We're joined by the legendary Carole Lewis, a renowned physical therapist specializing in geriatric care. We dive deep into the strategies that every physical therapist and healthcare provider should know to prevent falls and improve the quality of life for older adults. Carole shares her insights on why giving away valuable content for free can be the key to building trust and authority in the healthcare industry.

Links Mentioned:

www.ptannualvisit.com 

https://lifeguidehealth.org/player/play/balance

www.greatseminarsonline.com

www.Exerciseforagingwell.com

If you're a clinician, caregiver, or anyone interested in the well-being of older adults, this conversation is packed with actionable advice and inspiring stories that you won't want to miss.

Main Topic/Theme: The crucial role of physical therapy in preventing falls and enhancing the lives of older adults, with a focus on how to communicate effectively with this demographic.

Key Points Discussed:

1. The importance of simplifying communication with older adults to avoid jargon and make healthcare advice more relatable and actionable.
2. The power of giving away valuable content for free to build trust and establish authority in the field of physical therapy.
3. The concept of 7-11-4 in building trust and relationships with patients and clients.
4. How to scale impact through digital platforms like YouTube and podcasts to reach and help more older adults.
5. The vision for a future where every senior receives annual physical therapy assessments to prevent common issues like falls and back pain.

Special Guests:

• Carole Lewis, PT, DPT - Expert in Geriatric Physical Therapy

Target Audience:

• Physical therapists, clinicians, caregivers, and healthcare providers focused on geriatric care.
• Individuals interested in improving the health and well-being of older adults.
• Content creators in the healthcare space looking to expand their digital presence.