Home service leaders: want higher retention, stronger leadership, and a culture that actually wins? Laura Kelly (Clover Growth Partners) joins Tim Brown to break down transparent systems, solution-oriented surveys, daily EOD check-ins, the DP (Daily Progress) report, and SOPs via Loom. We also cover mental fitness (walks, priming, loving-kindness), scaling psychology vs. strategy, and the “3 Promises” that keep A-players for years. Watch for tactical frameworks you can deploy this week to boost revenue, profit, and quality of life—without losing control. Call to action: Comment your next culture move and grab the survey prompt template in the description.

Laura Kelly links:
https://growwithclover.com/
https://www.instagram.com/the.laura.kelly/?hl=en

Plumbing owner Nick Sambrick (Revelation Plumbing – Pittsburgh, PA) shares the exact priorities that helped him double year after year: learn faster than the business grows, define (and fire) the wrong customer, align tech incentives without nuking margin, make service wildly profitable, and price with gross profit first. We also hit CAC:LTV, option pricing, and why you should market harder when you’re busy.

Guest – Nick Sambrick
Facebook & YouTube:  ⁨@RevelationPlumbing⁩  
Company: Revelation Plumbing (Pittsburgh, PA)

What you’ll learn:
- The 5 priorities to go from $1M → $2M
- Avatar shift: landlords → homeowner service
- Performance pay that protects profit
- Service tickets from $300 → $1,200 with options & education
- Pricing off gross profit, not revenue

Interested in working with a niched Google Specialized Marketing Team?
YOUTUBE DEAL - Book here for $1,000 off: https://hookagency.com/youtube-deal/

Most home service owners plateau because they try to scale chaos instead of systems. In this episode, Chuck Staszkiewicz breaks down the mindsets, cadence, and leadership frameworks that actually move an HVAC/plumbing company from $5–$7M moguls to a clean path to $10M—without burning out your team. We cover letting go vs. micromanaging, the 1-3-1 decision method, running a monthly Shareholder Day, and how to avoid chasing shiny playbooks. If you’re stuck in field fires and Facebook group advice, this will reset your operating system.

Our Website: https://hookagency.com/
Connect with Tim on FaceBook: https://www.facebook.com/invigorated
Our meme page: https://www.instagram.com/roofermemes/
DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR

HVAC owner Derek Cormier (Climate Experts) breaks down how entertainment-first short-form content drives real business: recruiting, sales, and brand trust. We cover AI workflows (Zapier → OpenAI), TikTok hooks, personal vs. company pages, TBO (Total Brand Optimization), and why “fun + thorough” beats cookie-cutter posts. If you market plumbing/HVAC/electrical, this playbook will help you grow faster and hire better.

What you’ll learn:
- Entertainment → education → conversion content ladder
- Personal branding that recruits A-players (60%+ of applicants from social)
- Local list building for AEO/AI search wins
- AI tools to buy back time and boost output

Selling HVAC Online vs. In Person: Pros & Cons with Marko Sipila
Should HVAC companies put pricing online—or stick to in-home sales? In this episode, Tim Brown sits down with Marko Sipila, founder of QuoteDaddy, to break down the future of HVAC sales.

You’ll learn:

• Why 97% of website visitors leave without contacting you
• How online pricing tools can increase lead volume & quality
• The pros and cons of selling HVAC online vs. traditional sales
• Why “range pricing” beats exact pricing
• How tools like QuoteDaddy can help filter out tire kickers

Whether you’re running an HVAC or plumbing business, you’ll get actionable advice on how to sell smarter, shorten your sales cycle, and give customers the transparency they want—without racing to the bottom.

📌 Learn more about HVAC Quote: https://hvacquote.ai/
 📌 Marketing help for contractors: https://hookagency.com

How to Kill Your HVAC Company in 16 Weeks (and How to Save It) | Tim Cotten
What are the fastest ways to destroy your home service business—and how do you avoid them? In this eye-opening episode, Tim Brown talks with Tim Cotten, business coach and former HVAC owner, about the three most common mistakes that crush companies and how to flip them into growth strategies.

You’ll learn:

• The real numbers you should track (and what “healthy profit” actually means)
• Why owners pull out of marketing too soon
• The danger of squeezing too much profit too fast
• How to balance customer service, growth, and margins
• Smart marketing budget benchmarks for contractors

Whether you’re running HVAC, plumbing, or another home service business, these lessons will help you stay profitable, grow sustainably, and avoid business-killing traps.

 
 📌 Connect with Tim Cotten: https://timcotten.com

Can’t Find Plumbers or Techs? Here’s How to Fix It | Go Green Plumbing, Heating, Air & Electrical
Struggling to find skilled plumbers or HVAC techs? You’re not alone. In this episode, Tim Brown sits down with Alicia and Peter Green, owners of Go Green Plumbing, Heating, Air & Electrical, to talk about the skilled labor shortage—and the creative strategies that are actually working.

You’ll learn:

• Why the “talent shortage” is worse than most admit
• How to grow your own techs with in-house training
• The apprenticeship model that works in today’s market
• How company culture can make or break recruiting
• Why retention starts long before the first paycheck

Whether you’re in plumbing, HVAC, or another home service, these tips can help you build a steady pipeline of skilled, loyal employees.

📌 Learn more at: https://hookagency.com
 📌 Connect with Go Green: https://gogreenplumb.com

Why Scaling DOWN Made This Plumbing Company More Profitable | Robbie Abruscati
Everyone talks about scaling up—but what if the real money is in scaling down? In this episode, Tim Brown sits down with Robbie Abruscati, owner of Paramount Plumbing Solutions, to talk about why he intentionally made his company smaller… and way more profitable.

You’ll learn:

Why chasing size can destroy margins

How to identify your most profitable work (and drop the rest)

The dangers of growing too fast in plumbing & HVAC

How Robbie doubled profits by simplifying operations

Tips for building a lean, efficient home service business

If you’ve ever felt trapped in “bigger is better” thinking, this episode will change how you see growth.

7 Costly Mistakes Adding HVAC to a Plumbing Company | Go Green’s Hard Lessons
Thinking about adding HVAC to your plumbing business? Stop and watch this first. In this episode, Tim Brown sits down with Alicia and Peter Green, owners of Go Green Plumbing, Heating, Air & Electrical, to reveal the biggest mistakes they made expanding into HVAC—and what you need to do differently.

What you’ll learn:

• Why HVAC and plumbing are NOT the same business model
• The mistake of underestimating support staff needs
• The vendor relationships that make or break profitability
• Why quick decision-making is critical when scaling
• How to avoid leadership missteps when adding a new trade

Plus, we cover ideal hiring strategies, operating capital needs, and the roadmap for a smooth expansion.

📌 Learn more at: https://hookagency.com
 📌 Connect with Go Green: https://gogreenplumb.com

$8M Plumber Shares His Exact Plumbing Sales Process (No Fluff)
How does one plumber sell $8 MILLION in plumbing services in a single year? In this episode, Tim Brown sits down with Jeff Cronin, founder of Prime Time Consulting, to break down the mindset, process, and tactics behind his record-breaking success.

You’ll learn:

The plumbing sales process that generated $8M

Why financing is the real hack (and how to sell it)

How to handle objections without sounding “salesy”

Why homeowners pay for peace of mind, not parts

The truth about mindset, margins, and avoiding “cheap work”

🔥 If you want to double your plumbing or HVAC sales, watch this NOW.