ScaleX™ Insider Podcast

[ScaleX Bite-Size]- Dr. BJ Fogg - Stop Guessing, Start Doubling Revenue


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Dr. BJ Fogg explains how behaviour design can help CEOs, entrepreneurs, and SME leaders systematically achieve massive results. In this clip, he breaks down exactly how small, intentional behaviours—when prioritised and embedded consistently—can drive outcomes like doubling revenue in six months.

KEY INSIGHTS:

  • Doubling revenue isn't magic—it's a result of specific, measurable behaviours consistently applied

  • CEOs and leaders can design weekly and one-time behaviours to drive business outcomes

  • Behaviour design provides a system for clarity, confidence, and predictable results

  • Even small actions, when strategically implemented, ripple through teams and organisations

  • Training and structured practice accelerate mastery and maximise impact

THE CRITICAL LESSON:

Stop guessing—identify, prioritise, and embed the behaviours that truly matter. Dr. Fogg's advice: "You can get confident and you can have a system. The behaviours you design today directly shape your results tomorrow."

PRACTICAL TAKEAWAYS FOR LEADERS AND ENTREPRENEURS:

  • Schedule recurring, high-impact behaviours (e.g., weekly revenue meetings or customer feedback reviews)

  • Embed one-time strategic actions that create outsized impact (e.g., connecting with industry influencers)

  • Use prompts, structure, and small, repeatable actions to ensure consistency

  • Leverage hands-on training, online courses, or self-practice to master behaviour design

  • Focus on systemised action, not guesswork or motivation

CONNECT WITH DR. BJ FOGG

🔗 LinkedIn: linkedin.com/in/bjfogg 🔗 Website: https://www.bjfogg.com

WATCH FULL EPISODE:

🔗 [Link to full BJ Fogg episode]

SCALEX™ AND SIMPLE SCALING:

📖 Book: Simple Scaling: 10 Proven Principles to 10x Your Business

🔗 ScaleX Elevate Community: https://simplescaling.com/scalex-elevate

🔗 ScaleX Accelerator Programme: https://simplescaling.com/scalex-accelerator-programme

🔗 Website: https://simplescaling.com

📧 Email: [email protected]

📱 LinkedIn: https://www.linkedin.com/company/simple-scaling

📱 Instagram: https://www.instagram.com/simplescaling

About ScaleX™ and Simple Scaling: ScaleX™ Insider is brought to you by Simple Scaling—creators of the ScaleX™ Accelerator Programme, a 12-month journey for ambitious entrepreneurs combining strategy, mindset work, and peer support to break through revenue plateaus.

🔗 Learn more: https://simplescaling.com/scalex-accelerator-programme

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ScaleX™ Insider PodcastBy Brendan McGurgan

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