Price. Sell. Paint.

Annual goal setting is a vital part of running a successful painting business. In this episode, Jon Bryant & Michael Murray discuss a methodical approach to setting and achieving sales goals — for you individually or for your entire sales team. Download the mentioned spreadsheets below and take action toward achieving your 2024 goals today!

Annual Goal Setting Spreadsheet: https://www.bit.ly/3vCxFZ8

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00:00 – Setting the Tone for 2024 with your Sales Team
02:17 – The Importance of Goal Setting
04:17 – Step 1
09:26 – Step 2
14:21 – Step 3
19:41 – Step 4
37:59 – Step 5
41:17 – Calculating Monthly Sales Targets
43:49 – Daily/Weekly Activities for Painting Sales Reps
45:01 – Reflecting On and Adjusting Goals & Metrics
48:30 – Bonus Tip
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This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/

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In this conversation, Jon Bryant & Michael Murray discuss their experiences and lessons learned in the painting industry. They cover topics such as their journeys of building successful painting businesses, the difference between good vs. great painting companies, the need for proper lead generation, and finding the right customers. The conversation covers strategies for getting more applicants and leads, the concept of small market domination, understanding why customers buy, and the importance of dreaming big in the industry.

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06:02 – What We Wish We Knew When Starting Out
15:50 – Understanding the Difference Between Good vs. Great Companies
28:38 – The Need for Proper Pricing and Sales Processes
37:28 – The Importance of Lead Generation and Finding the Right Customers
40:23 – Using Marketing to Get More Applicants and Leads
42:18 – Small Market Domination
46:19 – Understanding Why Customers Buy 
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This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/

Instagram: https://www.instagram.com/paintscout/
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There's a lot of confusion around painting estimation methods, so today Jon Bryant & Michael Murray clearly define what Production Rate Estimating is (and what it isn't), why they use it, and how it can benefit any painting company.

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2:04 – What is production rate estimating?
9:30 – Defining what production rate estimating is NOT
17:22 – Benefits of production rate estimating
53:03 – Are there any drawbacks to production rate estimating?
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This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/

Instagram: https://www.instagram.com/paintscout/
YouTube: https://www.youtube.com/@paintscout
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Whether you're hiring your first sales rep or just looking to expand your sales team, finding the right fit for your growing painting business isn't always easy. Jon Bryant & Michael Murray share insight on how to hire a sales rep, based on their 30+ years of combined experience in the painting industry.

This episode tackles questions like:

• How do you know when you need to hire your first sales rep?
• When is the right time of year to hire a sales rep?
• What should you look for in a sales rep?
• What expectations should you have for new vs. experienced sales reps? 
• ...and more!

This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/

Instagram: https://www.instagram.com/paintscout/
YouTube: https://www.youtube.com/@paintscout
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Nine ways painting contractors can generate leads in the winter months (i.e. the dreaded slow season). Jon Bryant & Michael Murray have been in the painting industry for more than 30+ years combined. Their knowledge and experience will help you reduce your stress and be confident that you’re doing all that you can to help your painting business thrive — even when things are slow.

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2:40 – #1: Follow-up on past bids
9:32– #2: Reach out to past customers with an offer
14:55 – #3: Reach out to referral partners
21:16 – #4: Immediate return / direct response marketing
31:53 – #5: Conduct door-to-door marketing 
39:54 – #6: Use the free stuff to your advantage
43:27 – #7: Ask your paint suppliers & service providers for referrals 
49:02 – #8: Reach out to people who need work done immediately 
52:55 – #9: Spend more money on marketing when it's slow
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This podcast is powered by PaintScout — The Ultimate Sales & Estimating Software for Painting Contractors. Learn more at https://www.paintscout.com/

Instagram: https://www.instagram.com/paintscout/
YouTube: https://www.youtube.com/@paintscout
Facebook: https://www.facebook.com/paintscout/
TikTok: https://www.tiktok.com/@paintscout