Today we are joined by Polina Ceastuhina of Squaremuse - a lifestyle digital brand creates premium design templates for photographers and creative businesses who use Squarespace as their online platform.
In this conversation we cover: 🌟 the top things every website owner should do when it come to DIY design 🌟 simple strategies to create a great first impression on your website 🌟 quick and easy ways to customise your Squarespace template 🌟 the metrics that Polina measures to refine her content, products and website on the whole
Check out the beautiful Squaremuse designs here Use the code: LALASOCIALCLUB to get 25% off design products in the Squaremuse shop.

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Learn why you need to stop focussing solely on social media in your marketing (and what to focus on instead) Listen to the quick win episode with Laura here.
Sign up to my free masterclass to learn how to build a magnetic marketing plan

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In this episode I sit down with Jay Argaet and Luke Hastings of Avenir Creative House, a leading creative and advertising agency based in Sydney, Australia. This dynamic duo know how to create attention grabbing campaigns that not only engage viewers, but move them to take action. In this conversation we cover: 🌟 Jay's top tips for business owners who feel "stuck" creatively 🌟 The secret to a viral marketing campaign 🌟 The best ways to execute your creative ideas 🌟 Why creativity is the most powerful element of your marketing
Check out Avenir Creative House https://www.avenir.house/

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In today's Quick Win episode, I share the #1 reason your marketing isn't working and my top strategy to fix it.
You'll learn: 🌟 The top strategy that most people don't think about 🌟 A simple way to convert more of your ideal customers 🌟 Why need to simplify your message into a sentence (and how to do it)
Join the waitlist for My Marketing Playbook Get a weekly pep talk from Laura in your inbox

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We are joined by Jessmyn Solana, the digital marketing manager at Interact Quiz Builder. Interact is the easiest way to convert curious people into loyal customers and happy clients by using a lead generating quiz (and our go-to platform for quizzes)
You'll learn: 🌟 How to use a quiz to attract and segment your ideal customers 🌟 Why you need to think about your customer journey when you build your quiz 🌟 The key mindset you need in order to build a high converting quiz 🌟 Why personalisation and rehumanising your marketing is the way of the future
Check out the Interact platform here (and get 20% off using the code LALAVIP)

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Today we are going deep and talking about purpose in your life and your business. I am joined by Marina Suholutsky of PurposeBuilt, a company whose mission is to help people wake up to who they truly are & what they’re meant to contribute in this world—and to help them make money doing it.
We cover: 🌟 The key mindset shifts you need to make in order to start making money doing what you love 🌟Why you need to articulate the purpose for your life FIRST and then how to apply to your business 🌟 The number one mistake business owners make when it comes to pursuing their deepest purpose
Links: purposebuilt.io/mybusinessplaybook Follow Marina on Instagram

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A few weeks ago, I hosted a live masterclass with Jack Delosa of The Entourage and we decided we should share it as a podcast episode too! In this masterclass Jack shares his story of being millions of dollars in debt and how he came out the other side. You'll find this conversation inspiring, practical and encouraging for whatever season you are in.
We cover: 🌟 The key areas you should be focussing on in your business right now (and what you should avoid) 🌟 Jack's practical tips to look after your mental health each day 🌟 How to stay resilient as leaders in times of hardship
Jack's Instagram The Entourage - Coaching, training and community for business owners

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In this episode, we are joined by Australian leadership expert, Martin G. Moore of Your CEO Mentor. Marty co-founded the company with his daughter Emma Green and has just released his new book "No Bullsh!t Leadership"
You'll learn: 🌟 Why business owners need to learn the art of leadership (even if you only have a small team) 🌟 How to stop micro-managing your team 🌟 The difference between leading a small team and leading as an executive 🌟 The common leadership mistakes business owners make when scaling (and how to avoid them)
Check out Marty's new book: "No Bullsh!t Leadership"

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In today's quick win episode, Laura shares 4 simple ways to turn your social media followers into email subscribers. You'll learn: 🌟 Why building your email list should be your number 1 marketing priority 🌟 The common mistakes people make when promoting their email list 🌟 4 simple, actionable strategies to start growing your email list
Check out the email marketing program we use at Lala Social Club

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In today's quick win episode, Laura shares 3 quick and cheap ways to buy back time in your day You'll learn: 🌟 3 quick and cost effective ways to leverage your time and be more productive in your 🌟 The tech that we use to streamline our tasks at Lala Social Club 🌟 Why you need to define your zone of genius if you want to be an effective business owner and leader
Programs mentioned: Calendly for scheduling appointments ClickUp for project management Slack for internal communications Later for social media scheduling Xero for sending automated invoice reminders

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