In this episode, Coaches Jason and Matt unpack one of the most misunderstood parts of the alcohol-free journey: your reward system. From dopamine crashes and sugar cravings to rediscovering real joy in nature, music, and connection, they break down what’s happening in your brain, and how to reset it.

Learn why patience is essential, how to reconnect with simple pleasures, and why setting small, achievable goals helps rebuild trust in yourself. Plus, the power of community, mindfulness, and avoiding those sneaky substitute addictions.

Download my FREE guide: The Alcohol Freedom Formula For Over 30s Entrepreneurs & High Performers: https://social.alcoholfreelifestyle.com/podcast

★ - Learn more about Project 90: www.alcoholfreelifestyle.com/Project90

★ - (Accountability & Support) Speak verbally to a certified Alcohol-Free Lifestyle coach to see if, or how, we could support you having a better relationship with alcohol: https://www.alcoholfreelifestyle.com/schedule

★ - The wait is over – My new book “CLEAR” is now available. Get your copy here: https://www.alcoholfreelifestyle.com/clear