Alice Brown is the pen behind Alice Writes Copy, from Cornwall, England: a website specialist, copywriter and SEO strategist for passionate business owners. In this episode Esther interviews Alice about how copy is crucial to websites - and is as important (if not more!) than design. They talk about first impressions, hooking customers and motivating them to move through your site, common mistakes to avoid, and how copywriters work hand-in-hand with designers.

Guest Information:
Guest Name: Alice Brown
Guest Business Name: Alice Writes Copy
Guest Website: alicewritescopy.com
Guest Instagram: @alicewritescopy
Guest LinkedIn: Alice Brown

Links Mentioned:
Website Builder’s Blueprint

Special thanks to our producer Jon from Wayfare Recording Co.

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