woman entrepreneur who is not yet a mum?

    Anticipate your post-partum recovery, so you don't have to feel stressed or pressured to go back to your business.
    Women need to re-cooperate and replenish.
    Slow down - do a little bit here and there, rather than full-volume.
    Don't burn yourself out.

    2. Lauren's Work and Mission
    Lauren's passion, drive, and libido loves working with women who crave a sense of safety and comfort in sex.

    Key Points We Discussed:

    What is Lauren's work and mission?
    Why don't crazy sex tips work or translate into helping women have a better sex life?

    How does Lauren help women feel comfortable in their body during sex?

    Lauren helps shift any apprehension and negativity towards acceptance and positivity.
    Lauren teaches how to quiet your mind and focus on your body.

    Is there a ripple effect between sex and the way she embraces her power and the rest of her life?
    3. Lauren's Major Barriers and Blocks
    As bizmums, we all experience major barriers and blocks that affect our ability to connect with our audience and grow our business. Learn more about Lauren's major barriers and blocks that she's had to overcome in order to hone in on her business model and get clear on her message!

    Key Points We Discussed:

    What is an internal blockage that Lauren has experienced?

    Lauren moved from the mindset of scarcity and feeling as if she “Doesn't have enough.” in regards to followers, email list, clients, etc. She shifted into the mindset of abundance and self-worth..

    55 min
  • MWH 121 : When what should be working, isn't working with Lauren White

    So much about business and entrepreneurship can be a slow burn. When you're a bizmum you need to have trust and confidence, while knowing yourself and your biz. All of these aspects can be incredibly hard to achieve, so I've invited a special guest onto the podcast to chat all about your balance radar and how to make things work when they aren't working.

    LET'S GET INTO IT

    If you blush pretty easily, today's episode is about to burn you up! I'm so excited to be chatting with Lauren White, a sexologist based in Brisbane, who assists her many satisfied clients to reinvigorate their sexual power and their intimate lives. 

    Now, I know some bizmums are going to be like, “Wait a minute Tracy, what's this got to do with business?”, and I've got to tell ya... EVERYTHING!

    Lauren is not only going to be sharing how she helps women release their psychological blocks that prevent them from fully stepping into their sexuality, but she's also going to get real about her major biz barriers that prevented her success (like reaching her ideal target audience) and how she's working to overcome them.

    Are you ready for some major girl talk? Let's get into it.

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    55 min
  • MWH 120 : Going Live on Facebook: Strategies to Hack the Algorithm and Boost Engagement with Allison Hardy of Allison Hardy
    Going Live on Facebook: Strategies to Hack the Algorithm and Boost Engagement


    In 2018, live-streaming is on trend to dominate the marketing world. Statistically, 80% of users would rather watch live video than engage with any other type of content. Plus, various news sources are stating that live video streaming will be a $70.5 billion industry by 2021. #TotallyCrazy

    So, I've gotta ask you, lovely... How are you getting your live on?

    If the thought of going live in front of your friends, family, and potential customers sort of terrifies you, I've got you covered!

    Today, we're going to talk all about Facebook (FB) Live and overcoming any fears you might have when it comes to jumping on camera. Yep, FB Live is a surefire way to hack Facebook's algorithm and boost exposure, so your page and content are seen on the regular.
    LET'S GET INTO IT
    I'm pretty excited for today's episode because my guest is going to be teaching us how to use Facebook Live as a marketing strategy to help you leverage the FB algorithm for great and free organic reach!

    Today's guest is, Allison Hardy. She is a Business Strategist for mumpreneurs. After raising 3 online businesses in 10 years, she's experienced it all: burn out, extreme highs, the lowest of lows. She now helps mumpreneurs raise their businesses while they are raising families, so they can live life on their own terms. She has quickly become known among her peers and mumpreneurs as an in-demand Facebook Live strategist with tons of tips and tricks.

    Allison is a mum to Camden, a little boy named after a baseball stadium in the US. She's married to a pastor, and due to her husband's job, her little family (which is expected to grow by one more little!) moves around quite a bit. She is a hustlin' mumma, and I can't wait to dive in to the world of Facebook Live marketing with her!

    Welcome to the virtual couch, Allison!
    THE RECAP
    Get your pen and paper ready because you're going to want to take a bunch of notes! Allison is a wealth of knowledge, and I had such a fun time picking her brain to get you the best hacks and tips to make the most of Facebook Live. This episode is all about getting your strategy on. As always I've shared a quick recap below, but the true gems are saved for those ears of yours!
    1. Introducing Allison!
    Allison has a long and winding entrepreneurial journey that she was thrust into. Her story is totally amazing, and I'm so happy I got to chat with her since she's on the other side of the world in the U.S..

    Key Points We Discussed:

    Who is Allison Hardy?
    What is Allison's biz journey?
    How did Allison overcome her entrepreneurial burnout and go all in?
    2. Allison's Love For Facebook Live
    One thing I really loved about chatting with Allison, was that she was so excited and genuinely in love with talking about Facebook Live. In truth, Facebook Live is the number one way Allison has booked clients consistently over the past year, had more women download her freebies, and join her my Facebook group.

    Key Points We Discussed:

    What caused Allison to become such a Facebook Live enthusiast?

    How did Allison finally figure out a Facebook Live marketing strategy that worked for her biz?

    What does Allison love the most about Facebook Live?

    Allison loves its authenticity and how you can really leverage those live mom moments that helps to develop the “know, like, and trust” factor.
    Facebook Live humanizes you because it's real and it's live.

