Rocket Chiropractic Podcast

The other day, one of my NEXT Step members asked me about charging patients for missed appointments. He was concerned that charging patients would upset people and keep them from coming back.

In this week's chiropractic podcast, I talk about the pros and cons of charging patients for missed appointments. I also share the advice that I gave my client along with some advice that I got from a who's been charging for missed appointments for years now. Let's get started.

Business & marketing training for chiropractors: https://rocketchiro.com/join

Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment

Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast

Chiropractic websites: https://rocketchiro.com/chiropractic-websites

In spite of what you may have thought when you graduated from chiropractic college, being a successful chiropractor is tough. It's not as simple as adjusting patients. There's a lot more that goes into it.

In this week's chiropractic podcast, I talk about 5 things that make being a successful chiropractor harder than it should be. I also give some big-picture advice on how to course correct if you are struggling with any of these 5 things. Let's get started.

Business & marketing training for chiropractors: https://rocketchiro.com/join

Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment

Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast

Chiropractic websites: https://rocketchiro.com/chiropractic-websites

Whether it's starting a new practice, starting a new marketing plan, or starting to offer a new product/service when chiropractors start something new it is usually stressful. Sure, you can try to prepare as much as possible. But how do you know you are ready? What if it doesn't work out?

In this week's chiropractic podcast, I talk about the biggest mistake that chiropractors make when starting something new. I talk about the danger of over-preparing and the importance of committing to excellence. Let's get started.

Business & marketing training for chiropractors: https://rocketchiro.com/join

Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment

Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast

Chiropractic websites: https://rocketchiro.com/chiropractic-websites

Chiropractors often get lured into the idea of passive income. Just think how easy it is to make money these days. YouTube, affiliate links, membership sites, selling products…the list of no-brainer ways for chiropractors to make money is endless.

In this week's chiropractic podcast, I talk about 3 things chiropractors need to understand about making extra money. I discuss why passive income isn't so passive, and what I think is the best way for chiropractors to start making side money.

Business & marketing training for chiropractors: https://rocketchiro.com/join

Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment

Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast

Chiropractic websites: https://rocketchiro.com/chiropractic-websites

A chiropractor's website is no longer a luxury, but a necessity in today's digital world. It serves as a powerful marketing tool and a way to reel in new patients. And while having an online presence on various platforms is important, your website remains the cornerstone of your online image. You know what they say, first impressions matter – and that's exactly what potential patients experience when they visit your website.

So, let's get down to brass tacks. The main goal of your chiropractic website is to turn curious visitors into actual patients. While you might be tempted to use your website for various purposes, like educating existing patients or selling products, it's vital to keep your focus on attracting new patients.

What does it take to create an exceptional chiropractic website, you ask? Well, it's not about who built it or how much money you spent on it. A truly great website is easily discoverable, and it's highly effective in converting visitors into patients.

Being easily discoverable means your website should rank well on Google because let's face it, that's where most searches happen. Achieving a high rank on Google isn't a walk in the park; it requires doing many small things right and consistently. Beware of SEO shortcuts or secrets that seem too good to be true – they usually are.

An outstanding chiropractic website zeroes in on new patients, making it a breeze for them to schedule their first appointment. A pretty website is useless if it doesn't drive new patients to your practice.

Now, let's talk about some common mistakes chiropractors make with their websites:

1. Cluttering the website with too much information.
2. Failing to provide a clear call-to-action.
3. Designing the website without SEO in mind.
4. Featuring social media links in the header, which can be distracting.
5. Adding content just for the sake of it – quality matters.
6. Overloading visitors with information too soon, such as discussing multiple phases of care.
7. Handing over control of the URL to someone else, which can create future issues.

To sum it up, a successful chiropractic website is all about being easily found and effectively converting new patients. Keep it focused, user-friendly, and engaging, and you'll be on your way to a thriving online presence.

Business & marketing training for chiropractors: https://rocketchiro.com/join

Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment

Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast

Chiropractic websites: https://rocketchiro.com/chiropractic-websites

Almost 2 years ago, I decided to do a podcast where I talked about Why Chiropractors Dislike the Ring Dinger. Before that podcast, I really didn’t know much about Dr. Greg Johnson other than what I heard in passing, and I had never spoken to him. Shortly after that podcast, Dr. Greg reached out to me to chat.

Fast forward to last week, I finally got a chance to interview Dr. Greg on my podcast. We talked about how the Ring Dinger came about. We discussed his practice philosophy and how it impacts the care he provides. We also talked about his YouTube success and the downside of being YouTube famous. Overall, it was a fun conversation. I hope you enjoy it as much as I did. Let’s get into it.

Ring Dinger on YouTube: https://www.youtube.com/@AdvancedChiropracticRelief

Ring Dinger seminars: https://www.advancedchiropracticequipmentllc.com/chiropractic-seminars

Advanced Chiropractic Relief Website: https://advancedhoustonchiropractor.com

Business & marketing training for chiropractors: https://rocketchiro.com/join

Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment

Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast

In this week's chiropractic podcast, I have a conversation with Dr. Jared Van Anne. We discussed a new software that he has developed that has helped him improve his patient education, compliance, and retention.

We also talk about running a chiropractic practice, and whether or not it's the chiropractic college's responsibility to teach chiropractors business Let's get into it.

Schedule a FREE Demo of TeleCare RX: https://telecarerx.com

Connect with Jared through Chiro PCP: https://chiropcp.com

Connect With Jared on Instagram: https://instagram.com/hpcdrj

Business & marketing training for chiropractors: https://rocketchiro.com/join

Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment

Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast

One of my guilty pleasures is a Youtube show called Hot Ones. It's a show where celebrities are interviewed while eating spicy hot wings. Not too long ago, I watched an episode with Bryan Cranston from Breaking Bad. In the interview, he commented how being a good actor required a relationship level of commitment.

A lot of what he said applies to being a successful chiropractor. If a chiropractor is going to be successful, they need to be committed to the process for better and for worse. I decided to talk about it on this week's chiropractic podcast. Let's get into it.

Business & marketing training for chiropractors: https://rocketchiro.com/join

Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment

Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast

In this week's chiropractic podcast, we have a special guest. Dr. Chris Chippendale from PatientCentered.co.uk dropped by again to talk about chiropractic. We talk about the difference between the expectations and reality of being a chiropractor. We discuss what it really means to be a patient-centered chiropractor.

We also talk about mistakes that chiropractors often make when dealing with patients, and why it's so important for young chiropractors to know that they aren't supposed to know everything right out of the gate. Let's get into it.

Get Chris' 3 part "Trust Equation" training free here: www.patientcentred.co.uk/freetrust

Get a ton of free content, videos and tips in the Patient Centred FB group: https://www.facebook.com/groups/patientcentredchiro

Business & marketing training for chiropractors: https://rocketchiro.com/join

Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment

Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast

What do you want to change? What are the things in your chiropractic practice that you would like to be different this year? Every chiropractor has a list (even if it's just in their head) of things that they would like to change. Regardless of what's on the list, there is one thing that has to happen before change can take place.

In this week's chiropractic podcast, I talk about the one thing that's necessary if a chiropractor wants to see changes in their practice. Let's get started.

Business & marketing training for chiropractors: https://rocketchiro.com/join

Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment

Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast