Mums With Hustle Podcast

Woah!!!So this week I felt way out of my comfort zone but I know that it’s something all of us biz mums need to get comfortable with ASAP, and that’s numbers!Now I know that it can sound like a dry, boring, even nerdy topic BUT don’t get it twisted girl, this is Mums With Hustle, so our guest is anything but those things!Stacey Price, from Healthy Business Finances, is not your suit wearing, briefcase carrying, typically boring, accountant. She’s a hustling’ biz mum accountant, whose superpower, in my opinion, is to make numbers less daunting and more normal for the everyday mama like you and I.I can promise you that you’re not going to get left behind on this one. Stacey puts everything in a way that can be understood by the absolute beginner and numbers novice. She’s super knowledgable, experienced and easy to talk to. I love it.So yeah, we chat numbers in this podcast (obviously) but we also chat about other aspects of biz mum life and what it’s like to market your service-based biz.I asked Stacey to list three of the most common mistakes biz mums make. Want to know what she had to say?Here we go!1. They don't test their idea from a financial viewpoint. So they know people might love their idea, but they don't work out what people (other than friends and family) are willing to pay, and how many services or products they need to sell to break even.2. They don't understand the basic setup - so things like ABN, business name, tax invoices, GST - these are vital and if done incorrectly can lead to customers not paying and potential legal action and fines for trading incorrectly.3. Not paying themselves a wage from the start. Paying a wage (even a teeny tiny one) is mostly about mindset when you start. Put small amounts away for yourself to prove your business is financially sustainable, and grow it bit by bit.In a nutshell, one the biggest learnings that I took away from my chat with Stacey is that with numbers, it’s about being PROACTIVE rather than reactive. So if you want to get your numbers head into gear, sooner rather than later, you need to listen to this episode. Here’s the lowdown of what we chat about:Stacey's start up journey - from idea to launchHow to validate you bizLearn how to swap services - get your hustle onWhere to focus your time and energy to ensure ROICommon mistakes biz mums make when it comes to managing money in their bizHow to start understanding your numbersHow to plan for tax as a solopreneur Choosing and using the correct accounting system for youWhy you need to start paying yourself a wageWhat to do when your bank account doesn't reflect your efforts When to know if you're ready to start hiring staffWhen and how to start outsourcingHow to market your service-based biz online Ready to dive in?Let’s get into it!Live Q&A in our Private Facebook GroupJoin us this Wednesday 8th June at 8.30pm AEST for a LIVE Q&A with Stacey Price. As you listen to the podcast, write your questions down then come along and ask the boss lady yourself! If you’re not already in our Biz Club, click here to join the best group of Mumpreneurs on FB. See you there!XxTracyBonuses:Healthy Business Finances is offering a Xero data file review (for the current financial year data only) for any new hustlers for $120 - just in time to check if your numbers are accurate before end of financial year. You will get a thorough review, plus a written report of our findings, which you can then implement yourself to get in tip top biz finance shape. You can take advantage of this deal by emailing Stacey at [email protected]. All you have to do is mention Mums With Hustle!Resources mentioned:Australian Taxation Office - Employee vs Contractor ToolQuickbooksXeroMYOB

