My Amazon Guy

My Amazon Guy

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My Amazon Guy episodes

  • My Amazon Guy Friday Live Q&A with Jason Mastromatteo

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    Enjoy the turkey feast today because tomorrow it’s #BlackFriday game time!

    Join My Amazon Guy Friday Live Q&A with Jason Mastromatteo at 12 PM ET and get ready to crush it on Amazon.

    This is your chance to win the holiday sales rush.

    → Score insider tips to massively boost BFCM sales
    → Get real-time answers to level up fast
    → Arm yourself with battle-tested strategies
    → Take your biz to new record heights

    Every My Amazon Guy live podcast is a chance to level up your game.

    Will you watch from the sidelines or totally smash your sales goals?

    Let’s get your Amazon business in the "BLACK" this Black Friday.

    #MyAmazonGuyLiveQA #BlackFriday2023 #AmazonAMALive

    Timestamps:

    00:00 - 10-Minute Countdown
    09:58 - Introduction
    10:25 - Technical Difficulties
    12:41 - Resuming Broadcast
    14:09 - Story Time: Age of Sage Listings Suspended
    15:13 - Greetings from Viewers
    15:53 - Shipping Plan Changes
    17:34 - Free Trademark Assessment 
    18:26 - Pesticide Policy Triggers
    20:51 - Attribution Link Traffic Without Sales
    24:20 - Product Size 
    25:58 - Post-Holiday Strategy
    27:18 - Credit Card Points/Cashback for PPC Advertisement
    28:09 - Multipurpose Product Ranking Strategy
    30:52 - Discount Strategy after BF CM
    32:14 - Browse Nodes vs Categories vs Product Types
    38:15 - Testing New Product Variations
    41:57 - Product Launch Market Testing for Pet Products
    46:00 - Using Amazon Data for Product Selection
    48:21 - Supplement Return Policy
    50:50 - Outro

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    54 min
  • My Amazon Guy Wednesday ARL: ASIN Review Live with John Aspinall

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    Feast on success: Prep your ASINs for Black Friday with John Aspinall's Wednesday ASIN Review Live!

    Dive into this festive and informative live event, where John will dish out:

    ↳ Thanksgiving-themed strategies to boost your ASIN's visibility just in time for Black Friday
    ↳ Savvy sales and profit tactics to capitalize on the holiday shopping frenzy
    ↳ Expert tips to enhance your seller performance during the biggest sale season
    ↳ Long-term Amazon strategies for continuous growth and success

    Don't miss this chance to get your ASINs critiqued and polished by an expert, setting you up for a record-breaking Black Friday.

    Join us today and watch your Amazon business thrive. Prepare to feast on success – your most profitable Black Friday is just around the corner!

    #AmazonASINReview #AmazonCTR #AmazonListingAudit

    Timestamps:

    00:00 - Introduction and Greetings
    09:54 - Discussing Black Friday, Cyber Monday, and Small Business Saturday
    11:01 - Thanksgiving Celebrations and Personal Chat
    11:23 - Q&A Session Begins: Amazon Seller Tips and Discussions
    13:02 - Diverse Amazon Seller Topics: Trade Shows, Amazon Events, and Networking
    14:03 - Main Image Review and Recommendations
    17:01 - Further Analysis of Amazon Product Listing
    19:04 - ASMR Chat and Engaging with Viewers
    20:41 - Amazon Product Image Enhancement Tips
    23:01 - Discussing Alex Hormozi's "$100M Offers" in the Context of Amazon
    24:01 - Brand Story and Mobile Optimization on Amazon
    25:26 - Analyzing Sales Patterns on Amazon
    26:23 - Viewer's Amazon Product ASIN Review Request
    28:15 - Kitchen and Garage Organization Products on Amazon
    31:00 - Detailed Review of Amazon Product Listing
    33:33 - Enhancing Main Image with Packaging
    35:05 - Exploring Creative Product Image Strategies
    37:45 - Enhancing Visibility of Product Features in Images
    39:22 - In-Depth Analysis of Amazon Product Listing and Improvements
    41:09 - Market Research Strategies for Amazon Sellers
    44:07 - Using Helium 10 for Market Analysis and Sourcing
    46:04 - Tips for Improving Product Images and Packaging Presentation
    47:55 - Discussion on Auto Parts and Retail Packaging Strategies
    49:14 - Children's Stainless Steel Flask Product Review
    51:26 - Evaluating and Improving a Travel Bag Product Listing
    53:00 - Concluding Remarks and Upcoming Dentist Appointment