    3. Overcoming Fears
    As a bizmum, it can be terrifying and overwhelming to jump on FB Live. I get it! Public speaking is one of the most common fears for people.

    Key Points We Discussed:

    Do you have any techniques or strategies to recommend to mums who ar...
    50 min
  • MWH 120 : Going Live on Facebook: Strategies to Hack the Algorithm and Boost Engagement with Allison Hardy

    In 2018, live-streaming is on trend to dominate the marketing world. Statistically, 80% of users would rather watch live video than engage with any other type of content. Plus, various news sources are stating that live video streaming will be an $70.5 billion industry by 2021. #TotallyCrazy

    So, I've gotta ask you, lovely... How are you getting your live on?

    If the thought of going live in front of your friends, family, and potential customers sort of terrifies you, I've got you covered!

    Today, we're going to talk all about Facebook Live and overcoming any fears you might have when it comes to jumping on camera. Yep, Facebook Live is a surefire way to hack Facebook's algorithm and make it so your page and content is seen on the regular.

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    50 min
  • MWH 119 : Sophie Cachia on Blogging, Branding and Business
    Sophie Cachia on Blogging, Branding and Business


    I seriously love getting honest and real when it comes to topics that not a lot of people are spilling the details on... like, influencer marketing!

    Influencer and micro-influencer marketing are both quickly becoming a hot commodity on Instagram. Accounts with 1000+ followers are being asked to promote brands and products with the hopes that they'd provide a high ROI. Leading these influencers to make a serious amount of money simply by posting on their own Instagram.

    For today's episode, I've asked a very high-profile influencer to stop by and answer a lot of your questions when it comes to influencer marketing, how to grow and scale yourself as a personal brand and influencer, and share details on what it's like working with an influencer (even how to get your product into their hands!).
    LET'S GET INTO IT
    I am seriously so excited to introduce today's guest to discuss her businesses and life as an influencer... you may know her by her public profile The Young Mummy, but today, she's Sophie Cachia - a gutsy, get-up-and-go, no b.s. bizmum who hustles day in and day out like the rest of us.

    I have been following Sophie for a long time and have witnessed her grow and rise remarkably. She's a top tier influencer who has seen her social media platforms grow by hundreds of thousands because of her honest, real, brutal, laugh-out-loud, and relatable voice to all mums and young women out there.

    On occasion, Sophie steps away from her mummy duties and keyboard to regularly undertake roles such as guest speaking, ambassadorships, and even MC’ing. However, today Sophie's going to be discussing her rise as an influencer and her shift into successful businesswoman with the launch of her brands CACHIA and Fairy Magic.

    As I said I'm so pumped for this one, so let's give a huge welcome to Soph!

    Let's get into it!
    THE RECAP
    I hope you're ready to chat all things blogging, influencer marketing, and biz. This episode is all about inspiring you to grow your brand, embrace new directions, and evolve your business model.
    1. Introducing Sophie
    Sophie is remarkable. When I see her posts, I see her as a mentor to young women and mums. I am so happy to see her leading with such conviction and positivity!
    Key Points We Discussed:
    Who is Sophie Cachia?
    What is Sophie's journey?
    How was The Young Mummy born?
    2. Managing The Juggle
    Sophie juggles two businesses, a personal brand, two kids, being a wife, etc. I'm in awe... so I had to ask - How does she do it?!
    Key Points We Discussed:
    How does Sophie manage the juggle?

    Sophie is all about embracing new opportunities in every aspect of her life.

    What types of roadblocks does Sophie encounter?
    Why did Sophie found Cachia?
    How did Sophie become involved in Fairy Magic?
    3. Building A Thriving Social Media
    Everyone dreams of having a large, thriving, and engaged social media following. Sophie's social media following is out of control! She worked her butt off to grow her community. It's incredible... So, let's learn the secrets behind her success!
    Key Points We Discussed:
    How did Sophie manage to build such a large and engaged following?

    It is built through being genuine, authentic, real, and original.
    Sophie creates all of her own genuine content.
    “With The Young Mummy, I was talking about something that I haven't seen any one else talking about,” Sophie said.

    Why you shouldn't be copying other people?
    4. Influencer Marketing
    Influencer Marketing is a hot commodity because these users have built real, raw, and authentic relationships with their tribe. There is a strong bond and trust between influencers and their audience (which makes it easier for influencers t...
    56 min
  • MWH 119 : Sophie Cachia on Blogging, Branding and Business

    I seriously love getting honest and real when it comes to topics that not a lot of people are spilling the details on... like, influencer marketing!

    Influencer and micro-influencer marketing are both quickly becoming a hot commodity on Instagram. Accounts with 1000+ followers are being asked to promote brands and products with the hopes that they'd provide a high ROI. Leading to these influencers to make a serious amount of money simply by posting on their own Instagram.

    For today's episode, I've asked a very high-profile influencer to stop by and answer a lot of your questions when it comes to influencer marketing, how to grow and scale yourself as a personal brand and influencer, and share details on what it's like working with an influencer (even how to get your product into their hands!)

    Send us Fan Mail

    This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

    1. Freedom Filled Business
      Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
      It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
    2. Freedom Filled® Mastermind
      The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
    3. Reels for Business Course
      Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
    4. FREE Instagram Bio Checklist
      Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...
    56 min

About Mums With Hustle Podcast

From the publisher's feed

In 2015, as a new mum, I left my 10-year teaching career to pursue the freedom-filled life my family deserved. With no business experience and this podcast as my starting point, I built a…

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