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Here’s two facts I want to put out there.1. There’s no such thing as an overnight success. and 2. If you treat your biz like a hobby, it will always be a hobby.There are a few reasons why us mums look at our businesses as a hobby:It’s a safety net - we’re protecting ourselves We don’t know how to make it a formal bizWe still have a “regular” jobI want you to know that incredible things will start to happen when you shift gears and really commit. Taking daily action (no matter how small) will create momentum. Developing your confidence and mindset will effect how you think, speak and communicate about your biz to others and yourself.I started this podcast because I believe in teaching back and helping out my fellow sisters. Starting a biz is hard, and doing it from home, with kids, is even harder. I thought to myself, if only someone would just keep it real and share the process as they went along, rather than just those other podcasts or blogs where millionaires share their tips and strategies on how to rock it like a mega entrepreneur! That’s great and all, and I listen to those podcasts from time to time, but what is more helpful, is hearing from others who walk the same path as you, those who aren’t too far ahead to remember what steps they took and why, those who get your vibe and who share the same struggles and the same dream.So Mums With Hustle was born.I thought, screw it. I have the passion and the skills to be that person. I’ll start this business and I’ll be honest about sharing what works. I’ll build a community and I’ll find guests from different industries and niches who can come on and share their particular angle on things. I’ve said it before and I’ll say it again. Learning is best done in community. That is a proven fact! Learning from your peers is more motivating and less intimidating. It’s also WAY more relevant.This week’s guest is straight from our tribe of Mums With Hustle!She’s an action-taking biz mum, who keeps it real and that’ why she’s on the podcast today as a MWH success story. It’s been incredible watching her biz grow and change, watching her collaborate and gain in confidence. Her product is kick-ass! Anna Skaroupka is the designer and owner of Print and Party. A graphic design biz, specialising in event and business stationery. Prior to her biz, Anna was a devoted primary teacher but she’s been able to take her fave bits of the job and use them to create her own brand and business. Graphic design and pretty things is her jam!Check out all the gems that we chat about during this episode:Anna’s start-up journeyComing up with your business conceptFrom concept to launchOvercoming fear as a start-up biz mumHow to turn a light bulb moment into successBiggest learning to date that other start-up mums need to knowChallenges of being a mum boss Time management tips for hustling solopreneursAutomation and productivity for the WAHMHow to get the most out of your email newslettersHow to price your product and value your timeYou’ll catch Anna talking about her email newsletters that she sends to her subscribers. If email marketing is something that you’d like to learn more about, I’d love to offer you my free mini training - Build Your Tribe With Email. It includes an audio lesson followed by an e-course, and it’s specifically designed to help beginners, like you, with your email marketing woes. If you're wondering about email list building, why you need to be doing it and how to go about it, you don't want to miss this one! You can access my free mini training here.www.mumswithhustle.comExclusive promo:Anna is offering 30% off storewide with the code PARTYHUSTLE. Her stationery for your biz or next celebration is beyond! Trust me, I’ve used her service before. Loved it!

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This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled Business
   Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...

Learning how to find your customers and then get comfortable ‘selling’ is a huge deal. Converting followers into customers is a huge deal and generating consistent profit is the goal for all of us, right? This episode will walk you through how to sell and feel good about it plus we deep dive into email marketing in a way that we never have before on the podcast. We all love our businesses but a biz can’t run on love alone. At the end of the day we all need to make ends meat, we all want to be profitable! Most people start their own business/es to create the life they want, one that can’t be realised from slugging it out in the traditional workplace. For some, that’s earning potential, for others that’s being creative or it’s the awesome feeling that comes from sticking it to the man and doing your own thang! For others, it’s flexibility and family time that is a large motivator. Whatever has lead you to take your entrepreneurial leap, we all want to feel validated and know that have something that others want/need. Learning how to sell and feel good about it takes time but it’s something we all need to achieve ASAP! Catherine Langman is a success coach for productpreneurs and she is not for the faint hearted. Catherine is bold and ambitious. So much so, her homepage states that she exists to serve "big creatives, the inspired ones, who’s genius lies in saying yes to the big idea & turning it into a reality.” Petty powerful stuff! I love it! Check out the long list of golden topic that we cover in this one action orientated podcast. Value bombs are going off!Catherine’s start up journey - from idea to launch Common mistakes made by eager biz mumsHow to validate the market for your product or service, before you start your biz The importance of risk-taking How to find your ideal customer onlineHow to get comfortable sellingStrategies for generating incremental salesActionable marketing strategies for a start up bizTurning your followers into customersAutomating the sales processHow can we create a sticky customer?How to grow a good quality email list as a beginnerWhat goes into a winning lead magnet (freebie)Email marketing - what emails should you send and how often?Product pricing - how to avoid the common mistakes made by mumpreneursGrab my free mini training - 6 Reasons Why You Need To Get Your Head Around EmailTo help you with your email marketing woes, I've created an epic freebie that I'm launching with this podcast! It's my meatiest one to date (is that a word?). But seriously, if you're still wondering about email list building, why you need to be doing it and how to go about it, you don't want to miss this one! You can access part one of my free mini training here "6 Reasons Why You Need To Get Your Head Around Email".www.mumswithhustle.com

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This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled Business
   Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...

Get My Followers To Become Customers

This week’s guest is the owner of a service-based business who has seen significant growth in her biz by using Instagram to find her ideal clients, grow an online community and connect with her tribe in a most genuine way. What’s more is, she’s been able to build a strong rapport with her followers, before they become clients and customers.

Dr. Amanda Waaldyk, is a Melbourne-based Doctor of Chinese Medicine and Acupuncture, who started Angea Acupuncture and Yoga (Angea) clinic in 2007.

Angea was established to help, love and nurture women experiencing difficulties conceiving, and support them on their journey to fertility by using Western medicine, Eastern medicine, and therapeutic yoga. She’s here to share her biz journey with us as well as some practices that help keep her mindset strong and her business moving from strength to strength.

