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In this vault episode of The Russell Brunson Show, I pull out a rare book from Emile Coué, the man who pioneered the idea of autosuggestion. Long before Napoleon Hill and other New Thought leaders, Coué was teaching how to reprogram the subconscious mind, and the same principles still drive personal growth and persuasion today.
I’ll walk you through the difference between thoughts, outside suggestions, and the practice of autosuggestion… And why the third is the key to real transformation. You’ll hear Coué’s most famous daily phrase, why it works so powerfully, and how this one simple tool can change your mindset, your habits, and even the way you sell.
Key Highlights:
◼️ The difference between thoughts, outside suggestions, and intentional autosuggestions
◼️ Why autosuggestion works better than affirmations your brain doesn’t believe
◼️ The exact phrase Coué taught his students to repeat daily…
◼️ Real examples of how I weave in ‘hypnotic’ autosuggestions into my sales presentations and webinars
Coué’s method isn’t just about positive thinking… It’s about taking control of what your subconscious mind believes. When you understand how suggestions shape beliefs, you can use them to transform yourself and to influence others in a powerful, ethical way. This episode connects the dots between a century-old book and the presentations, pitches, and funnels we use today!! It’s insane! You’ll love it!
If you want my notes on the Coué method and a printable version of his daily autosuggestion quote, go to russellbrunson.com/notes and grab it for free!!
◼️ If you’ve got a product, offer, service… or idea…
I’ll show you how to sell it (the RIGHT way)
Register for my next event → https://sellingonline.com/podcast
◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → https://clickfunnels.com/podcast
Learn more about your ad choices. Visit megaphone.fm/adchoices
By Russell Brunson | YAP Media4.8
919919 ratings
In this vault episode of The Russell Brunson Show, I pull out a rare book from Emile Coué, the man who pioneered the idea of autosuggestion. Long before Napoleon Hill and other New Thought leaders, Coué was teaching how to reprogram the subconscious mind, and the same principles still drive personal growth and persuasion today.
I’ll walk you through the difference between thoughts, outside suggestions, and the practice of autosuggestion… And why the third is the key to real transformation. You’ll hear Coué’s most famous daily phrase, why it works so powerfully, and how this one simple tool can change your mindset, your habits, and even the way you sell.
Key Highlights:
◼️ The difference between thoughts, outside suggestions, and intentional autosuggestions
◼️ Why autosuggestion works better than affirmations your brain doesn’t believe
◼️ The exact phrase Coué taught his students to repeat daily…
◼️ Real examples of how I weave in ‘hypnotic’ autosuggestions into my sales presentations and webinars
Coué’s method isn’t just about positive thinking… It’s about taking control of what your subconscious mind believes. When you understand how suggestions shape beliefs, you can use them to transform yourself and to influence others in a powerful, ethical way. This episode connects the dots between a century-old book and the presentations, pitches, and funnels we use today!! It’s insane! You’ll love it!
If you want my notes on the Coué method and a printable version of his daily autosuggestion quote, go to russellbrunson.com/notes and grab it for free!!
◼️ If you’ve got a product, offer, service… or idea…
I’ll show you how to sell it (the RIGHT way)
Register for my next event → https://sellingonline.com/podcast
◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → https://clickfunnels.com/podcast
Learn more about your ad choices. Visit megaphone.fm/adchoices

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