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Kevin Sanderson shares essential strategies for sellers navigating the Amazon marketplace. Learn how to optimize your `amazon fbm` listings, especially when competing with `amazon fba` sellers. This video details how to boost your sales and secure the buy box, making `selling on amazon` more profitable. Discover how to effectively manage your `merchant fulfilled amazon` inventory and what steps to take to successfully `how to sell on amazon`.

Stop losing sales to your competitors, get expert help to fix your listings and ads now: https://bit.ly/4jMZtxu

#AmazonSelling #FBAstrategy #SubscribeAndSave #BuyBoxTips #ppcads 

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Want free resources? Dowload our Free Amazon guides here:

Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Selling Playbook: https://bit.ly/46Wqkm3
2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov
Amazon Crisis Kit: https://bit.ly/4maWHn0

TIMESTAMPS
0:00 - Why FBA Wins the Buy Box
00:41 - Using FBA and FBM Together for Best Results
01:17 - How Subscribe & Save Affects Rankings
01:50 - The Unknown Value of Repeat Orders
02:45 - Exact Match vs Phrase Negatives in PPC
03:36 - When to Use Negations in Your Campaign
04:08 - Why Meta Traffic Doesn’t Work for Amazon
05:00 - Use Performance Max Instead of Meta

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