This is a deeply personal episode as Amanda shares so much of her vulnerable self with us. She’s super committed to her why and her values that underpin every aspect of her work. Together with her team, Dr Amanda has been able to create a strong culture of compassion and community.

Now, Amanda is a busy mother of two, so she get’s the hustle when it comes to running your own social media and being present in your bricks and mortar business. She believes in the power of a strong social media presence, Instagram is her fave! She believes in delivering great content, collaboration, community and face-to-face connections.

Ready to dive in as we chat about:

Amanda’s start-up journey

Tips for coping with overwhelm and stress for a work at home Mum.

How to effectively market your service based biz on Instagram.

How to use social media to help build your tribe.

How to create a culture and community.

What to post on Instagram as a service-based biz.

Advice for building a stronger bond with your clients.

How to go about finding your ideal client online.

How to convert your Instagram followers into clients.

To celebrate Dr Amanda being on the podcast, her and the team at Angea Acupuncture and Yoga are offering our MWH tribe a free gift!

 

To access your a free gift the “ Hormonal Lifestyle Guide”, simply sign up to Agea by visiting their website www.angea.com.au

In addition, Dr Amanda is offering all listeners 20% of a consultation and any Angea herbs purchased online, simply mention Mums With Hustle in your email to [email protected]

 

Want to connect with Dr Amanda and the team at Angea Acupuncture Yoga?

Facebook - Twitter - Instagram - Website

Get My Followers To Become CustomersThis week’s guest is the owner of a service-based business who has seen significant growth in her biz by using Instagram to find her ideal clients, grow an online community and connect with her tribe in a most genuine way. What’s more is, she’s been able to build a strong rapport with her followers, before they become clients and customers.Dr. Amanda Waaldyk, is a Melbourne-based Doctor of Chinese Medicine and Acupuncture, who started Angea Acupuncture and Yoga (Angea) clinic in 2007.Angea was established to help, love and nurture women experiencing difficulties conceiving, and support them on their journey to fertility by using Western medicine, Eastern medicine, and therapeutic yoga. She’s here to share her biz journey with us as well as some practices that help keep her mindset strong and her business moving from strength to strength.This is a deeply personal episode as Amanda shares so much of her vulnerable self with us. She’s super committed to her why and her values that underpin every aspect of her work. Together with her team, Dr Amanda has been able to create a strong culture of compassion and community.Now, Amanda is a busy mother of two, so she get’s the hustle when it comes to running your own social media and being present in your bricks and mortar business. She believes in the power of a strong social media presence, Instagram is her fave! She believes in delivering great content, collaboration, community and face-to-face connections.Ready to dive in as we chat about:Amanda’s start-up journeyTips for coping with overwhelm and stress for a work at home Mum.How to effectively market your service based biz on Instagram.How to use social media to help build your tribe.How to create a culture and community.What to post on Instagram as a service-based biz.Advice for building a stronger bond with your clients.How to go about finding your ideal client online.How to convert your Instagram followers into clients.To celebrate Dr Amanda being on the podcast, her and the team at Angea Acupuncture and Yoga are offering our MWH tribe a free gift!Followers to become customersTo access your a free gift the “ Hormonal Lifestyle Guide”, simply sign up to Agea by visiting their website www.angea.com.auIn addition, Dr Amanda is offering all listeners 20% of a consultation and any Angea herbs purchased online, simply mention Mums With Hustle in your email to [email protected]

Send us Fan Mail

This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled Business
   Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...

I am MAD about Instagram. I have been able to grow my brand presence there, over the past 7 months, quicker than any other platform I’m on and I’ve done it without a product. I make that last point because I know a lot of mumpreneurs with service-based businesses feel like they need a product to be able to gain exposure and grow their brand quickly on Insta.

I disagree.

You don’t need a product but you do need 3 other ingredients to grow your brand on Instagram. So what are they?

Intention

Consistency; and

A willingness to collaborate authentically

My guest this week is a super star mumpreneur when it comes to supporting other mama businesses on Instagram. Amy Goller is the owner of My Tiny Wardrobe, a Sydney based online store providing designer children’s clothes and accessories.

Amy is an incredible designer, maker and business women and we just share so much in terms of business values and vision, I had to get her on the podcast to share her story and social savviness when it comes to how she has used the platform to gain exposure and grow her brand on Instagram.

You’re going to be inspired by her story and you’re going to be buzzing with ideas for how you can use Instagram, with intention, to grow your biz.

