The money talk can frequently overshadow the great work physical therapists do. No matter how great the person at the front desk sells and schedules physical therapy. Yet, they can't collect everything owed with the service. In this episode, Dee Bills of Front Office Guru emphasizes the need to hire and train their personnel to become comfortable with the money talk without sacrificing the financial welfare of the clinic. She shares how to handle and talk with teams about the conversation and upsets about money. It starts at the top, confirming the value of the service, addressing the "baggage" that people bring about money, and ultimately doing what's best for the patients and clinic. Optimize your front desk with Dee Bills!

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Adam Robin, the CEO and founder of Southern Physical Therapy Clinic, has joined the PT Owners Club as a business coach to empower PT owners to create freedom. In this episode, he shares the ONE THING he believes owners must develop to succeed in their businesses. Focusing on empowering and coaching your team helps them develop to provide the best patient experience. Leading your Dream Team to success will also lead your business to success. Based on his and Nathan's experience as an owner, leader of his team, and coach to PT owners, he shares what is needed to take the next steps and grow from full-time PT to the full-time leader of a successful business. Tune in to this episode with Adam Robin and grow from today's conversation.

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Leveraging technology is not easy for many PT clinics. It requires a change in flow, mindsets, and protocols that can make life difficult in a busy clinic. However, embracing technological options can, in time, generate better results for patients, providers, and the business. Vikram Sethuraman of PT Wired, a patient engagement app, share with us how apps like his can improve revenues in a physical therapy clinic by increasing patient engagement, improving collections, and implementing new remote therapeutic monitoring (RTM) codes.

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In the latest of installment of Reality Podcasting with PT owners Avi Zinn of Druid Hills PT, Avi shares with us the challenges he faced in 2022 - stagnant growth and a DECREASE in average reimbursement rate. This caused him to look closely at his practice, assess the numbers and determine what he needed to address. The things he uncovered - a bonus program that didn't account for the fact that the business was losing money, an $8 per visit decrease in average reimbursements, and a lack of structure at the front desk. By working those issues out he's seeing a great uptick in production and profit thru 1st Quarter of 2023.

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This podcast episode is taken from Nathan Shields' guest appearance on Rafi Salazar's "The Better Outcomes Show". In it, Rafi asks Nathan to share his business journey as a PT owner, from start-up to sale, as well as the introduction of EMG and musculoskeletal ultrasound into his business. There's plenty to learn from in this episode - Nathan's hardships and successes - that will be of value to current PT clinic owners.

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Managing your money, and keeping more of it, may be the most important thing to do as an owner. Thus, you need to have the right people on your money team—biller, bookkeeper, accountant, financial adviser. It's easy to find an accountant, but in order to find the right one to work for you, you'll need to know what to expect, how to request what's important and filter out the ones who won't work to save you money (less taxes, please!). Eric Miller of Econologics joins the podcast in this episode to tell us what PT owners should and shouldn't expect from their accountants and how to leverage them to their benefit (more money, please!).

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Recruiting for PTs, general tendencies of PT owners, and emerging EMRs to consider - we talk about it all in this episode of PT Owners Club with special guest, Will Humphreys. Will has his pulse on the PT world with his work in recruiting, Rockstar Recruiter, clinic sales, Multiplexit, billing and collections, and In the Black. He talks about some of his recent experiences attending recent events lending and shares his general takeaways that could help every PT owner.

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As an owner, “you have to DEMAND profit from your business,” according to Eric Miller. He’s right! Being ignorant or naive about your income is just a way to keep your head in the sand and can make it hard to grow, support your team, or support your family. In this episode, Eric Miller, the CFA of Econologics, discusses what PT owners are NOT doing versus what they SHOULD BE doing to get greater profits from their business. These financial practices that most PT owners think are the right practices they should be doing to generate profit is the reason that holds them from growing their business. Find out what these practices are to grow your business by tuning in to this episode today.

https://econologicsfinancialadvisors.com/

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Dropping an insurance contract can be a difficult decision for a PT owner, as it may feel like they’re going against their purpose and commitment to the community. However, maintaining those contracts can be financially untenable and negatively influence our profit, limiting the ability to expand, progress, or better compensate your team members. In this episode, Trace Kennemore shares his experience of dropping a nationally recognized insurance carrier, how he dealt with the concerns above, and the difficulties that ensued. He added that PTs should know what their contracts are and identify the effects they would cause before they decide to drop them. If you want to increase your profit, what are you waiting for? Tune in and gather more insights from Trace’s experience!

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 “Whenever our numbers were down, I knew that I needed to improve communication" - Ronny Varga

Physical therapists don't receive specific training on how to sell a plan of care, how to talk to a patient who frequently cancels or is a no-show, or how to keep a patient engaged in their care. As a long-time owner and VP of Operations for a multi-clinic facility, Ronny Varga learned that his provider team needed more training, not in becoming better clinicians, but in becoming better communicators. Ronny consistently trained his team on communication, giving them the tools they needed to improve patient compliance, significantly improving patient results and clinical productivity. In this episode, he shares some of the insights he learned and is now teaching other owners and providers.

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