I don’t know about you, but I love myself a good pivot story! When someone takes one set of skills, knowledge, expertise or experience from one kind of situation or one type of profession and repackages it to completely doing something brand-new. That brand-new thing is creating a new booked-out business!

I love it when people take something that wasn’t previously online to then creating an online business or online way of serving through a new business. So cool!

That’s exactly what we’re chatting about in the podcast today.

LISTEN NOW!

I’ve invited Kara Lehmann over on the Mums with Hustle podcast to share with us the pivot she did in her business. She’s the owner of Beauty Boss VA and a member of my 

Social Method Society. Her online business is quite new. She started around March this year, at the beginning of the Covid-19 pandemic.

She’s here today to share how she’s started a new way of serving her audience.

Kara is a mum of 3 and she has spent the last 16 years in the beauty industry, navigating salon business on her own. After her youngest child was born, she realised that returning to work in the salon environment was really not what she wanted to do anymore. It wasn’t serving her and it wasn’t serving her family. She then decided to create Beauty Boss VA.

Kara’s truly one powerhouse of resilience! She’s a living example that the number of your Instagram followers don’t matter as long as you have your soulmate followers - your ideal audience.

Through the years, she learnt what it meant to truly never give up, no matter what. She’s now killing it in her business with her mission to help more women train as virtual assistants, so like her, they can also work in the industry that they love.

Girlfriend, I’d love to hear your biggest takeaway on this episode! Send me an email or DM me on Instagram @mumswithhustle. 

Until next week, stay happy in your hustle!

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