Join me as we chat about:

Amy’s startup journey - from idea to launch.

Ways to grow your business with authentic collaboration.

How to strike up a collaboration opportunities with other brands.

Ways to gain exposure and grow your brand via social media.

How to get the most out of Instagram for your biz.

Brand Reps - What you need to know.

Behind the scenes, things you may not know about Brand Reps.

Advice for people wanting to start their on biz online.

Bonus Content Upgrade

To tie in nicely with this week’s topic, Instagram, I’ve created a bonus for you with my handbook of '10 Ways To Gain Exposure and Grow Your Brand On Instagram'. Many mumpreneurs go straight to Giveaways, Brand Reps or running a sale as the only three ways to grow their brands on Instagram and this certainly does not have to be the case. Enter your details below to grab the upgrade and discover my 12 page handbook - ’10 Ways To Gain Exposure and Grow Your Brand On Instagram'.

Increase your brand and exposure Grab this Instagram Handbook find out 10 ways you can increase your brand and exposure on Instagram. It doesn't need to be that hard! Success! Now check your email to confirm your subscription and Instagram guide download! There was an error submitting your subscription. Please try again. First Name Email Address We use this field to detect spam bots. If you fill this in, you will be marked as a spammer. I'd like to receive the free email course. Download You’ll also receive weekly emails written (with heart) to move you forward in your personal and business development. If you change your mind, you can unsubscribe anytime. Powered by ConvertKit /* Layout */ .ck_form { /* divider image */ background: #fff url(data:image/gif;base64,R0lGODlhAQADAIABAMzMzP///yH/C1hNUCBEYXRhWE1QPD94cGFja2V0IGJlZ2luPSLvu78iIGlkPSJXNU0wTXBDZWhpSHpyZVN6TlRjemtjOWQiPz4gPHg6eG1wbWV0YSB4bWxuczp4PSJhZG9iZTpuczptZXRhLyIgeDp4bXB0az0iQWRvYmUgWE1QIENvcmUgNS41LWMwMTQgNzkuMTUxNDgxLCAyMDEzLzAzLzEzLTEyOjA5OjE1ICAgICAgICAiPiA8cmRmOlJERiB4bWxuczpyZGY9Imh0dHA6Ly93d3cudzMub3JnLzE5OTkvMDIvMjItcmRmLXN5bnRheC1ucyMiPiA8cmRmOkRlc2NyaXB0aW9uIHJkZjphYm91dD0iIiB4bWxuczp4bXA9Imh0dHA6Ly9ucy5hZG9iZS5jb20veGFw...

I am MAD about Instagram. I have been able to grow my brand presence there, over the past 7 months, quicker than any other platform I’m on and I’ve done it without a product. I make that last point because I know a lot of mumpreneurs with service-based businesses feel like they need a product to be able to gain exposure and grow their brand quickly on Insta.I disagree.You don’t need a product but you do need 3 other ingredients to grow your brand on Instagram. So what are they?IntentionConsistency; andA willingness to collaborate authenticallyMy guest this week is a super star mumpreneur when it comes to supporting other mama businesses on Instagram. Amy Goller is the owner of My Tiny Wardrobe, a Sydney based online store providing designer children’s clothes and accessories.Amy is an incredible designer, maker and business women and we just share so much in terms of business values and vision, I had to get her on the podcast to share her story and social savviness when it comes to how she has used the platform to gain exposure and grow her brand on Instagram.You’re going to be inspired by her story and you’re going to be buzzing with ideas for how you can use Instagram, with intention, to grow your biz.Join me as we chat about:Amy’s startup journey - from idea to launch.Ways to grow your business with authentic collaboration.How to strike up a collaboration opportunities with other brands.Ways to gain exposure and grow your brand via social media.How to get the most out of Instagram for your biz.Brand Reps - What you need to know.Behind the scenes, things you may not know about Brand Reps.Advice for people wanting to start their on biz online.Bonus Content UpgradeTo tie in nicely with this week’s topic, Instagram, I’ve created a bonus for you with my handbook of '10 Ways To Gain Exposure and Grow Your Brand On Instagram'. Many mumpreneurs go straight to Giveaways, Brand Reps or running a sale as the only three ways to grow their brands on Instagram and this certainly does not have to be the case. Check it out at www.mumswithhustle.com

Send us Fan Mail

This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business:

1. Freedom Filled Business
   Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values.
   It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.
2. Freedom Filled® Mastermind
   The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.
3. Reels for Business Course
   Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.
4. FREE Instagram Bio Checklist
   Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...