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00:00 Product Title Best Strategy &Variations troubleshooting, Live Q & A w/ Jason Mastromatteo 07.26.2022
10:51 Question: Why is it that my product ranks top of page one when selecting a specific category in the search bar, i.e. home and garden but on page two when searching "all"?
13:52 I'm trying to work with the helium 10 profits, I don't think it includes FBM shipping cost. Do you use this tool 
as the final tool to declare your preferability?
15:32 I just launched a product on July 8th and I sold only 13 units till now, I spent a lot of money on my PPC ads but I'm trying to optimize them now but I have been getting a lot of clicks with no sales. 
17:40  Submitted invoice to appeal against a customer's counterfeit claim. I submitted the invoice with all the required info and amazon keeps saying not sufficient info but doesn't tell me what's missing in advance. I even typed out an explanation letter adding merchant id, storefront name, asin number circle product description but kept receiving email from amazon that says not sufficient info advice?
20:42 Any recommendation on how can I liquidate my inventory in the UK marketplace that was removed by me from Amazon and is now prep center?
24:22 If I have a variation that is shipped FBA and all other variations are shipped FBM do the prime shoppers see this way also the other 
FBM-variations when clicking on the FBA-one? 
25:12 Question on variation listing. The difference between variations in package quantities. I put quantities as 1, 2, and 3. Can I change the name to 1 pack, 
2 packs after creating the listing? It's locked. 
27:35 What are your criteria for alt text? Is there a character/byte limit? And does it have to be a full sentence of can you just put the kost 
relevant KW in there and it will be fine?
28:42 I have 2 brands appearing on my creatives for amazon posts. They were showing on my brand section on Seller Central too but I asked amazon to remove them and they did so, but can't stop them from showing on my creatives in amazon posts, and every so often I get emails from Amazon saying their storefront has been accepted. 
31:18 When we change some attributes on the title and bullet points in the middle of the day is this affecting the Amazon PPC running campaigns? 
32:27 How can we ship our inventory to the USA warehouse while selling globally with a UK account? 
34:50 If I have the same KW in the Auto Camp with higher ROAS than a manual Camp. Should I pause 1 of the camps and what about other duplicate KWs in auto and manual campaigns- Should I ever turn Auto Off?
38:00 200 KW in a CAMP ROAs = 20 are A+ 30 B- Rest are Csm I heard I should only have 20 KW in the campaign what do you recommend for structure? If I move KWs to a new camp do I lose history & rank juice?
40:53 Some of our listings under a parent show their SKU on the product detail page as bullet points, even though I didn't add them in bullets. Seller Support couldn't help me either by deleting or delisting.
44:38 What is the best strategy for product titles? I've seen a mix of top sellers using smaller more targeted titles and others maxing characters and keyword stuffing. Which is best?
44:38 What is the best strategy for product titles? I've seen a mix of top sellers using smaller more targeted titles and others maxing characters 
and keyword stuffing. Which is best?
47:24 How many keywords are best for proper and optimized listings?
50:08 Can we create 3-choice variations, like a customer will have the option to select the size-color-pack size? In flat files, I only could find size-color and the same way other only 2 choice variation themes.

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