Profitable Mindset

Profitable Mindset

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Profitable Mindset episodes

  • #147: This is Your 2023 Business Marketing Plan
    Click HERE to sign up for Farm Marketing Week Feb. 3, 6, & 7 If I could help you get anything you want on your farm, what would that be? MOST people say time and money... not necessarily in that order. What most farmers usually DON'T tell me is they need more fulfillment. But too many farmers contact me for help because they've figured out how to make money in their business... ...but their farm also sucked all of the joy out of them. And they come to me to announce everything's for sale, they're shutting down, they just don't enjoy what they've built so it's not worth the hard work required. They realized they figured out how to make money - but the business wasn't sustainable over the long run. Your farm can't be fulfilling when it's bleeding the very life out of you. In Episode 147 of the Profitable Mindset Podcast, I show you how to build a farm business that you enjoy working in. Now THAT is sustainable! Answer the questions in the episode and by the end your mind will be blown by the clarity you'll start to see and feel. The first question will guide you through some data that is really crucial to know - and easy to find. I tell you exactly where to find this data that you'll need to make to make informed decisions, so you can stop guessing or hoping. The next couple of questions will tell you exactly what you need to focus on for 2023 and what your projected income is AND what to focus on to get there. You'll have a roadmap for what to say yes to and what to say no to with great confidence. Combine these answers with episode 146, part 1, and you'll be armed with everything you need to make 2023 your most successful year yet - financially AND for the highest quality of life. It's really crucial that you not only build a profitable farm, but also that you build a farm that you feel fulfilled running and owning. It's not sustainable to build a farm that makes money but you're not enjoying getting up and going to work every day. It takes conscientious intentional effort to build a business you LOVE and it makes money. And THIS podcast episode is the roadmap to making that happen.
    50 min
  • #146: How to Make More Money Using This 2023 Farm Marketing Plan (part 1)
    Click HERE to sign up for Farm Marketing Week Feb. 3, 6, & 7 It's usually this time of year many of my clients start to panic and think…
    • "It's almost the end of the year. Where in the world did the time go?"
    • "What did I actually get done this year?" ("not enough")
    • "Did we make enough to get through the winter?"
    • "What projects were left unfinished?"
    • "How do I make next year better?"
    After they freak out a bit on a coaching call, I remind them they are armed with a plan and strategy for 2023. The full video training of this is in 5X Your Farm Sales and today I'm sharing the first 4 steps with you here. Part 1 of this unique marketing plan you've probably never heard of before is below: Click HERE to listen to part 1 and start planning your most profitable year. Over the years, I've learned a thing or two about building a marketing strategy that will consistently bring in new customers and help me make more money. It starts with you answering some questions designed to ensure you're creating not only a profitable business but also a fulfilling business. A lot of farmers will hustle to get to profit but they're still scattered and worn down because they didn't know this one thing: You have to start off the bat creating a business you love in order to still love it when you get to profit. You won't make that mistake if you follow the 7-Step business marketing plan I guide my clients through every year for the last five years. If you're already not loving your business, this plan will help you turn that around. There IS hope. Tune in and listen to part 1, answer the questions I ask in the episode, and you'll feel more in control and inspired by the end of the episode. Click the link above & listen to episode 146 and start the first steps to create your profitable, sustainable and fulfilling 2023 on the farm. Thanks for being here, Charlotte Smith
    43 min
  • #145: This Coach + Therapist Is Now Coaching Farmers And Will Improve Your Relationships Today
    Click HERE to 5X Your Farm Life Today on the podcast, you'll meet Sandy, who's a marriage and family therapist with 25 years of experience AND she's a skilled coach. Best news of all, I just hired her to coach the farmers in my program. You'll know why when you tune into the episode and hear our deep and revealing conversation. >>Click the Link Above and Feel Immensely Better Sandy's compassionate, grounded, educated, and immensely skilled in bringing change to all the relationships you struggle with. You'll get a lot from watching her coach farmers and from requesting to be coached yourself... ...and if you're not in my coaching program yet - you'll learn a ton just from our conversation here. The greatest asset Sandy's coaching brings to this program is her experience and wisdom. YES, she's a highly educated AND skilled therapist and coach. But her life experience and wisdom gained from 25 years of working with couples and family relationships, will improve your life, your farm, your bank account, your family. If you're not in 5X Your Farm Life, be prepared to join the first week of February. One thing I know for sure. When you have a farm - relationship struggles are guaranteed. The farm lifestyle is challenging, so these struggles are a given. I've loved that my podcast and my coaching program have normalized this fact for farmers - that farm life is hard and, therefore your relationships will struggle... and that's okay. And since that is normal and expected, I've now normalized getting help. Getting help with your relationships should be a given, not a shameful thing like it was in generations before me. ALL the farmers is 5X Your Farm Life now believe it's okay to have problems and it's okay, and normal, to seek help from me and my coaches. We're here for you and I'm delighted to add Sandy to the support team here. You can't build your profitable farm if you don't work on your mindset first. Sandy's coaching calls are Thursdays at 2 PM Pacific - tune in live, listen to the recordings, get coached - or join 5 X Your Farm Life when it opens in February and get on her list to be coached. You'll be eternally grateful to yourself for doing so when all your life improves.
    1 hr 2 min
  • #144: How To Deal With the Difficult People in Your Life & Farm
    Click HERE to Get On The Wait List for 5X Your Farm Sales - Opens in February Imagine never again being blindsided, triggered, or annoyed by toxic people's comments or obnoxious behavior at your family gatherings. This is absolutely available to you - I teach you how in today's Episode of the Profitable Mindset. >>Click the Link Above to no longer be triggered by difficult people. Farmers often tell me the great lengths they go to in order to avoid people who make them uncomfortable. One farmer would climb out of his 2nd story window when difficult customers came into the store. I've coached many farmers in tears over things people said that crushed them. What if.... you don't have to live that way? What if you can never feel offended again when people say or do things that have hurt you? This is possible for you. In fact, if you want a fulfilling life and profitable farm, this is MANDATORY for you to learn. If you don't learn the skill of dealing with difficult people in a way that feels wonderful to you, you'll keep yourself stuck, avoiding, complaining, and not enjoying your time you have to be around them. Because let's face it, there are times where we just have to suck it up and deal with difficult or toxic people in our days, whether it's farm business or family life. I've got help on the podcast today that will make your life so much more enjoyable and fulfilling - no matter who you're in the company of.
    23 min
  • #143: How To Raise Your Prices When You Feel You're Already Charging a Premium
    Click HERE to Be Notified When 5X Your Farm Sales Opens in February Many farmers feel like their prices are already higher than the grocery store, or the highest in the area, so they think they can't possibly raise them any higher. But they're still not making a sustainable profit. They (you?) often feel guilty even thinking about increasing them to be able to afford to hire help or lift some of the financial burden you feel. Now you're not making enough money to hire enough help, so you're overworking, often exhausted, and feeling overwhelmed. Next, you often start adding other products, services or sales outlets which means even MORE overwhelm and overworking, but even LESS money. This is the hamster wheel farmers often find themselves trying to get off of. So what do you do when your prices aren't working for you but you think you can't raise them? You've got to go to the root of the problem - that's what I outline in today's episode of the Profitable Mindset Podcast. I promise you, it's not that you're already the highest price in the area. It's not that you feel guilty charging more. It's not that you just haven't found the right combo of products/bundles/customers. The solution is inside Episode 143. Let's get you raising your prices with ease. Warmly, Charlotte
    20 min
  • #142: The Million Dollar Skill I Teach My Clients - Try It Today.
    Click HERE to Get on the Wait List for 5X Your Farm Sales I've got a powerful episode for you today. I'm teaching you a skill that, when you hone it, you'll be unstoppable in your farm business. Click The Link Above to learn the skill. Do you know how, when you set a goal - ANY goal - the next thing that happens is you start to feel some negative emotions such as:
    • overwhelm
    • scarcity - not enough time
    • not enough money
    • scared it won't work
    • nervous others won't like it
    Well, most of us use those emotions to mean we made the wrong choice or are going down the wrong path. But. What if those emotions are the currency you pay for having a successful business? In my experience and my training, they are the price you pay. But they still feel bad. No worries, though, I got you. Today's episode will teach you very simply what is the antidote to the terrible feelings that come up on the road to success. I call this the million-dollar skill, because my clients who learn and practice this skill watch their sales increase, their ability to charge a profitable price increases, and they are finally making an absurd profit. Click ABOVE to listen to episode #142 and learn. Cheers to your profitable farm! Charlotte
    22 min
  • #141: Why This Farmer Invested in Coach Training No Matter What the Cost - Last Day to Join