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    1 hr 12 min
  • Amazon 2023 Holiday Brand Readiness Guide Review by John Aspinall

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    John Aspinall analyze Amazon's just-released Holiday 2023 Brand Guide to uncover the key takeaways for sellers this season.

    In this video, John Aspinall break down Amazon's tips on product listings, A+ content, premium content, video, holiday promotions, and more.

    His biggest lightbulb moment? Amazon itself recommends showing product images BOTH in and out of the packaging - despite many claims you can only pick one!

    He also discuss his thoughts on Amazon's suggestions around premium A+ content, carousels, and video - do these tactics really boost conversions?

    If you sell on Amazon, don't miss this deep dive into Amazon's own holiday seller advice straight from the source. Learn exactly what Amazon is recommending this 2023 holiday season to boost sales!

    Timestamps:

    00:00 - Introduction & overview of brand guide
    00:52 - Thoughts on premium A+ content
    02:36 - Amazon's own imagery showing products in and out of packaging
    04:07 - Video recommendations
    05:34 - Holiday promotions guidance
    06:22 - Key takeaways and actions for sellers

    --

    Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR

    🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP

    🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.

    ❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help

    ✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag

    ✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id

    ✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

    ✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

    ✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

    ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

    Apply for a job at MAG: MyAmazonGuy.com/jobs

    Support the show

    9 min
  • Merchandise Your Supplement Listings for an Epic Q1 - Let's Optimize Your Product Imagery!

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    Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR

    🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP

    🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.

    ❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help

    ✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag

    ✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id

    ✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

    ✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

    ✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

    ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

    Apply for a job at MAG: MyAmazonGuy.com/jobs

    Timestamps:

    00:00 - Introduction
    00:16 - Example Product Analysis
    01:06 - Issues with Current Listing Images
    02:31 - Importance of Showing Ingredients
    03:12 - Competitor Product Analysis
    04:00 - Suggested Improvements
    05:14 - Creating a Mockup with Canva
    09:03 - Using Dead Space for Value Props
    10:50 - Final Mockup Example
    12:19 - Outro

    Support the show

    13 min
  • Black Friday Amazon Strategies - Prime Exclusive Discounts, Lightning Deals & More!

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    We clipped this segment from our weekly Friday Live Amazon Q&A with Faith Denniston and Thomas Fitzgibbons to share the BEST ways to increase sales for Black Friday. 

    We break down key strategies including Prime exclusive discounts, Lightning Deals, coupons & more. 

    Learn directly from our experts how to attract more customers and which tactics work best based on your specific product - from reviews and listing optimization to product type and age on Amazon. 

    Discover the incentivization options that convert browsers into BUYERS this holiday shopping season!

    ---

    Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR

    🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP

    🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.

    ❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help

    ✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag

    ✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id

    ✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

    ✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

    ✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

    ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

    Apply for a job at MAG: MyAmazonGuy.com/jobs

    Timestamps:
    00:00 - Introduction
    00:15 - Black Friday/Cyber Monday sales strategy
    00:51 - Choosing the best sales strategy
    02:12 - Sales strategies for major events
    02:37 - Importance of product specifics in strategy
    03:29 - Different sales incentive strategies
    03:55 - Considerations with sale price tactics
    04:52 - Final thoughts and sign off

    Support the show

    5 min
  • New Features in Growth Opportunities - Eliminate Amazon Barcode Labelling in Amazon Seller Central

    Send us Fan Mail

    Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR

    🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP

    🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.

    ❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help

    ✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag

    ✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id

    ✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

    ✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

    ✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

    ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

    Apply for a job at MAG: MyAmazonGuy.com/jobs

    Timestamps:

    00:00 - Introduction
    00:09 - New Features in Growth Opportunities
    00:25 - Eliminate Amazon Barcode Labeling
    01:28 - Some Products Require FNS
    01:48 - Outro

    Support the show

    2 min
  • How to See if Your Brand is Growing in Amazon Seller Central (Customer Loyalty Analytics)

    Send us Fan Mail

    Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR

    🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP

    🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.

    ❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help

    ✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag

    ✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id

    ✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

    ✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

    ✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

    ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

    Apply for a job at MAG: MyAmazonGuy.com/jobs

    Timestamps:

    00:00 - Introduction
    00:11 - Viewing Customer Loyalty Metrics
    00:40 - Metrics Similar to Promotions
    01:04 - Checking Brand Growth Trends
    01:27 - Viewing New vs Repeat Customers
    01:40 - Link to Create Promotion
    01:56 - Segmented PPC Targeting in Future
    02:12 - Outro

    Support the show

    3 min
  • How to See Mobile App Page Views and Sessions in Amazon Seller Central

    Send us Fan Mail

    Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR

    🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP

    🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.

    ❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help

    ✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag

    ✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id

    ✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

    ✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

    ✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

    ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

    Apply for a job at MAG: MyAmazonGuy.com/jobs

    Timestamps:

    00:00 - Introduction
    00:10 - Viewing Mobile Session and Session Percentage
    00:42 - Viewing Mobile Traffic
    01:15 - Optimizing for Mobile
    01:45 - View Listings on Mobile
    02:01 - Mobile View Browser Extensions
    02:27 - Mobile Apps Not Exact
    02:42 - Outro

    Support the show

    3 min
  • Amazon PPC Day Parting is Additive (Don't Make this TOS Stacking Mistake)

    Send us Fan Mail

    Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR

    🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP

    🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.

    ❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help

    ✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag

    ✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id

    ✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

    ✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

    ✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

    ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

    Apply for a job at MAG: MyAmazonGuy.com/jobs

    Timestamps:

    00:00 - Introduction
    01:01 - Reviewing Bid Rules
    01:31 - Creating Bid Rules Based on Sales Data
    02:48 - Warning About Additive Bid Rules
    04:10 - Lowering Base Bids Before Adding Rules
    04:13 - Current Lack of Negative Bid Rules
    04:42 - Example Campaign Bid Rules
    05:23 - Bid Rules Add On Top of Other Modifiers
    05:49 - Desired Negative Bid Functionality
    06:16 - Additive Nature Requires More Work
    07:37 - More PPC Tips at MyAmazonGuy.com

    Support the show

    9 min
  • What's the Difference Between A+ Content and Premium A+ Content - Amazon EBC Design Tutorial

    Send us Fan Mail

    Get a NEW Main Image for 50% off at MyAmazonGuy.com/IMG with promo code: CTR

    🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 450+ SOPs. Purchase here👉https://myamazonguy.com/SOP

    🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses.

    ❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help

    ✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag

    ✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id

    ✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

    ✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

    ✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

    ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

    Apply for a job at MAG: MyAmazonGuy.com/jobs

    Timestamps:

    00:00 - Introduction
    00:12 - Comparing Premium vs Regular A+ Content
    02:28 - Evolution of Premium A+ Pricing
    03:17 - Is Premium A+ Content Worth It?
    04:16 - Testing Conversion Lift of Premium A+
    04:57 - Main Image Testing
    05:13 - Title and Content on Listing
    05:41 - Alt Text Importance
    06:20 - Brand Story Module
    08:15 - A+ Content Manager
    10:18 - Walkthrough on Premium A+ Modules
    12:03 - Product Comparison Grid Module
    15:16 - Store Front View
    15:29 - UGC Sponsor Test
    15:56 - My Refund Guy Service
    16:37 - My Amazon Guy's Main Hero Image Upgrade
    17:24 - We are hiring!

    Support the show

    18 min

About My Amazon Guy

From the publisher's feed

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full…

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