    Click HERE for Farmers Coaching Farmers Coach Training Program Last Friday, I sat down with my client, Lori Hernandez, and we dove deep on how coaching has transformed her life in every way - she was the first person to sign up for coach training so I asked her to share with you why she decided to do that. Click the link above to listen to our vulnerable and moving conversation - if you have any questions at all that I can help you with, do reply to this email and ask me. When I started my coach training, my life changed forever in many ways I never imagined. When I started coaching full-time over three years ago, I started getting emails and messages that now come in daily about how YOUR lives are changing in every way, too. I love coaching you, and now I get to teach you the concepts and skills I know, so that you can share with others. Together, we'll be touching thousands of lives. Soon, hundreds of thousands of lives. Then, millions. I LOVE being able to give back in this way. Many of you have felt the urge to be an example of what's possible for others, too. The first class opened up to my current clients and filled up immediately. So I opened up this second class and you get first dibs on the spots - there are 6 left. If you feel called to serve in the world in this way, to help people feel better and finally reach their goals and dreams, consider training to be a coach in Farmers Coaching Farmers. Read all about it and sign up HERE.
    51 min
  • #139: Free Training: How to Stop Procrastinating and Reach Your Farm Goals and Dreams
    Click HERE to learn to overcome procrastination once and for all - free training. There's a great chance you haven't even come close to reaching what you're capable of on your farm and in your life. I know this because I now have 253 farmers in my coaching program who are reaching new heights in their lives and businesses each week. They're exceeding their expectations of what they thought was possible. And I believe this is true of all people. >>Click HERE to Learn to Reach Your Goals and Dreams In my own life, I've grown more and learned more each year. My growth potential is limitless. Infinite. And I know yours is, too, because of the evidence I see with the farmers I coach. I'm presenting a new *free* training next Monday at 10 AM Pacific. I'll teach you 3 secrets to overcoming procrastination. Procrastination on your daily goals and your life dreams - and everything in between. You see, that's what holds us back from doing all we want to do. That annoying habit we humans have of procrastinating. Of not doing the one thing that will move us ahead the most. Let's start to overcome it together. When you do, I know for a fact - you're unstoppable. And what you can build on your farm and create in your own life is limitless. Show up Monday to overcome procrastination. AND, exciting news, I'll be sharing about my new coach training program, Farmers Coaching Farmers. I opened up the first 6 month class teaching farmers to be coaches - and it filled up in 72 hours. You'll get first chance at the second class I'll be opening up Monday that will be held Friday's at 1 PM Pacific for 6 months. If you've ever felt called to help others feel better and achieve anything they want in life, be there on Monday. And, if you want to transform your life and business in ways you never dreamed possible, mentally, emotionally, financially - be there Monday. All free. Sign up HERE See you there. Charlotte
    8 min
  • #138: Are Facebook Ads Worth It --- If So, How to Get the Most Out of Them
    Sign Up to Be Notified of "Farmers Coaching Farmers" Coach Training Program If social media marketing is a bear, Facebook ads are a BEAST! This is my experience, AND, I see evidence of it in your emails and messages about your struggles with social media marketing in general, ads specifically. I give a 2-hour long social media marketing class at conferences. That's too long for you here on the podcast, so I condensed it into 31 minutes of super focused ideas to help you. Tune in to episode 138 and you'll learn:
    • The best time to post on social media
    • My favorite, free, social media scheduling software
    • Pros and cons of using automatic schedulers for your posts
    • How to get more potential customers following you instead of lots of other farmers
    • What exactly you can expect from FB ads
    • How much to plan on spending on ads
    Today's episode is a gold-mine for those of you contemplating using social media. And a diamond-mine for those of you wanting to place FB. Today is pure strategy. See you in Episode 138 of the Profitable Mindset. Charlotte
    32 min
  • #137: How to Use Social Media To Build A Loyal Customer Base
    Sign Up to Be Notified of "Farmers Coaching Farmers" Coach Training Program I was in Jackson, Mississippi last week teaching marketing, and I got more questions about "the beast" that is social media marketing than anything else. Using social media to build your business can be super deceiving - you see this platform online, whether it's Facebook, Instagram, Youtube, Tik Tok, or wherever you're looking... and there are millions and millions of people right in front of your eyes. And you KNOW a percentage of them would love your products. But how in the world do you turn those 'free' people, just sitting there scrolling on by your photos, into paying customers? Click the link above to hear how. I just got an email yesterday from a frustrated farmer who said even though her Facebook page likes are growing and growing, the number of people seeing her posts is declining. The short answer is that FB and Instagram are designed for that. But there are plenty of work-arounds I talk about in today's episode. Tune in and learn how to think about social media in a way that serves you, and then how to turn those people into loyal customers. See you in episode 137 of the Profitable Mindset Podcast. Warmly, Charlotte
    26 min

About Profitable Mindset

From the publisher's feed

You may be the farmer or married to the farmer - this podcast will help you balance family and merge your personal needs with your farm demands. You can have a profitable biz AND a lovely, fulfilled…

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